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Successful Presentations - Top 10 Tips To Help YouMake An Impact On An Audience
In this article I thought we'd look at a key skill to help you market your businessor product successfully, and that is the ability to present with impact to a group of contacts or customers. So here goes with the top 10 tips for successfulpresentations……Tip No.1 :
Consider what you want to say
When given the opportunity to pitch a new idea or product, we tend to naturallyassume that a 'presentation' will be the best method. But is it? Sometimes,perhaps a demonstration, free trial, brainstorming session, outlet visit, or even asuccinct, benefits-led letter (with, of course, a follow-up phone call) may be moreappropriate. If you are sure that a 'formal' (but it doesn't have to be that formal)presentation will be the most successful method then on we go with tip no.2.Tip No.2 :
Prepare, Prepare, Prepare
Preparation is vital for success. Do you know how many will be in the audience?Do you have enough seats, hard copies, samples etc. for everyone? What is theircurrent level of knowledge? How will you get their attention? How will youmanage questions, as you go along or at the end? Where will you stand? Can youarrange a rehearsal at the venue? As the Royal Academy of Dramatic Arts (RADA)puts it "Professionals practice. Amateurs don't feel the need."Tip No.3 :
Be yourself 
An audience can quickly see through falseness and insincerity, so always beyourself. You may wish to be an exaggerated version of yourself...moredemonstrative, louder, more gregarious, but you are ultimately still being yourself rather than someone you think you should be. Being someone you are not isincredibly draining, and you need to keep all your energy to deliver an inspiring,engaging and enlightening presentation.Tip No.4:
Involve the audience
A successful presentation is two-way -you presenting with an audience not at anaudience. In your preparation, look at areas where you could get audienceparticipation, maybe plan to ask them a question or get them involved in aproduct demonstration. An audience's attention span is very short -somethingbetween thirty seconds and two minutes is not untypical- so always look for waysto grab and maintain their attention.Tip No 5:
Less is more
Aim to communicate a maximum of four key messages successfully, rather thanseveral poorly. Your preparation and delivery will benefit from having fewer keymessages, and your audience will more easily grasp your critical themes andideas. If you have to communicate more than four messages, perhaps considerdoing two separate presentations or find another way of getting these othermessages across (perhaps via. a leave piece, handout or e-mail).Tip No 6 :
Use notes sparingly
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zais

i think, its help us to be a good presentr. thanks..

reply04 / 01 / 2008
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