Betsey Merkel CV Strategic Communications for Economic and Business Development

Betsey Merkel
E-mail: betseymerkel@gmail.com

Objective
Marketing and communications for economic and business development.

Strengths and Qualifications
• Start-up coordinator.... (More) Betsey Merkel
E-mail: betseymerkel@gmail.com

Objective
Marketing and communications for economic and business development.

Strengths and Qualifications
• Start-up coordinator.
• Administrator of programs, communications, and projects.
• Team leader and collaborator.
• Creative problem solver.
• Communications, knowledge management and social media outreach skills.
• Experienced Blogger, micro Blogger and online publisher.
• Developer of Web 2.0 workspaces.
• Mentors, trains, and coaches collaborative behavior and new business technologies.
• Experienced public presenter.
• Trusted convener.

Technical Skills
• Microsoft Office and Apple programs.
• Basic HTML, Drupal, Wiki.
• Word-processing, spreadsheets, presentation programs.
• Social media and analytic tools.
• Collaborative workspaces.
• Fluent in leading industry multi-media digital publishing platforms.
• Broadcast production and video editing.
• Database management.

Specialties
• Connects strategic research and industry networks.
• Champions successful practices and tools to accelerate enterprise.
• Communications for education, economic, and workforce development.
• Convenes broadcast conversations for collaboration and capacity building.
• Curator of social media knowledge.
• Community manager.
• Published author in Open Source Economic Development.

Projects
• May 2010-Oct 2010 - Collaborative Innovation Networks COINs 2010 Conference – six month project to build global research-industry networks, design social media architecture, generate blog and microblog publishing, establish multi-media knowledge libraries attracting 100,000+ viewer minutes in less than 30 days post event.
• 2007-2010 - Civic Wisdom Library – research and development of multi-media civic intelligence libraries containing over 10,000 minutes of research and industry interviews.
• 2007-2009 – Managed all aspects of Midtown Brews, a Northeast Ohio based entrepreneurial community convening broadcast conversations focused on technology, health care and energy innovation for business development.
• 2008-2009 – Managed all aspects of Women’s Enterprise Network, a NEO based intergenerational community of women and girls focused on broadcast conversations, global friendship networks, economic development initiatives.
• 2006-2009 – Assisted in the development and deployment of a global collaborative software platform for business enterprise development.
• 2004 – Managed By The People: National Deliberation Day communication and civic engagement efforts for the 2004 Vice Presidential Debate produced by MacNeil/Lehrer Productions for PBS at Case Western Reserve University, Cleveland, Ohio. Distinguished by highest attendance of all national convening sites.
• 2003-2005 - Created and managed a civic forum process engaging 3000 NEO leaders over a 17-month period to build strategic research and industry networks, strengthen civic engagement, knowledge sharing and enterprise generation for economic development in Northeast Ohio.
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