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Mike 'The Situation' Sorrentino to Design Couture Clothing Line forDilligaf By Bohica Bill™
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Information contained on this page is provided by companies via pressrelease distributed through PR Newswire, an independent third-party content provider. PR Newswire, WorldNow and this Station make nowarranties or representations in connection therewith.
SOURCE Dilligaf by Bohica Bill™MIAMI, June 22 /PRNewswire/ -- Add "designer" to Mike "The Situation"Sorrentino's resume. The reality TV star has now wrapped his absaround a clothing line, teaming up with Dilligaf by Bohica Bill™ to launcha couture line of high-quality wearable art for the controversiallyirreverent clothing line. Sorrentino will debut the line next month, whichwill comprise of t-shirts, sweatshirts and accessories, featuring his ownfresh artwork and the brand's signature and obscure acronym,
Dilligaf 
. It will be available online atwww.dilligafusa.com and in retail stores nationwide, including Dilligaf's signature stores in New York."Mike 'The Situation' embodies our irreverent approach to life," said Jodi Massry, president, Dilligaf byBohica Bill. "He lives the 'let's not take things so seriously' mentality every day. Dilligaf's followers andthe Sitch are kindred spirits. Anyone who watches his show knows that he is all about living life to thefullest and enjoying every day," Massry added, "We approached him because we knew we would be aperfect fit. His style is unparalleled, his creativity unending! We are thrilled to have formed thispartnership. Amazing things are happening for us! Just watch!"Marc Sorrentino, CEO of MPS Entertainment was instrumental in forming this partnership."My main goal is to search out projects that work for Mike both on a personal as well as a lucrativelevel," stated Marc Sorrentino. "We are interested in partnerships that allow him to express hiscreativity and his personality. MPS Entertainment is a multi-faceted corporation with goals andstrategies for long-term success and symbiotic relationships. We have many exciting projects in theworks. That's The Situation," he quipped.Originally launched in 2003, Dilligaf by Bohica Bill™ is fashion-forward, cutting edge and can be wornalmost anywhere. For more information or to purchase Dilligaf by Bohica Bill™ apparel, please call(877) 727-1969 or visit www.dilligafusa.com
 About Dilligaf by Bohica Bill™
Dilligaf by Bohica Bill™ delivers high-quality street wear apparel and accessories for men and women at an affordable price in three retail stores throughout New York and through its online retail store.Originally conceived and designed by Bill Massry in 2003, Dilligaf by Bohica Bill™ expresses the laid back American attitude and expressions of its founders.©2010 PR Newswire. All Rights Reserved.
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Mike 'The Situation' Sorrentino to Design Couture Clothing Lin...http://www.wmctv.com/Global/story.asp?S=126884901 of 26/23/10 9:39 AM
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