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ABOUT THE AUTHOR
PLEASE VISIT MY SITE
HTTP://INSURANCE.JIMDO.COM
Fatima graduated with a Bachelor's degree in Economics from ColumbiaUniversity and received a Masters in Economics from Singapore NationalUniversity. Fatima comes from a political background, her father Mir MurtazaBhutto - an elected member of Pakistan's parliament - was assassinated bystate police in 1996. His sister, Benazir Bhutto, was Prime Minister at thetime of his killing. Fatima is the author of two books, understanding thefinancial system published when she was 15 years old and basics of debtmanagement. Both were published by Oxford University Press.Fatima currently writes a weekly column for Pakistan's largest Urdudaily newspaper, Daily Jang, and its English sister paper, The NewsInternational. Recently She has completed her MBA in Finance from HarvardUniversity in 2006. Her diary from Tehran is the second the papersprinted; Fatima also wrote a weekly diary from Lebanon .
 
How Your Attitude Affects Your MortgageCustomersFATIMA BHUTTO The results are in...and quite honestly,they have never really changed. Over theyears, study after study has shown thatthe number one complaint of ourcustomers is a lack of communication,inefficiency, and at times just plain oldindifference by either us or our supportpeople.Keeping customers happy makes goodeconomic sense. Its estimated that ittakes seven to ten times as much moneyto find a new customer as it does tomaintain a current one. Plus, if you have adisgruntled customer they will tell onaverage ten other people about theproblem.
 
Here's a little dissertation on how acustomer feels:I'm Your Mortgage Customer Who NeverComes BackI'm a nice customer. All companies knowme. I'm the one who never complains nomatter what kind of service I get.When I do buy or commit to something Idon't throw my weight around. I try to bethoughtful of the other person. If I get asnooty Loan Officer/Mortgage Broker whogets nettled because I want to look atseveral options or ask a lot of questionsbefore I make up my mind, I'm as politeas I can be, as I don't believe rudeness inreturn is the answer. Goodness...I don'teven get upset when you fail to get back
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