#ffiffi
Thebjectivisterspectivenknowledge
Whatisknowledge?
IVhatisknowledgeepresentsoneofthemostfundamentalquestionsthathumanityhasgrappledwith,andhasoccupiedhemindsof philosophersorcenturies.thuswhilethecontemporaryexplosionof interestnknowledgemanagementhasreignitednterestnthetopic,itisbynomeansanewororiginalquestion.Furthermore,evenncontempor-arytimes,nterestnthetopicof knowledgestemsrommorethanthe growthof interestnknowledgemanagement.Forexample,post-modernphilosophyhasraisedquestionsabouttheassumedbjectivityofknowledge,andinthe processassparkedanenormousdebate.Morerelevantto thepurposesofthisbookthanengagingwithhistoricarandphilo_sophicalanalysesofhowdefinitionsof knowledgehavechangedandevorved,istoengagewithanddescribecontemporaryconceptualizationsofknowledgewiththeobjectiveofreflectingontheirutilityandvalue.Therefore,afterquicklydistinguishingbetweendata,information,andknowledge,therestofthisctaterconcen*atesoneraminingtheobjectivistepistemologyofknowledge,ast provideithebasisoasub_stantialproportionofthecontemporaryknowledgemanagementriterature.Ausefulwayofarrivingata definitionofwhatknowledgeiscanbeachievedbydiffer-entiatingt fromwhatit isnot.oneofthemostcommondistinctionsnthecontempor-arvknowledgeliteratureisbetweenknowredge,information,anddata.Datacanbedefinedas rawnumber,images,words,soundswhicharederivedfromobservationorrrreasurement.orexample,datacouldbetherawnumbers,andrepliesromamarketingt'lrveyof acompany'sclients,aimedatestablishingtheirchangingpreferences.i'tformation,ncomparison,representsdataarrangednameaningfurpattern,datawhere:omeintellectualinputhasbeenadded.Forexample,wheretherawdatafromthemar_ietingsurveyhasbeenanalysedusingaspecificstatisticaltechnique,to producesome)tructuredesults.Finally,knowledgeanbeunderstoodtoemergeromtheapplication,analysis,and pro_ductiveuseofdataand/orinformation.Inotherwords,knowledgecanbeseenasdataor:ntormationwithafurtherlayerofintellectualanalysisadded,whereitis interpreted,neaningisattached,andisstructuredandlinkedwithexistingsystemsofbeliefsand:odiesof knowledge.Knowledgehereforeprovidesthemeanso analyseandunderstand
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