2012 07

ARO / comScore
ARO / comScore .........................3
ARO / comScore PayPal ..........................11

IX Survey
or .....................16
.....................................27
Wide Gender Divide in Employment in
One-Fourth of Countries...................................................37
Inside the Mind of a Freelancer.........48

2012 06 .........52

ARO/comScore -

723647.74.21%50.09%
0.14%

: udn; July 23, 2012

comScore MMX

: udn; July 23, 2012

1: comScore MMX

:comScore Media Metrix; June 2012

comScore MMX6327.427.9%
38.427.35.7
83
1: comScore MMX

:comScore Media Metrix; June 2012

2012650.6%6
1.9%27.3
1.70.5
2: comScore MMX

:comScore Media Metrix; June 2011-June 2012

3: comScore MMX ()

:comScore Media Metrix; June 2011-June 2012

25-34
35-44(23.3%)15-24(22.7%)
4: comScore MMX

:comScore Media Metrix; June 2012

25-34
35-4445-5415-24
35-4445-54

5: comScore MMX

:comScore Media Metrix; June 2012

6: comScore MMX

:comScore Media Metrix; June 2012

comScore MMX104
1111518Yes123
56.7%104
1111518Yes123
104
7: comScore MMX

:comScore Media Metrix; June 2011-June 2012

25-34
34Yes12335518
8: comScore MMX

:comScore Media Metrix; June 2012

comScore MMX Cross Visiting1111

518Yes123104Yes123
104Yes1233-4
1041111518

2: comScore MMX Cross Visiting

:comScore Media Metrix; June 2012

comScore Segment Metrix

/:
Yes123

5181111

/Yes123
1111

:
518/
/
104

9: comScore

:comScore Segment Metrix; May 2012

1.

723647.74.21%5
0.09%0.14%

2.

comScore MMX

3.

comScore MMX627.9%201150.6%
61.9%38.427.3
5.783

4.

25-34

5.

25-34

6.

1041111518Yes123
56.7%

7.

1041111518

Yes123
8.

34
Yes12335518

9.

comScore MMX Cross Visiting1111518

Yes123104104
Yes1233-41041111
518

10. comScore Segment Metrix/

: Yes123:
518
1111
11.
/Yes123

1111

:
518
/

/
104

PayPal
: comScore PayPal
Mobile Series, Retailer Insight: Engaging Multi-Device Shoppers, June 2012

comScore PayPal PayPal Mobile Series


2 4000

69%


52%

21%

10 9

34%

55%

3 2

Amazon

IX - or

2012 7 7 7 8
2012 2,789

2012
72.7%
27.3% 2012

46.4%
53.6%
85.7% 14.3%
75.9%
24.1%


77.1%
68.4% 40 85.1%
20~24
39%

31.6%

68.4%

22.9%

77.1%

40

69.5%30.5%
74.6%

72.7%

25.4%

74.6%

30.5%

69.5%

4.6 1.7

4.6 1.7
5.6 2.7
3.9 1.6
5.3 1.3

()

4.6

1.7

5.6

2.7

3.9

1.6

5.3

1.3

5
1.3

-34.5%
25.9%

(A)

(B)

(B-A)

39.4%

33.6%

-5.8%

33.5%

40.4%

6.8%

22.8%

48.7%

25.9%

22.5%

39.4%

16.9%

26.7%

32.7%

6.1%

45.0%

23.6%

-21.4%

60.0%

25.5%

-34.5%

54.1%

22.0%

-32.2%

40.0%

24.8%

-15.2%

10

28.5%

31.5%

2.9%

11

29.5%

33.0%

3.5%

12

37.9%

30.2%

-7.7%

57.3%
42.7%

(29.8%)
(25.2%) 28.8%
(28.8%)
(20.5%)
(20.4%)
(23.5%)

23.5%

29.8%

20.5%

28.8%

20.4%

25.2%

15.6%

14.7%

5.2%

16.2%

44.5%
55.5%

1.

