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ABOUT THE AUTHOR
PLEASE VISIT MY SITE
HTTP://INSURANCE.JIMDO.COM
Fatima graduated with a Bachelor's degree in Economics from ColumbiaUniversity and received a Masters in Economics from Singapore NationalUniversity. Fatima comes from a political background, her father Mir MurtazaBhutto - an elected member of Pakistan's parliament - was assassinated bystate police in 1996. His sister, Benazir Bhutto, was Prime Minister at thetime of his killing. Fatima is the author of two books, understanding thefinancial system published when she was 15 years old and basics of debtmanagement. Both were published by Oxford University Press.Fatima currently writes a weekly column for Pakistan's largest Urdudaily newspaper, Daily Jang, and its English sister paper, The NewsInternational. Recently She has completed her MBA in Finance from HarvardUniversity in 2006. Her diary from Tehran is the second the papersprinted; Fatima also wrote a weekly diary from Lebanon .
 
How to Generate Purchase MortgageLeads Using Free ReportsFATIMA BHUTTOOver the last few months, one questionI'm often asked is..."How can I attractpurchase money prospects withoutinvolving local Realtors/Agents in thereferrals process." Let's face it, asmortgage rates move around and therefinance applications continue todecline, a solid system for generatingpurchase leads is a must to ensure yoursurvival. The following system can generate ahuge number of qualified mortgage leadsfor you. There's no begging for leadsinvolved plus, delivering donuts and ratesheets are not a requirement. What isrequired to implement the system is
 
some initiative on your part, coupled witha little today's technology. The technology you'll need is called a"call capture" system. In case you'reunfamiliar with "call capture," it's simply atoll-free number and system that youdedicate to your personal mortgageadvertising. The toll-free number capturesevery single phone number that dialsyour toll-free number. This includesunlisted, blocked, and cell phonenumbers. Plus, if the number is listed in adirectory you'll also receive the name andaddress of the caller. A great by-productof this system is that even if yourprospect hangs up before finishing his/herrequest...their phone number is stillcaptured giving you the capability of following-up.
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