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Iklan Dan Penyiaran

Iklan Dan Penyiaran

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Published by Jny Germayne Jimah

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Published by: Jny Germayne Jimah on Sep 09, 2012
Copyright:Attribution Non-commercial

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10/02/2012

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Pengurusan pemasaran dan penjualanIndustri telekomunikasi mengintegrasikanpelbagai elemen:Hiburan, maklumat, perkhidmatan komunikasiSaluran agihan maklumat:Penggunaan jalur lebar, penyiaran secaratradisional, tv kabel, telephony, internet,komunikasi tanpa wayar dan satelit.
 
Industri pengiklanan memainkanperanan berpengaruh dalamperkembangan media massa.Apakah dan bagaimanakah carayang dilakukan pengiklanan dalammelaksanakan proses pemujukan
 
Zaman awalAktiviti pengiklanan sejak era pemerintahanrom. Berkembang di zaman pertengahanengland. Pengaruhnya ke dunia barupenjajahan british. Benjamin franklinterkenal dengan iklannyapennsylvaniafireplacedisiarkan dalam general magazine,and historical chronicle for all britishplantations in america

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