76%40
85%

2.

62%

3.

5.6 2.7
4.6 1.7

4.

5.

57% 44%

(IX Survey )

15

2012/07/07~2012/07/08

N=2,789 2012 06

1,452

52.1%

1,337

47.9%

19

569

20.4%

20-24

307

11.0%

25-29

342

12.3%

30-34

371

13.3%

35-39

312

11.2%

40

886

31.8%

1,346

48.3%

704

25.2%

739

26.5%

Jul 2012
Base N=2,789

2012 07

(IX Survey )

15

2012/07/07~2012/07/08

2,789

07 07 07 08 2,789 2012 06
104 yes123
104 yes123
5%

104

104

104
104

1111

1111

1111 1111

Yes123

Yes123

yes123 yes123

518

518

518 518
5%

Wide Gender Divide in Employment in One-Fourth of Countries

1/4
2011 144
38 13
15% 22%

43% 49%(World
Bank)

17

 10%
7% 20% 15%

2006

187,119 15 2011 144

95%
1%
2%12%


http://www.gallup.com/poll/155405/Wide-Gender-Divide-Employment-One-F
ourth-Countries.aspx

Inside the Mind of a Freelancer

2012 JESS3 24 Seven Salary Survey & Job Market

Report Infographic


1.

Top 3

(47%)(42%)
(38%)
2.

3.

Top 3
a.

b.

c.

a.

b.

c.

4.

5.

18%

6.

23%(1946-1964)

X (1965-1976) 74%

Y (1977-2001) 3%

68%

32%

0-1 20%

1-2 25%

3-5 29%

6-9 10%

10 16%

http://mashable.com/2012/06/22/mind-of-freelancer/

2012 6

2012 6

//

Cloudinary

Photoshop

Photoshop

iPhone BabyPing

Facebook App Center AndroidiOS Facebook App

Facebook App Center Facebook

iOS Android App

KKBOX Facebook

5 14 Logo KKBOX Facebook Open Graph

KKBOX

Open Culture

500 400

Dan Colman 2006 Open Culture

30

Mobile

Carat App

Square

Square

Budgetable

Budgetable

Facebook Instagram

Facebook InstagramiPhone Instagram

Apple iTunes

Apple App Store App Apple

Apple iTunes

CasaHop 120

CasaHop FacebookTwitterLinkedIn

Google+ Twitter Facebook

VentureBeat
FacebookGoogle+ Twitter

Google Meebo

Google+

Meebo Google
1

Twitter 2014 10

Facebook Twitter

Groupon Google 60

Groupon 6 4 8% 9
Google 2010 60

FacebookComScore

Facebook ComScore

Facebook

Vincenzo Cosenza Alexa Google Trends

137

Apple Google

WWDC Apple Google Apple

iOS web

Blogger App

App Market--
20 App Blogger App

Google+ Flipboard

FacebookTwitter Flipboard
(Social Magazine)

SoundExchange

AOL Facebook

ISP AOL

Leo Burnett ARC Worldwide

6

Apple App Store

Apple App Store

Facebook Like app

Facebook app Like app

Like Facebook app app

750

Facebook 13
750 13

1/3 Facebook

Ipsos 1,032 Facebook

35% Facebook 6

(IDC) 221
7 165 56

iOS Android

Philip Elmer-Dewitt iOS

Android

AndroidBlackBerry

Apple iPhone

44% IT Android

Apple iPad
Kindle Fire Android

Facebook

Microsoft 57% Windows Phone

WP8 57% Windows Phone 8

Windows Phone App

Gartner2016

Gartner 2016

Gartner2012 4.5%

Gartner 2012 1,204

2011 1,152 4.5%


(ARO Panel)
NetRoverTMAccess Rating Online (ARO
)
(Internet Audience Measurement)
2011 comScore ARO
comScore

IX Survey panel
CyberPanel-Taiwan IX Survey

ARO / comScore Survey

[]
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TEL 02-33222882