World's Fair Corporation: Executive Committee Meeting Reports Apr 16,1962

Box# 34
Folder# 647
World's Fair
Corporation:
Executive Committee
Meeting Reports ( 5)
Apr 16,1962
. APR 10 1962
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EACH SQUARE EQUALS 25,000 S.F.
0 LEASE SIGNED
Cl]INTENT
INDUSTRIAL:
RENT ABLE AREA 3,240,000S.F.
LEASE SIGNED I, 345,000S.F.
INTENT 547,000S.F.
TOTAL ALLOCATED 1,892,000S.F.58%

RENTABLE AREA
LEASE SIGNED 340,000 S.F.
INTENT 1,037,000 S.F.
TOTAL ALLOCATED 1,377,000S.F.7o-A
RENTABLE AREA 1,650,000S.F. *
LEASE SIGNED 306,000 S.F.
INTENT 994,000S.F.
TOTAL ALLOCATED 1,300,000S.F. 79%
TRANS
RENTABLE AREA 2,130,000 SF.
LEASE SIGNED 1,049,000 S.F.
INTENT 434,00 0 S.F.
TOTAL ALLOCATED 1483,000S.F.70%
1flflOitiDA MD HAWAII MUS INCLUDED IN P'IDt:IIAL I ITAT!
() 1961,1962 New Yorl< World's Fair 1964-1965 Corporation
IIHULIIOT-
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LAKE AREA
RENTABLE NA 640.000S.F. *
~ SIGt0 197,000S.F.
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-NEW YORK. WORLD'S
_. .1_,' . . . ' . . . <. ' ....
- - . C 1961, 1962 New Yofk World's Fair 1964-1965 Corporation
BY @ United Stain SIMI
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EXHIBITOR CONSTAt.
DATE: APF
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Olympic House
57 Park Avenue
New York 16, N.Y.
Gentlemen:
CITY OF NEW YORK
0F"F"ICE OF" THE MAYOR
NEW YORK 7. N.Y.
April 11, 1962
The City of New York and New York World's Fair 1964-1965
Corporation take pleasure in extending to the Olympic Committee an
invitation to conduct the final tryouts for the summer Olympic games
in The City of New York, dw.ing the spring and summer of 1964.
On April 22nd, 1964 the New York World's Fair will open.
There will be approximately 40, 000, 000 admissions to the Fair in
1964 and a daily average of over 200,000 people will attend. The
availability of the Fair as an attraction and as a site for some of the
events, together with many other first-class facilities in the New York
area, make The City of New York by far the most appropriate location
for the tryouts.
The City and the Fair Corporation, as joint hosts, are prepared
to utilize all available facilities in the metropolitan area and at the Fair
site for the various events, and to make av2.ilable to the Olympic
Committee the swn of $350,000. 00. It is our thought that this amount
will be made available in two equal installments, one-half on or about
January 1, 1964 and one-half on or about September 1, 1964, subject,
of course, to revision in the dates if deemed necessary or appropriate .
. . I . .
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We understand that all arrangements for television and
radio coverage of the tryouts will be made by the Olympic
Committee which will receive all revenue therefrom. Our offer
contemplates, however, that advertising, admissions and other
revenues would be divided in a mutually acceptable way between
the City and the Fair Corporation.
We look forward to an early reply.
Very truly yours,
P es1dent, New York World's Fair
1964-1965 Corporation
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lJ N I S P II E It E l'w e uudrrstandtng
l91il
From the offirc of:
ERNESTINE R. HAIG
New York World's Fair 19fi.J.J96.'j Corporation
AGENDA ITEM 16
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THE DEEGAN COMPANY WORLD'S FAIR REPORT
The general public relations program of the New York World's Fair --
embracing news, publicity, promotion, advertising and special events -- is
being executed in accordance with a resolution the Fair Corporation Board of
Directors passed unanimously on June 24, 1960.
This provides that The Deegan Company would have general supervision
over all public relations and advertising matters as contractors to the Fair
Corporation and to its Vice President of Communications; that daily press
relations would be handled by the William Donoghue Associates and that paid
advertising, both foreign and domestic, would be handled by J. Walter
Thompson.
We set forth the foregoing only to clarify assigmnents and to utilize
every possible effort of the combined creative forces to accomplish a favor-
able public opinion.
