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Beyond Broadcast:Reinventing Public Media in a Participatory CultureMay 12-13, 2006Harvard Law School
Rapporteur Report
Organized by the Berkman Center for Internet & Society,Center for Social Media at American University,Public Radio Exchange, Center for Citizen Media,Project for Open Source Media, andNYU’s Interactive Telecommunication Program
 
 
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 Table of Contents
Executive Summary .................................................................................................................. 3Panelists ................................................................................................................................... 4Introduction ...............................................................................................................................
 
5Keynote ......................................................................................................................................
 
5Emerging Funding Models .......................................................................................................... 6Public Sites/Public Values ......................................................................................................... 6Public Broadcasting .............................................................................................................. 6Public Values in Commercial Media ..................................................................................... 7Building Community in Virtual Space ..................................................................................... 7Open Media Developers’ Summit ............................................................................................
 
8Challenges and Opportunities...................................................................................................... 9
 
 
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Executive SummaryBeyond Broadcast
:
Reinventing Public Media in a Participatory Culture,
a conference heldat the Harvard Law School on May 12-13, 2006, explored the intersection of traditional publicbroadcast and new web-based participatory media, showcasing emerging models and practicesthat suggest a “new third way in public media” in a transformed media landscape(www.beyondbroadcast.net). Participants identified ways in which public broadcasters areincorporating user-generated content and testing interactive approaches that move beyond theone-to-many model of push media. At the same time, commercially-driven digital technologiesare producing creative experiments in social networking and public expression. The groupobserved examples of cross-fertilization: public media is tapping into new practices as its drawsupon longstanding strengths, while web-based participatory media is a seed bed for newpractices in active public engagement. The cultivation of a shared understanding of publicmission is essential in this emerging hybrid media environment.Key issues included
sustainability, accessibility, intellectual property and digital rights management, hybrid business models,
and
cultural differences 
– both
intergenerational 
andbetween
public and commercial 
media practitioners.There was agreement that
open access 
to technology, ideas and resources serves the interestsof both business and the public, but
openness and property ownership must be balanced 
; publicattention the
public policy implications 
of participatory media is essential. Persistent questionshovered over this rich array of innovative initiatives: to what degree are these projects trulypublic? Where is the control? How can public behaviors and practices be nurtured in acommercialized environment?
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