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The Crafty Superstar Ultimate Craft Business Guide

The Crafty Superstar Ultimate Craft Business Guide

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With so many factors for business-owning craftspeople to consider—pricing, packaging, inventory, show schedules and more—it’s no wonder that many feel overwhelmed. This essential workbook and handy business tool for savvy craft entrepreneurs and other creatives offers a solution to this information overload with 40 worksheets, templates, checklists and questionnaires, plus journal space to brainstorm new ideas, all in a fun, attractive package. From tracking inventory to calculating potential profitability and with sidebars and tips from the author and her contributors, this companion to the popular Crafty Superstar, is truly a survival guide for creative entrepreneurs.
With so many factors for business-owning craftspeople to consider—pricing, packaging, inventory, show schedules and more—it’s no wonder that many feel overwhelmed. This essential workbook and handy business tool for savvy craft entrepreneurs and other creatives offers a solution to this information overload with 40 worksheets, templates, checklists and questionnaires, plus journal space to brainstorm new ideas, all in a fun, attractive package. From tracking inventory to calculating potential profitability and with sidebars and tips from the author and her contributors, this companion to the popular Crafty Superstar, is truly a survival guide for creative entrepreneurs.

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Published by: F&W, a Content and eCommerce Company on Aug 16, 2012
Copyright:Attribution Non-commercial

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09/20/2014

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ByGRACE DOBUSH
CINCINNATI, OHIO
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 C O N T E N T S
Introduction 4
Chapter 1:Do You DIY? 6
Why Handmade 8What’s “Indie”? 8Motivations 11Expectations 13Journaling Prompts 16
Chapter 2:Biz Basics 24
Seing Up 26Pricing 29Pricing Strategies forCreative Types 32Three Reasons WhyDiscounts are Deadly 34Boosting Production 36Finding a Good Workspace 38Geing Paid and Keeping Track 40Keeping It Legal 43Sales Tax Cheat Sheet 48
Chapter 3:Selling Out 50
Where to Sell 52Get a Website 60How to Not Sell 74
Chapter 4:Indie Craft Shows 76
Are You Ready? 81Application Process 82Geing Prepped 86Table Displays 89Day of Show 102The Postmortem 109DIY Cra Shows 110Organizing Your Own Cra Show 112
Chapter 5:Get Noticed 116
Be Your Own PR Person 118Direct E-Mail 119Social Media Advice 121Geing Press 126Advertising 138Get Published 139

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