Riches in Niches: How to Make it BIG in a Small Market
()
Currently unavailable
Currently unavailable
About this ebook
Why do some financial advisors wind up making millions on TV giving investment advice while others labor in obscurity? How do some attorneys land regular columns in prestigious trade publications? Where do those speakers who give the annual address at industry conventions come from? What is the secret reason that a select few service professionals enjoy high-profile, high-prestige, and high-paying status as "experts" in their fields?
More importantly, can the rest of us do it? Susan Friedmann answers a resounding "Yes!" In Riches in Niches: How to Make It BIG in a Small Market, Susan explores the multiple factors that separate the "experts" from the service professionals who may have identical—if not better—skills, but whom no one has ever heard of. You will learn:
- Why positioning yourself as an Expert in a Niche—a sweet spot known as a nichepreneur—is the most surefire route to success any service professional could want.
- The GEL Formula: Friedmann's proven technique that shows service professionals how to find the professional niche that makes the best use of their skills while yielding maximum profit.
- The Seven Secrets nichepreneuers need to know to create, claim, and benefit from their Expert Identity.
- Creative ways to create secondary, even tertiary, income streams capitalizing on the benefits of "Being the Expert."
Friedmann knows what she's talking about. For more than 20 years, she's been the "Tradeshow Coach," one of the exhibiting industry's foremost experts. Combine that expertise with insights from other well-known nichepreneuers, and you've got a book that's jam packed with useful information to transform today's career into tomorrow's success story.
Susan Friedmann
Susan Friedmann, CSP, has traveled the world helping companies put their best foot forward at industry events. Her client list includes some of the most recognizable names in the world: Siemens, Kimberly Clark, IBM, American Express and many more. She's the author of numerous books, including Meeting and Event Planning for Dummies and hundreds of magazine and newspaper articles. Susan has been a guest on a variety of radio talk shows and as a guest expert on CNN's Financial Network and Bloomberg's Small Business. Susan is also a National Board Director of the National Speakers Association (NSA).
Read more from Susan Friedmann
Meeting and Event Planning For Dummies Rating: 4 out of 5 stars4/5
Related to Riches in Niches
Related ebooks
High Profit Secrets: The World’s Top Experts Reveal How They are Crushing It Online Selling Their Knowledge Rating: 0 out of 5 stars0 ratingsMore Leads Less Work: Small Business Marketing Mastery Series Rating: 0 out of 5 stars0 ratingsNiche Power: Researching & Understanding Your Niche Rating: 4 out of 5 stars4/5Find Your Niche Rating: 2 out of 5 stars2/5Be the Go-To: How to Own Your Competitive Market, Charge More, and Have Customers Love Y Rating: 0 out of 5 stars0 ratingsBranding Strategies A Complete Guide - 2019 Edition Rating: 0 out of 5 stars0 ratingsmicroDomination: How to leverage social media and content marketing to build a mini-business empire around your personal brand Rating: 0 out of 5 stars0 ratingsNiche Marketing: Skyrocket Your Niche: Internet Marketing Guide, #12 Rating: 0 out of 5 stars0 ratingsStand Out: A Simple and Effective Online Marketing Plan for Your Small Business Rating: 0 out of 5 stars0 ratingsBrand Now: How to Stand Out in a Crowded, Distracted World Rating: 5 out of 5 stars5/5Finding Niche Markets A Complete Guide - 2021 Edition Rating: 0 out of 5 stars0 ratingsConversation Marketing: How to Be Relevant and Engage Your Customer by Speaking