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Occupy Supply Skill Share: How to Write a Press Release Webinar

Occupy Supply Skill Share: How to Write a Press Release Webinar

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Published by Firedoglake
On the last Occupy Supply Skill Share: How to Write A Press Release, FDL Press Secretary Christina Siun O’Connell shared a wealth of knowledge with us. Christina gave an overview of the media outreach process from before you write your release to how to develop relationships with media.

The presentation began with the purpose of telling media about your actions. Is what you are telling doing newsworthy? What is the message that you want to get across and who do you want to receive?

http://my.firedoglake.com/johnwob/2012/06/05/occupy-supply-skill-share-how-to-write-a-press-release-video/
On the last Occupy Supply Skill Share: How to Write A Press Release, FDL Press Secretary Christina Siun O’Connell shared a wealth of knowledge with us. Christina gave an overview of the media outreach process from before you write your release to how to develop relationships with media.

The presentation began with the purpose of telling media about your actions. Is what you are telling doing newsworthy? What is the message that you want to get across and who do you want to receive?

http://my.firedoglake.com/johnwob/2012/06/05/occupy-supply-skill-share-how-to-write-a-press-release-video/

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Published by: Firedoglake on Jul 30, 2012
Copyright:Attribution Non-commercial

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06/01/2014

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Christina Siun O’Connell
 christina_siun@mac.com
Occupy Supply Skill Share:How to Write a Press Release
 
Before writing your press release
Is it news?
Can you make it news?
 What’s your message/sound
-bite?
 What’s dangerous?
 Who’s your audience?
 
 Any special distribution notes? Timing?
 
Format matters
Embargo information
Contact info(For immediate release or phoneEmbargoed until 3PM 5/31/12) email
Catchy Headline
 Explanatory Subhead 

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