TECHNOLOGY NEWS
3
APR-MAY 1998
Center for Transportation Research and Education
CTRE
LTAP Advisory Board
The people listed below helpguide and direct the policiesand activities of the Center forTransportation Research andEducation’s Local Technical Assistance Program (LTAP)The board meets at leastannually.Contact any of the advisory committee members tocomment, make suggestions, orask questions about any aspectof LTAP.Saleem BaigLocal SystemsIowa Department of TransportationTelephone: 515-239-1051Gary FoxTraffic andTransportation DirectorCity of Des MoinesTelephone: 515-283-4973Kevin GilchristSenior Transportation PlannerDes Moines MetropolitanPlanning OrganizationTelephone: 515-237-1316Neil GuessCity EngineerCity of NewtonTelephone: 515-792-6622Becky HiattIowa Division, FederalHighway AdministrationTelephone: 515-233-7321Raymond HollandCity EngineerCity of Bettendorf Telephone: 319-344-4055Harold JensenStory County EngineerTelephone: 515-382-6581Larry JesseLocal SystemsIowa Department of TransportationTelephone: 515-239-1528Brian ParkerIowa Division, FederalHighway AdministrationTelephone: 515-233-7315Bob Sperry Webster County EngineerTelephone: 515-576-3281
Alan Estvold, Montgomery County Engineer
This is the second article in a three-part serieson personnel management.
T
HE
BIBLICAL
GOLDEN
RULE
— “Do untoothers as you would have them do untoyou”—was the underlying managementphilosophy of James F. Lincoln of the Lincoln Elec-tric Company, maker of the Lincoln welder.Lincoln’s management style inspired tremendousloyalty among his employees in the early years of this century.I have suggested a modern golden rule of personnelmanagement: Manage people as
they
would like tobe managed. This rule doesn’t require any specialtraining or technique, just common sense and sin-cere effort. If managers take this philosophy seri-ously, however, they can become good or even greatmanagers.This sounds oversimplified, but managing by thegolden rule isn’t as easy as it sounds. Good manag-ers are not born; they work hard at it. The goldenrule of personnel management requires managers tobe attentive to employees, to get to know their per-sonality traits, and to be compassionate. It requires amanager to be vigilant about production and quality while treating employees with respect, even if respect is not reciprocated.The result of this managerial style is generally hap-pier, more satisfied, and more motivated employees.Motivated employees are productive employees.But it is not a manager’s job to motivate employees.The key to motivation lies within the employeesthemselves, with their own sense of self-esteem andsatisfaction. Self-motivation is the only lasting kindof motivation.It
is
the manager’s job to promote and nourish theinherent drive within employees to do a good job.For some employees, this means giving them moreresponsibility and authority over how they performtheir jobs. Other employees need and appreciatemore direction and control. Every employee needsto be acknowledged for a job well done. A goodmanager gets to know his or her employees wellenough to understand how to encourage theirinherent motivation. Unfortunately, a manager who
Alan Estvold is a professional engineer and land sur- veyor. He has a bachelor of science degree in civil engi- neering from North Dakota State University and a master of arts degree in management from Bellevue University.
Implementing the golden rule of personnelmanagement
makes no effort to understand his employees’ work styles can make the most motivated employees losetheir desire to do a good job.The golden rule certainly does not advocate a laissezfaire style, one that is sloppy, hands off, uncaring, orcareless about production and quality. Nor does itmean a manager should overlook problems withemployees’ behavior, production, or work quality.The final article in this series will discuss applyingthe golden rule of management to employeediscipline.
Be flexible
F
LEXIBILITY
IN
H
IGHWAY
D
ESIGN
, a new book pub-lished by the Federal Highway Administration(FHWA), discusses the design process, designguidelines, and case studies demonstrating flexibledesign.The design process should include a planning phasethat requires active public involvement, not justcommentary on developed designs. Design guide-lines should go beyond the AASHTO
Green Book
, which is not a design manual, to include problemdefinition, project definition, aesthetic treatment,context of the design, etc.The six case studies describe improvements andreconstruction in California, Maryland, New York,and Oregon. Each case study has sections explainingactions that were taken to resolve environmentaland design issues as well as lessons learned from theproject.The LTAP library has several copies of this publica-tion. Contact Stan Ring, library coordinator,515-294-9481, stan@ctre.iastate.edu.
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