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 www.SymphonyIRI.eu
Frozen Food 
SymphonyIRI
Welcome to the Pulse Q2 2011 edition for FrozenFood. We hope you find it useful. Please do nothesitate to contact us if you have any questions or comments at EU.Marketing@symphonyiri.com
Pulse 
 
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Frozen Food – SymphonyIRI Pulse Q2 2011
www.SymphonyIRI.eu
About the Report
•
 
This Frozen Food report is one of 10 super category reports designed toshow high-level comparison and analysis for retail markets across major countries in Europe.•
 
This report contains data gathered from around Europe. This market wassplit into the following categories: Frozen Vegetables, Frozen PotatoProducts, Ice Cream, Frozen Desserts, Frozen Meat, Frozen Fish, FrozenReady Meals and Frozen Dough & Bread Products.•
 
The report highlights key metrics such as total sales figures, market trends,category shares, winners and losers for Europe and for individual countries.•
 
The data has been sourced from SymphonyIRI Group retail databases andEurostat – the statistical branch of administration for the EuropeanCommission.•
 
The countries included in the report are: France, Germany, Italy,Netherlands, Spain and the UK.•
 
The market channels used for each country in this report are as follows: •
 
For analytical purposes the data sourced from available retail databaseshas been consolidated to provide consistent results. However, for somecountries it has not been possible to source data pertaining to certaincategories. When this has occurred it has been documented in the Notessection found at the end of the report.
Country Channels usedUKHypermarkets, Supermarkets, Drugstores andImpulse OutletsESHypermarkets, Supermarkets, Hard Discounters,Drugstores and includes the Canary IslandsDEHypermarkets, Supermarkets, Hard Discountersand DrugstoresNLHypermarkets, Supermarkets, Hard Discountersand DrugstoresITHypermarkets, Supermarkets, Small Self Service,Hard Discounters and DrugstoresFRHypermarkets and Supermarkets
 
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Frozen Food – SymphonyIRI Pulse Q2 2011
www.SymphonyIRI.eu
In the Radar 
“”
Economic figures influencing consumer behavior 
Despite a context of general price rising andlow consumer confidence across Europe,frozen food has experienced good growth inH1, due to a return to in-home cooking andgood ice cream sales pre-season.
 
Stephane AllainDirector, Client Services, SymphonyIRI Group France
Contact:
+33 (0)1 30 06 22 34 / stephane.allain@symphonyiri.com
Source Eurostats, September 2011
 
Population in MillionsUnemployment (%)Average 12 MonthsInflation RateGDP in Millions (
 €
)January2010January2011Average2010Dec.2011Average2010Dec.201120102011(Estimate)
France 64.764.79.89.9+1.7+2.01,932,8012,001,557Germany 81.881.87.16.1+1.2+2.02,476,8002,566,095Italy 60.360.38.48.0+1.6+2.31,548,8161,588,893Netherlands 16.616.64.54.3+0.9+1.9591,477614,324Spain 46.046.020.121.2+2.0+2.91,062,5911,081,894UnitedKingdom62.062.07.87.8+3.3+3.91,696,5831,721,104
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