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Bootstrap Your Employment Brand - FOT-Tweet My Jobs Webinar Slides - FINAL

Bootstrap Your Employment Brand - FOT-Tweet My Jobs Webinar Slides - FINAL

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Published by Kris Dunn
We know. You’re tired of hearing about the way Zappos is branding their culture. You get it – they’re cool. Well, we’ve got some bad news for you – the days of doing nothing to share your culture and just throwing up a bland job posting to drive applications has come and gone – kind of like LL Cool J’s acting career. So you need to do something related to sharing your company’s brand and culture. Don’t panic – you don’t have to be Zappos to be in a position to share what’s going on in your company and make people want to work there. You just need to be authentic, embrace your real culture, and hook people on your story – but please, don’t call it a comeback. [Presentation Slides]
We know. You’re tired of hearing about the way Zappos is branding their culture. You get it – they’re cool. Well, we’ve got some bad news for you – the days of doing nothing to share your culture and just throwing up a bland job posting to drive applications has come and gone – kind of like LL Cool J’s acting career. So you need to do something related to sharing your company’s brand and culture. Don’t panic – you don’t have to be Zappos to be in a position to share what’s going on in your company and make people want to work there. You just need to be authentic, embrace your real culture, and hook people on your story – but please, don’t call it a comeback. [Presentation Slides]

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Categories:Types, Business/Law
Published by: Kris Dunn on Jul 20, 2012
Copyright:Attribution Non-commercial

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07/20/2012

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How to Participate Today
Open and close your Panel
View, Select, and Test your audio
Submit text questions and join inthe conversation in the chat box
Follow on the back channel viaTwitter using the hashtag #FOT
Q&A addressed at the end of 
today’s
session
Link to slides will be sent out 24hrsafter presentation
 
Presenter Info
Kris Dunn
CHRO at Kinetix
Founder of Fistful of Talent
Hoops Junkie
Steve Boese
Director of Talent ManagementStrategy at Oracle
Contributor at Fistful of Talent
BBQ Aficionado

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