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Marketing Strategies for Specialty CareMarketing Strategies for Specialty CareProducts: Why change the model?Products: Why change the model?
 
Touchpad Question:Touchpad Question:Which Market Segment Grew Faster Which Market Segment Grew Faster in 2009?in 2009?
1.Branded Primary Care2.Biotech3.Oncology4.Generics
 
Touchpad Question:Touchpad Question:Which Market Segment Grew Faster Which Market Segment Grew Faster in 2009?in 2009?
1.Branded Primary Care+ 1.6%2.Biotech+ 16.1%3.Oncology+ 10.4%4.Generics+ 11.6%
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