Human Rating: 0 out of 5 stars0 ratingsKlout Matters: How to Engage Customers, Boost Your Digital Influence--and Raise Your Klout Score for Success Rating: 0 out of 5 stars0 ratingsDay 1: A Practical Guide to Launching Your New Business Rating: 0 out of 5 stars0 ratings101 Niche Marketing Topics Rating: 5 out of 5 stars5/5Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing Rating: 4 out of 5 stars4/5111 Tips on How to Market Your Book for Free: Detailed Plans and Smart Strategies for Your Book's Success Rating: 0 out of 5 stars0 ratingsThe Blogger Superstar: How to Start a Profitable Blog Writing Irresistible Content Even You Have Nothing to Say Rating: 0 out of 5 stars0 ratingsThe Trust Factor: 7 Strategies To Convert Your Online Visitors into Lifetime Customers Rating: 0 out of 5 stars0 ratingsNo-Hype Copywriting: The Keys to Lively, Appealing and Truthful Sales Writing Rating: 5 out of 5 stars5/5Kinetic Kopy Rating: 0 out of 5 stars0 ratingsMeasuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies Rating: 0 out of 5 stars0 ratingsLaunch Checklist Rating: 0 out of 5 stars0 ratingsThe Advertising Solution: Influence Prospects, Multiply Sales, and Promote Your Brand Rating: 5 out of 5 stars5/5Get Clients Now! (TM): A 28-Day Marketing Program for Professionals, Consultants, and Coaches Rating: 4 out of 5 stars4/5Marketing 3-4-5™: The Business Owner's Guide to Effective Local Marketing in 15-Minutes or Less Rating: 5 out of 5 stars5/5
Motivational For You
The 21 Irrefutable Laws of Leadership: Follow Them and People Will Follow You Rating: 4 out of 5 stars4/5Crucial Conversations: Tools for Talking When Stakes are High, Third Edition Rating: 4 out of 5 stars4/5Grit: The Power of Passion and Perseverance Rating: 4 out of 5 stars4/5Law of Connection: Lesson 10 from The 21 Irrefutable Laws of Leadership Rating: 4 out of 5 stars4/5Think and Grow Rich (Illustrated Edition): With linked Table of Contents Rating: 4 out of 5 stars4/5Change Your Paradigm, Change Your Life Rating: 5 out of 5 stars5/5Girl, Stop Apologizing: A Shame-Free Plan for Embracing and Achieving Your Goals Rating: 3 out of 5 stars3/5Banish Your Inner Critic: Silence the Voice of Self-Doubt to Unleash Your Creativity and Do Your Best Work Rating: 5 out of 5 stars5/5The 7 Habits of Highly Effective People Rating: 4 out of 5 stars4/5Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time Rating: 4 out of 5 stars4/5The Richest Man in Babylon: The Success Secrets of the Ancients Rating: 4 out of 5 stars4/5Emotional Intelligence 2.0 Rating: 5 out of 5 stars5/5Your Next Five Moves: Master the Art of Business Strategy Rating: 5 out of 5 stars5/5Bullshit Jobs: A Theory Rating: 4 out of 5 stars4/5Set for Life: An All-Out Approach to Early Financial Freedom Rating: 4 out of 5 stars4/5Stop Doing That Sh*t: End Self-Sabotage and Demand Your Life Back Rating: 4 out of 5 stars4/5Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential Rating: 4 out of 5 stars4/5The Power of Moments: Why Certain Experiences Have Extraordinary Impact Rating: 4 out of 5 stars4/5Summary of The Laws of Human Nature: by Robert Greene - A Comprehensive Summary Rating: 4 out of 5 stars4/5The Fun Habit: How the Pursuit of Joy and Wonder Can Change Your Life Rating: 0 out of 5 stars0 ratingsTools Of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers Rating: 4 out of 5 stars4/5The Intelligent Investor, Rev. Ed: The Definitive Book on Value Investing Rating: 4 out of 5 stars4/5The Winner Effect: The Neuroscience of Success and Failure Rating: 5 out of 5 stars5/5Emotional Intelligence 2.0 by Travis Bradberry and Jean Greaves: Cheat Sheet Rating: 4 out of 5 stars4/5Emotional Intelligence Habits Rating: 5 out of 5 stars5/5
Reviews for Riches in Niches
0 ratings0 reviews