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2011RankingoftheTop100Brands
Rank 1 2 3 4 5 6 7 Previous Rank 1 2 3 4 5 6 7 17 9 10 11 12 14 8 15 13 19 Brand Region/Country UnitedStates UnitedStates UnitedStates UnitedStates UnitedStates UnitedStates UnitedStates UnitedStates UnitedStates UnitedStates Japan Germany UnitedStates Finland Germany UnitedStates SouthKorea Sector Beverages BusinessServices ComputerSoftware InternetServices Diversified Restaurants Electronics Electronics Media Electronics Automotive Automotive BusinessServices Electronics Automotive FMCG Electronics BrandValue($m) 71,861 69,905 59,087 55,317 42,808 35,593 35,217 33,492 29,018 28,479 27,764 27,445 25,309 25,071 24,554 23,997 23,430 Print Changein BrandValue 2% 8% 3% 27% 0% 6% 10% 58% 1% 6% 6% 9% 9% 15% 10% 3% 20%
8 9 10 11 12
PREVIOUSYEARS 2011ranking 2010ranking 2009ranking 2008ranking 2007ranking 2006ranking 2005ranking 2004ranking 2003ranking 2002ranking 2001ranking 13 14 15 16 17
18
16
France
Luxury
23,172
6%
19 20 21 22 23 24 25 26 27 28
20 22 21 23 24 26 25 36 31 29
Japan UnitedStates Sweden UnitedStates UnitedStates Germany UnitedStates UnitedStates UnitedStates UnitedStates
Automotive BusinessServices Apparel Beverages FinancialServices BusinessServices SportingGoods InternetServices Transportation FinancialServices
19,431 17,262 16,459 14,590 14,572 14,542 14,528 12,758 12,536 12,437
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41
42
Netherlands
Electronics
8,658
0%
42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61
40 41 48 47 49 53 38 46 50 51 58 56 52 57 54 59 55 63 62 65
UnitedStates UnitedStates Spain UnitedStates Germany Germany Japan UnitedStates UnitedStates UnitedStates France France UnitedStates Switzerland Canada UnitedStates UnitedStates Germany Germany SouthKorea
FinancialServices Electronics Apparel BusinessServices Diversified Automotive Electronics FMCG Automotive FMCG FMCG FinancialServices FinancialServices FMCG Electronics Electronics Media Automotive SportingGoods Automotive
8,620 8,347 8,065 8,005 7,900 7,857 7,731 7,609 7,483 7,127 6,936 6,694 6,634 6,613 6,424 6,414 6,383 6,171 6,154 6,005
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63
61
UnitedStates
Beverages
5,604
3%
64
70
UnitedStates
Diversified
5,598
19%
65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
64 69 67 68 73 77 71 72 76 81 82 66 79 78 74 88 83 80 75 84 90 85 87 92 89 NEW 93 86
UnitedStates France Germany Spain Japan France UnitedStates Germany UnitedStates Netherlands UnitedStates UnitedStates France UnitedStates UnitedKingdom UnitedStates UnitedStates Switzerland UnitedStates UnitedStates UnitedStates Mexico Germany UnitedKingdom UnitedKingdom Japan Netherlands Switzerland
FMCG Luxury FinancialServices FinancialServices Electronics Luxury FMCG Automotive Luxury Energy FinancialServices InternetServices Alcohol Alcohol FinancialServices ComputerSoftware Restaurants FinancialServices FMCG Apparel Diversified Alcohol FMCG Alcohol Alcohol Automotive Alcohol FinancialServices
5,376 5,356 5,345 5,088 5,047 4,781 4,672 4,580 4,498 4,483 4,478 4,413 4,383 4,319 4,259 4,170 4,092 4,090 4,072 4,040 3,945 3,924 3,883 3,842 3,841 3,819 3,809 3,799
www.interbrand.com/EN/bestglobalbrands/bestglobalbrands2008/bestglobalbrands2011.aspx
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94 95 96 97 98 99 100
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