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2009 UC Davis Census
Are Firms Led by Women Greener?
Several studies have examined the relationship between the inclusion of women in top management and the board andcorporate
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nancial performance. The results of these studies suggest that
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rms that have women top managers anddirectors exhibit better
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nancial performance than
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rms that do not. Yet, it is not clear why
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rms that have womenleaders might exhibit higher performance than those that lack women leaders. Studies of individual investors, whichshow that women are less susceptible to overcon
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dence bias and thus less likely to pursue risky stock trading strategies,suggest one possible reason. Firms run by women might be less likely to pursue high-risk and low-return corporatestrategies. Future research should examine this possibility.Both academicians and practitioners, however, increasingly recognize that
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rm performance has a social dimension as well as a
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nancial one. Firms vary in the extent to which their behavior is legal, ethical and socially responsible.Researchers have begun to examine the factors that regulate corporate social performance. We think
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rms that include women among their top managers and directors may exhibit superior social performance compared to those runexclusively by men. Academicians who study ethical decision making have conducted experiments indicating that women are more likely than men to favor ethical and socially responsible courses of action.For this reason, we think that researchers should also examine the possible impact of women’s participation in topmanagement and on the board on the one hand and corporate social performance on the other. We have used this year’s census data to conduct a very preliminary study along these lines. Our
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ndings focus on one dimension of corporate social performance, namely, the extent to which
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rms pursue environmentally sustainable practices. A recent survey of business technology purchasers by Hansa|GCR, a marketing research and advisory
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rm (GreenTECHpulse ’08 www.hansagcr.com), found that women are more likely than men to favor ecologically sustainable busi-ness practices. If this re
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ects a general tendency, then
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rms run by women should be run in a more ecologically sustainable fashion.To evaluate this hypothesis, we drew on a report prepared by KLD Research & Analytics, Inc. and
Newsweek
Magazine (Green Rankings: The 2009 List http://greenrankings.newsweek.com), which ranked the largest 500 U.S.
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rms on the basis of the extent to which they pursue environmentally friendly policies. The highest ranked
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rm, Hewlett-Packard, was assigned the rank of 1. The lowest ranked
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rm, Peabody Energy, was assigned the rank of 500. Sixty-twoof California’s largest 400
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rms in 2009 were included in KLD’s sample of the largest 500 U.S.
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rms. We grouped these62
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rms into four categories that differed in the extent to which they incorporated women on their boards and in their top management teams: 1)
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rms with no women executives or directors, 2)
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rms with at least one womandirector but no women executives, 3)
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rms with at least one woman executive but no women directors, and 4)
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rms withat least one woman director and at least one woman executive. Then, we conducted two analyses that examined thestatistical relationship between the extent to which those
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rms incorporated women on their boards and topmanagement teams and their KLD ranking.In the
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rst analysis, we simply tabulated the average KLD rank for the
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rms in the four women leadership categories.The results of this analysis indicate that the incorporation of women in top management and the board was associated with the pursuit of ecologically sustainable policies. Firms that had no women directors or executives had the poorest environmental performance (average rank = 399). Firms that had both women managers and directors had the best environmental performance (average rank = 186). Firms that had at least one women director (but no womenexecutives) and
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rms that had at least one women executive (but no women directors) had environmental records inbetween these two extremes (241 and 208, respectively). These differences seem substantively signi
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cant, as the
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rmsthat had no women managers and directors had environmental performance scores that were on average more than200 points lower than
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rms that had both women managers and directors. But it is not clear whether or not thosedifferences are statistically signi
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cant and whether or not they are due to other factors that must be controlled.
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