Since June, 1960, under Bill Berns the program has taken shape in
accordance with the various changing phases of the operations.
These simply might be stated as:
PHASE I
General world, national and metropolitan New York
identification for the Fair. (SATURDAY EVENING POST, April, 1961;
THIS WEEK Magazine, April, 1961; New York HERALD TRIBUNE Foreign
Supplement 1961, etc.)
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PHASE II Approval and endorsement of the Fair among those
audiences who influence the business and financial community to achieve
a successful note subscription and to arouse interest among corporate
leaders to become exhibitors.
PHASE III Specific efforts in specific areas abroad to influence
foreign participation -- government or business.
PHASE IV To develop around the world the needed sense of e:x:citement
and anticipation that will generate box office to the Fair in 1964 or 1965 (or
both). This is straight show business. Without it, and without its success, we
will not attract the forecast 70 million admissions and all the other preceding
efforts by the Fair organization will have been in vain.
PHASE V Actual day to day continuing and intense news coverage around
the world. Obviously this must be intensified while the Fair is operating from
April to November in the years 1964 and 1965.
PHASE VI From here on we must assume new responsibility for the
whole-hearted cooperation of those departments of the Fair on which public
relations must rely but over which it has no authority. Recent developments,
and particularly our early meetings with Martin Stone, indicate that we are
now making substantial progress.
The public relations job today and from here on out presents a gigantic
challenge. Certainly those executives of the Fair Corporation who are
selling (foreign, industrial, financial, political --and box office) cannot
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be successful without a truly professional performance on our part.
The following points are not necessarily in order of timing or importance,
but should be considered essential:
(1) A Bill Berns public relations committee made up of
Messrs. Donoghue, Royal, Johnson, Deegan and/ or Ouylay must
meet from here on out once a week for a review and programming
session. Such meetings should be reasonably brief. We suggest
that the number of people invited to this meeting should be limited
so as to conserve the time o everyone involved, and should consider
specific matters from an agenda. This can enhance the communications
among the Com.munications Departlnent and its contractors.
(2) While our news is now receiving excellent coverage through
the activities of the Donoghue group, it is imperative that we get a top
notch magazine and feature specialist who not only stimulates and
creates, but who has the influence and stature to place articles in the
large national magazines, syndicates and supplements.
(3) Similarly we must get a top TV and radio specialist who can.
do the same thing with the almost unlimited multi-million audience
opportunities these media provide.
(4} Regular stories, feature ideas for layouts must be researched,
developed and placed for other key city news media around tho United
States.
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(5) Similarly, there must be an acceleration of the same
techniques in those key capitals abroad which are essential to
Governor Poletti's program this year and, of course, for box
office purposes for 1963, 1964 and 1965.
(6) We must really activate the Exhibitors Committee
who logically should be our best salesmen -- so that all the public
relations resources of the great industrial companies (IBM, GM, GE,
Coca-Cola, etc.} will be spreading the World's Fair word to more
millions. A first step in this direction has been taken with the April
16 meeting between Fair executives and exhibitors.
(7) Promotion. This is a responsibility of The Deegan Company.
At the appropriate time, we propose to retain on our staff a promotional
supervisor who will devote full time to coordinating sales promotion,
tie in advertising, a speakers bureau, special events, the philately
program, and the host of other promotional opportunities that will be
presented to us.
(8) The creation of a World's Fair newsletter -- simple but
solid --would provide us with a .regular mailing service to news and
feature editors, writers, advertising copy chiefs, editorial page
directors, etc. The cum.ulative effect will be overwhelming.
(9) Article and feature ideas for the house organs of the
leading corporations can put the World
1
s Fair story before more
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than 100 million persons at any one thne.
(10) In everything programmed by Bill Berns' department,
consideration should be given to what purpose is best being served
Can it help General Potter with Washington and the States?
Can it aid Poletti?
How does it affect corporate exhibitors potential?
Will it ultimately satisfy George Spargo and Erwin Witt?
{11) Now that several of the industrial giants among our exhibitors
are about to announce their exhibits with broad f.a.nfare, the Comm.uni-
cations Department should make the most of these exciting visual ex ..
amples by dramatizing !:_hat is going to be at the Fair. After all,
this is what the 70 million are concerned with, and cliff hanging foreign
and domestic exhibitors will find this kind of excitement contagious
with the conclusion that their companies "can't afford not to be ex-
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hibiting at the New York World's Fair."
