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Edelman Hones Digital and Mobile Expertise in Southwest Regionwith Two New Hires
Brad Mays, SVP, Digital, and Tim Hayden, SVP, Mobile Strategy, Will Expand Digital and Mobile Footprint for the Region
September 11, 2012, AUSTIN, TX:
Edelman announced today that Brad Mays has joined
Edelman’s Austin office as a senior vice president in the
Digital practice, effective immediately. Also joining Edelman is Tim Hayden, who joins as senior vice president of mobile strategy. Together,Mays and Hayden will be responsible for strengthening the digital and mobile expertise, respectively,building the Southwest region as a new digital hub for Edelman. Brad will report to Morris Denton,executive vice president and general manager of the Austin office, and Tim will report to David Armano, managing director of Edelman Digital in Chicago.
-defined and effective digital practice is becoming critically important in how we service and
support our clients and fuel our growth in Austin and beyond,” said Denton. “Brad’s proven track
record will help us make an impact very quickly as we strive to build a world class digital hub in
Having served in a number of PR roles over the years, Mays built an understanding of onlinecommunications as the mediums began to merge. With specific expertise in online issuesmanagement, social media strategy and influencer relations. Brad has succeeded in using emergingtechnologies to help clients find the intersection where brands and consumers meet. He has helped
large brands, like AT&T, Chevrolet, Hershey’s and others across consumer, tech and telecom
navigate the connected online conversations impacting business today.