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Cebu Pacific Airline (CEB)

Cebu Pacific Airline (CEB)

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Published by J Zaid Ladja

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Categories:Types, Business/Law
Published by: J Zaid Ladja on Jul 27, 2012
Copyright:Attribution Non-commercial

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05/13/2014

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CEBU PACIFIC AIR (CEB)
 
Outline
Philippine Airline Industry(SHLA/JONI?)
CEB: Company Profile(JONI)
Major Risks(JONG; ZED; MAUI)
Recommendation(SHLA)
 
Philippine Airline Industry
MARKET PLAYERS
1.Cebu Pacific
 –
the Philippines market leader2.AirPhil Express
 –
growing fast after an LCCtransformation3.Zest Air
 –
another adopter of the LCC model4.PAL
 –
increased focus on international routes5.SEAir
 –
big LCC plans following Tigerinvestment

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