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Table Of Contents

1.0 Executive Summary
Chart: Highlights
1.1 Objectives
1.2 Keys to Success
1.3 Mission
2.0 Company Summary
2.1 Start-up Summary
2.3 Company Locations and Facilities
2.4 Company Values
3.0 Products
3.1 Product Description
3.2 Competitive Comparison
3.3 Macro-environment
3.4 Technology
3.5 Future Products
3.6 Fulfillment
4.0 SWOT Analysis
4.1 Strengths
4.2 Weaknesses
4.3 Opportunities
4.4 Threats
5.0 Market Analysis Summary
5.1 Market Segmentation
Chart: Market Analysis (Pie)
5.2 Target Market Segment Strategy
5.2.1 Market Trends
5.2.2 Market Growth
5.2.3 Market Needs
5.3 Industry Analysis
5.3.1 Competition and Buying Patterns
5.3.2 Main Competitors
6.0 Strategy and Implementation Summary
6.1 Value Proposition
6.2 Competitive Edge
6.3 Sales Strategy
6.3.1 Sales Forecast
Chart: Sales Monthly
6.4 Marketing Strategy
6.4.1 Service Provision
6.4.2 Pricing Strategy
6.4.3 Promotion Strategy
6.4.4 Distribution Strategy
6.4.5 Product Marketing
6.4.6 Product Packaging
6.5 Corporate Social Responsibility
7.0 Production Summary
7.1 Suppliers
7.2 Receiving
7.3 Storage
7.4 By-Products
8.0 Management Summary
8.1 Management Team
8.2 Personnel Plan
8.3 Training
8.4 Feedback and Control
9.0 Financial Plan
9.1 Important Assumptions
9.2 Break-even Analysis
Break-even Analysis
9.3 Projected Profit and Loss
9.4 Key Financial Indicators
Chart: Benchmarks
9.5 Expense Forecast
9.6 Projected Cash Flow
Chart: Cash
9.7 Projected Balance Sheet
9.8 Business Ratios
10.0 Controls
10.1 Contingency Planning
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Brewery Business Plan (1)

Brewery Business Plan (1)

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Published by Job Kurien

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Published by: Job Kurien on Sep 18, 2012
Copyright:Attribution Non-commercial

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11/30/2012

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