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Raymond Comeau's Documents
Package Before Content
Package Before Content Unless we are first seduced by the package, chances are very high that we won’t buy. That’s true for a car, a bar of soap or a pair of shoes and it’s also true for what you and I have to sell. To convince, first we must be accepted. If we are turned off by someone, it does not matter how great that person’s message or product is, we’re not going to buy it. To make a sale or get a point of view accepted, first we must sell ourselves and that can only be done by bonding and
Category:(not categorized)Reads:469Uploaded:04 / 04 / 2010ShareAdd to collectionPersonal Development and Map Reading
Personal Development and Map Reading Personal Development is like a map that will dutifully show you how to get where you want to go... however, whether we are reading a map or studying personal development, some times we don't pay enough attention and don't reach the intended goal or destination... When that happens, the easy thing to do is to blame the map or blame Personal Development... that may be the expedient thing to do but it's not very productive... Millions of people have used maps an
Category:(not categorized)Reads:417Uploaded:03 / 31 / 2010ShareAdd to collectionPersonal Development and Map Reading
Personal Development and Map Reading Personal Development is like a map that will dutifully show you how to get where you want to go... however, whether we are reading a map or studying personal development, some times we don't pay enough attention and don't reach the intended goal or destination... When that happens, the easy thing to do is to blame the map or blame Personal Development... that may be the expedient thing to do but it's not very productive... Millions of people have used maps an
Category:(not categorized)Reads:390Uploaded:03 / 31 / 2010ShareAdd to collectionHow to Increase the Sense of Significance and Change the World
How to Increase the Sense of Significance and Change the World "The place to improve the world is first in one's own heart and head and hands, and then work outward from there." - Robert M. Pirsig in the classic, Zen and the Art of Motorcycle Maintenance During their short journey on Planet Earth, humans could be divided into three categories. These would be: 1) the tourist, 2) the misfits and 3) the stewards. Which of these categories a person falls under depends on the person's self-image. The
Category:(not categorized)Reads:649Uploaded:01 / 19 / 2010ShareAdd to collectionThe Master Key to Happiness
The Master Key to Happiness The Capacity to Choose Life is not hard and life is not easy. Life simply is. Sometimes it meets our expectation, we say life is good; sometimes it does not, we say life is bad. One thing is certain, life will not change to comply with our desires but we can grow and get to see life for the wonderful gift that it is. Life is a bit like skiing. When you're only a novice, every ice spot and every mogul (bump) is scary and disturbing... however as you get better at the s
Category:(not categorized)Reads:498Uploaded:01 / 18 / 2010ShareAdd to collectionHabitually Doing the Right Thing for the Right Reason
Habitually Doing the Right Thing For the Right Reason Life is too short to be small and since we only have one life to live, may as well live it the greatest way that we possibly can. That can best be done by habitually doing the right thing for the right reason. Though we are not always fully aware of it, we are all creatures of emotions and many times those emotions tend to override our more subdued rational self and that's when we tend to do something that we may live to regret. Emotions are
Category:(not categorized)Reads:822Uploaded:01 / 18 / 2010ShareAdd to collectionGetting Lost in Personal Drama Versus Creating a Life
Getting Lost in Personal Drama Versus Creating a Life Personal drama... almost everyone has one. The issue with the job, the kids who are acting up and going nowhere, the spouse who is not all that he or she could be... and so on and so forth... such is the stuff that most personal dramas are all about. Asking people about what concerns them the most and about what occupies their mind most of the time usually points to the melodrama of a challenging personal life. It's almost as if they were a c
Category:(not categorized)Reads:762Uploaded:01 / 18 / 2010ShareAdd to collectionReputation - A Mirage or a Ball and Chain
Reputation - A Mirage Or a Ball and Chain "Reputation is an idle and most false imposition; oft got without merit, and lost without deserving." - William Shakespeare Personal reputation is an extension of the ego and as such has caused more misery than the plague. It has ruined lives, has forced people to live in shame and has been used as a very effective weapon against poor souls who did not have the wherewithal to stand up for themselves. Our reputation is only the opinion that others have of
Category:(not categorized)Reads:427Uploaded:01 / 18 / 2010ShareAdd to collectionThe Object of Your Focus
The Object of Your Focus The Story of Your Life "It is not what's happening to you now or what has happened in your past that determines who you become. Rather, it's your decisions about what to focus on, what things mean to you, and what you're going to do about them that will determine your ultimate destiny." - Anthony Robbins Learning to direct our focus is learning how to direct our life. It is defining our reality and attracting what happens to us. The power to choose what we focus on might
Category:(not categorized)Reads:478Uploaded:01 / 18 / 2010ShareAdd to collectionSuccessful People and the Resentful Average Joes
Successful People and the Resentful Average Joes For some reason, there is a certain sort of prejudice entertained by some resentful average Joes against the elite and successful people. It's very probable that the elites and the successes are not disturbed by that fact and could not care less. But the phenomena merit some further explorations. What makes the situation peculiar is the fact that it is the perpetrators and not the victims of those prejudices who stand to lose the most. That's is d
Category:(not categorized)Reads:486Uploaded:01 / 18 / 2010ShareAdd to collection
