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Sports Media Society Syllabus

Sports Media Society Syllabus

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Published by Jacqueline Vickery
Course Objectives:
To understand the interrelated relationship between sports and media inAmerican society. We will consider the influence/relationship between sport media and issuessuch as race, ethnicity, gender, sexuality, class, cultural identity, consumerism, commercialism,politics, and the changing role of sports journalism. We will do this by examining mediarepresentations, constructions, and narratives of sporting events, teams, athletes, and fans. Thecourse does not focus on one particular sport but rather looks to many sports - professional,amateur, team and individual - in order to apply various theories, illuminate historical andcontemporary struggles, and closely examine case studies within sports media and Americansociety
Course Objectives:
To understand the interrelated relationship between sports and media inAmerican society. We will consider the influence/relationship between sport media and issuessuch as race, ethnicity, gender, sexuality, class, cultural identity, consumerism, commercialism,politics, and the changing role of sports journalism. We will do this by examining mediarepresentations, constructions, and narratives of sporting events, teams, athletes, and fans. Thecourse does not focus on one particular sport but rather looks to many sports - professional,amateur, team and individual - in order to apply various theories, illuminate historical andcontemporary struggles, and closely examine case studies within sports media and Americansociety

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Published by: Jacqueline Vickery on Aug 28, 2012
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02/12/2014

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RTF 365: SPORTS, MEDIA, & SOCIETY
Prof. Jacqueline VickeryEmail:  jvickery183@gmail.com  Fall 2008
Course Objectives:
To understand the interrelated relationship between sports and media inAmerican society. We will consider the influence/relationship between sport media and issuessuch as race, ethnicity, gender, sexuality, class, cultural identity, consumerism, commercialism,politics, and the changing role of sports journalism. We will do this by examining mediarepresentations, constructions, and narratives of sporting events, teams, athletes, and fans. Thecourse does not focus on one particular sport but rather looks to many sports - professional,amateur, team and individual - in order to apply various theories, illuminate historical andcontemporary struggles, and closely examine case studies within sports media and Americansociety.
Learning Outcomes:
Students will learn to think more critically about the historical andsymbiotic relationship between sports and media, as well as the larger role sports play inAmerican society.
They will understand how sports influence society’s perspectives
on issuessuch as race, gender,
sexuality, and class and how media shape athletes’ and fans’ experiences.
They will be able to demonstrate their learning through effective written and oralcommunication.
What this class is NOT:
This is not a space to share trivia or talk about the latest scores andtrades. Watching ESPN does not guarantee your success in this class. While most of us areprobably sports fans, we are here to discuss critical aspects of sports, media, and society. Savethe rivalries and trivia for the sports bar.
Required Texts:
Course PacketWenner, L. (1998).
 MediaSport 
. New York: Routledge.Crawford, G. (2004). C
onsuming Sport: Fans, Sport and Culture.
New York: Routledge.
Recommended:
Boyd, T. (2008).
Young, Black, Rich, and Famous: The Rise of the NBA, the Hip- Hop Invasion, and the Transformation of American Culture.
Toronto, Canada: Bison Books.Pennington, B. (2005).
The Heisman: Great American Stories of the Men Who Won
. New York:Harper Entertainment.
 
CourseRequirements:
Essay #1: Media Experiences OR Self-Ethnography - 20%Essay #2: The Athlete - 25%Essay #3: Fandom - 25%Midterm: 15%Attendance, Participation, Office Hours - 15%
 
Total = 100%
Grading Scale:
A = 93% or aboveA- = 90% - 92%B+ = 87% - 89%B = 83% - 86%B- = 80% - 82%C+ = 77% - 79%C= 73% - 76%C- = 70% - 72%D+ = 67% - 69%D = 63% - 66%D- = 60% - 62%F =Below 62%*Throughout the semester extra credit opportunities may be given to the entire class, however Ido not offer individual extra credit opportunities so please do not ask. *
 
 COURSE SCHEDULE
Part I: Sport as Spectacle: Understanding the historical relationship between sports and media
Week 1: Introduction: The Relationship between Sports and Media
Mon: Oriard "Introduction: Football and Cultural Studies"Wed: Jhally "Cultural Stu
dies and the Sports/Media Complex”
 Wenner "Playing the MediaSport Game"
Week 2: From Newspaper Coverage to Radio Broadcasts
Mon:
Essay topic #1 due in class
 
Oriard “
Football Narrative and the Daily Press"Wed: Battema "Baseball Meets the National Pastime: Baseball and Radio"
Week 3: Television Enters the Picture
Mon: Gruneau "Making Spectacle: A Case Study in Television Sports Production"MacCambridge "Prime Time" from
 America's Game
 Wed: Bellamy Jr. "The Evolving Television Sports Marketplace"
Week 4: "Always On" Coverage
Mon: Wood and Benigni "The Coverage of Sports on Cable TV"Hutchins and Rowe "Broadcasters Under Pressure: The Growing Power of Telecommunications and Digital Media Companies in the Sports MarketWed: Sandvoss "Technological Evolution or Revolution? Sport Online Live InternetCommentary as Postmodern Cultural Form"Fri:
Essay #1 due by 5:00
 
Part 2: The Athlete: Constructions, Narratives, and Politics of Identity
Week 5: Gender and Sexuality
Mon: Sabo and Jansen "Prometheus Unbound: Constructions of Masculinity in theSports MediaKnight and Giuliano "Blood, Sweat, and Jeers: The Impact of the Media'sHeterosexist Portrayals on Perceptions of Male and Female Athletes"

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