iss.
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Well, since you bought this manifesto, chances are that you qualify! For me, a bootstrapperisn’t a particular demographic or even a certain financial situation. Instead, it’s a state of mind.Bootstrappers run billion-dollar companies, nonprofit organizations, and start-ups in theirbasements. A bootstrapper is determined to build a business that pays for itself every day. Inmany ways, it’s easiest to define a bootstrapper by what she isn’t: a money-raising bureaucratwho specializes in using other people’s money to take big risks in growing a business. Not thatthere’s anything wrong with that…You can use the information in this manifesto to make any company more focused, more ef-ficient, and more grassroots. Throughout this manifesto, though, I’ll be primarily addressingthe classic bootstrapper: entrepreneurs who are working their butts o
ff
to start a great busi-ness from scratch with no (or almost no) money.
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