The KANO model

1. What are the three ‘points’ to consider for satisfying client’s?

Value, Quality and innovation:

2. What are the three types of client’s needs in the Kano model?
Basic, Performance and excitement:

3. Give an example of meeting each of the Kano Model’s client needs in the
design of a product's poster:
If you were to meet the excitement needs of a customer it may be that extra bottle
of rum in a hotel you were staying at in Scotland.