Energy to Do Battle
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important is morale? General (and then President) Dwight D. Eisenhowerbelieved, “Morale is the greatest single actor in successul wars.”In war, morale is a huge issue, but o course it’s not the only one. Theelite’s money—and the infuence that it buys—is an extremely powerulweapon. So it’s understandable that so many people who are deeated anddemoralized ocus on their lack o money rather than on their lack o morale. However, we must keep in mind that in war,
especially
when one’sside lacks nancial resources, morale becomes even more crucial.In athletics, most coaches and their players know that morale cantrump superior skills. They know that while overcondence can costa team humility, discipline, and victory, undercondence can lead todemoralization and avoidable deeat. Coaches and players are constantlyocusing on morale, telling themselves and one another everything possi-ble to maintain and regain energizing condence.Similar to people in the military and athletics, there are many business-people who value morale. I have known many business managers whoobsess on how to maintain their own morale and that o their employees.These managers know that to maintain morale, employees must believethat their contributions, their ideas, and they themselves are valued. Formorale, employees must perceive that they have a certain status within anorganization, and that their organization has a certain status in society.And so high-level managers try to create these perceptions—whether ornot they are actually true.Some people cringe when I bring up the issue o morale. They equatethe term
morale
with being Pollyannaish and the absence o criticalthinking. Ater he read an article o mine, Gerald Iversen e-mailed mewith some advice:As one involved in progressive social change or 35 years, Ind your solution o “morale” too smiley-aced . . . I urge youto read
Bright-Sided
by Barbara Ehrenreich.I am a an o Barbara Ehrenreich, and I agree with what she says in
Bright-Sided
. Blaming
all
misery on a lack o a positive attitude is wrong