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How to Fire a Customer
Do you have a customer that is draining you? I am going to help you find a way to professionally let them go.
The customer is always right!
Isn’t that what has been drilled into our heads for yearsnow. As we all know often times the customers isn’t right and further more he oftentakes advantage of you because of that statement. Customers have learned that if they bully enough we will usually will back down because we are afraid of losing their  business when in all reality we should stand up for our business and take that chance theymay leave.Over the past 5 years it has become a common practice to fire customers who are not profitable or are over stepping their bounds when it comes to the time or service you provide to them. Handling the situation professionally will help keep the snow ball effectfrom happening. Remember that customers talk about bad experiences they have somaking sure you handle it right the first time is critical.Here are some pointers:
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Be Professional
– Customers should always be spoken to personally…not byletter or phone, but in person. Only when the customer is at a distance, is itappropriate to speak with them about the matter on the telephone. But in nocircumstances should the contact be other than verbal. E-mails simply will not doin this case. If you have to communicate with them by telephone then remember your tone and keep as upbeat and professional as possible!
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Keep Emotion Limited
– As frustrated or angry you may feel it is imperative thatyou keep a level head about you. Your anger will only fuel the customer’sdissatisfaction at being let go. Customers often will take it personally so it isimportant that you explain your reasons rationally and clearly.
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Give Alternatives
– Remember that once you let a customer go they will stillneed to seek out someone to perform the service you had offered to them. If at all possible offer suggestions to where or who they might contact for similar servicesand or products.
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Review What You Say
 – If you are not sure what to say write out 3 or 4 scriptsand read them out loud until you have feel comfortable saying them. Know whatyou are going to say and how you are going to explain the situation before youconfront your customer.
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Stay Polite but Firm
…
on move on
The customer is not always right but it is your job to make sure they are handled in theutmost professional manner to keep your business name in good standing.© 2007 Search Engine Academy of South Carolinahttp://www.searchengineacademysc.com
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