"No matter how you feel about it, lobbyists provide a necessity. Theyknow how to navigate Capitol Hill and the legislative channels. Theyknow how to access the right people, and they provide a service that'smuch needed," said Chris Litton, founder and CEO of YouLobby.com."It's just unfortunate that our systems of government at the federal andstate level don't allow for the average American to have that kind of access. YouLobby was theorized to service that group of people," hesaid.Mr. Litton, who has been putting in work on Capitol Hill since 1994,said the idea of crowd-sourcing campaigns to help private citizens hirelobbyists came after he was hired to represent more than 3,000 membersof a Youngstown, Ohio, chamber of commerce. After grouping businessowners by issue and urging them to travel to the state capital together, herealized that model could work just as easily with individuals seeking toband together online in favor of a cause.Modeled after crowd-sourcing site Kickstarter.com, which helpsindividuals raise money for creative projects, YouLobby users start withan initial $1,000 fundraising goal to attract supporters and bids fromregistered lobbyists interested in taking the job.Once the chosen lobbyist explores whether lawmakers and senior staff members believe the campaign is one that can gain momentum duringthe legislative session, a second fundraising goal is set to get the moneythat will officially put that lobbyist on private citizens' payrolls. Withoutthat "legislative traction," the campaign creator may be advised to tweak the direction of the campaign before lobbying can begin.