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Session 2 Environmental Appraisal and Organizational Appraisal

Session 2 Environmental Appraisal and Organizational Appraisal

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Published by Narayana Reddy

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Published by: Narayana Reddy on Aug 13, 2012
Copyright:Attribution Non-commercial

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08/13/2012

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Introduction
Environmental analysis is the process by which strategists monitor theenvironmental factors to determine opportunities for and threats to their firms.
 Analysis also involves studying the minutes of each factor to find its nature,function and relationship.
Environmental diagnosis consists of managerial decisions made by assessingthe significance of the data of the environmental analysis.
 
 
External Environmental:
1.
Political Environment2.Economical Environment3.Socio-Cultural Environment4.Technological Environment5.Industry Environment

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