Copyright © Transpire Pty Ltd 2012.
Source: The Strategy-Focused Organization, Robert S. Kaplan and David P. Norton, 2001
“To succeedfinancially, howshould we appear toour shareholders?”Financial PerspectiveCustomer Perspective“To achieve ourvision, how shouldwe appear to ourcustomers?”Learning & Growth Perspective“To achieve our vision,how will we sustainour ability to changeand improve?”“To satisfy ourshareholders andcustomers, whatbusiness processesmust we excel at?”Internal Perspective
Vision and Strategy
We have adopted aBalanced Scorecard approach