IBM CMO study

Big cross-over between studies on the challenges facing Chief Marketers, and also businesses in general to cope with the cornucopia of data being generated in business these days

8 p.

“From Stretched to Strengthened -- Insights from the Global Chief Marketing O...

From: Justin Souter

  • 40
  • 0
  • 11 / 16 / 2011
72 p.

Ibm Cmo Study

this is a report on the research done by ibm with different chief marketing officers around the world.

From: tom george

  • 322
  • 0
  • 11 / 14 / 2011
20 p.

“From social media to Social CRM”. What customers want. The first in a two-pa...

From: Justin Souter

  • 37
  • 0
  • 11 / 16 / 2011
20 p.

“From social media to Social CRM”. Reinventing the customer relationship. The...

From: Justin Souter

  • 28
  • 0
  • 11 / 16 / 2011