* * * *
Since our firm took on this assignment two years ago, we have conferred
with, a.m.ong hundreds of others, Eric Cypres, vice president of public relations
of the Brussels Fair of 1958, who succeeded in getting 42 million people in
five months; George Healy, president of the American Society of Newspaper
Editors; Charles Lipscomb, president of the American Newspaper Publishers
Association; publishers o the key newspapers here, in the United Kingdom and
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both Western and Eastern Europe; the publishers of TIME, NEWSWEEK,
LIFE, LOOK, Tms WEEK, READER'S DIGEST, SATURDAY EVENING
POST; and with the policy-ma.k.ing officers of many of the country's leading
corporations.
Their views and ours coincide in concluding that a world exposition should
create the instant impression of greatness, newness, excitement, understanding
among people, new markets, and good old, not-to-be-missed fun.
* * * *
April 9, 1962
1)
2)
3)
4)
5)
6)
7}
8)
9)
10)
AGENDA ITEM 14
ANDIIIWe a CIOAitK
N, y, WORLD'S FAIR 1964-1965 CORPORATION'{""
EXECUTIVE COMMITTEE MEETING
APRIL 16, 1962
Park Depaxtment Construction Contracts
Basic Roads & Utilities
$3,098,295
Progress to date 60%
Electrical & Communication Conduits
736,090
Tide Gate & Dam
144,940
ueens Botanical Gardens
296,889
Progress to date 15
Tree Planting - 1st Phase
111,635
Roosevelt Avenue Parking Field
396,440
IRT - LIRR O v e r ~ a s s
2,000,0001'
Lawrence Street Over:Qass
250,000
a) Contract plans have been approved
at Board of Estimate meeting on March 22.
b) Contract being advertised from March 28
to April 13.
..
Tree Planting - 2nd Phase
138,039
Park Pools - 1st Phase
240,000
Plans being prepared by Clarke & Rapuano
Ground Cover Planting & Seeding
346,200
Contract plans to be referred to Budget
Director at Board of Estimate meeting
on May 10
*Total estimated cost of IRT-LIRR Overpass and building
beneath structure amounts to $2, 750, 000.
AGENDA ITEM 13(1, 2_,3, 4 ~
MEMORANDUM
NEW YORK WORLD'S FAIR 1964-1965 CORPORATION
TO: Mr. Robert Moses oATE: April 10, 1962
FROM:
William Whipple, Jr.
SUBJEC"t:.
..t{ules and Regulations
Attached for approval by yourself and the Executive Committee
are copies of recommended additions and changes to our Rules and
Regulations which have been coordinated within the staff and put in
final form by Counsel.
They are as follows:
a) Sub-metering of electrical service. This covers details
initially prepared by our contractor, World's Fair Maintenance Corp.
Sub-metering under these regulations will start with the inception of
our electrical service in July.
b) Delegation of authority to architects of exhibitors under the
Building Code. This was approved by you as a World's Fair policy over
a year ago. It has been incorporated in procedural guides of our
Construction Permit Office, but never included formally in Regulations.
c) Revised electrical rates. These are required to meet revised
Con Ed rates. The Power Authority prepared these rates in accordance
with your approval. They have been reviewed, are well balanced and
will do no more than recoup our costs.
d) Technical requirements for 4160 volt conduit. This is to
correct an unduly restrictive requirement which was inadvertently
included in our Regulations.
e) Clarification of Rules regarding tree location and removal.
This is to formalize the policy recommended by Gil Clarke which you
previously approved in briefer form.
WW/wh
Att.
cc: J. V. Thornton
Ernestine Ha.ig
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The following shall be inserted as a new paragraph 20 to Part 1 of
the Special Regulations of the Fair Corporation.
Detailed Electric Submetering Requirements
1. Definition
"Company means the World's Fair Maintenance Company, the
agent appointed by the Fair Corporation to install electric meters, and
to measure, bill and collect for supplies of electricity distributed to
participants at the Fair site.
2. The Obtaining of Service
(a) Application for service shall be made by participant or his
designated agent to the Construction Permit Office of the Fair
Corporation on forms available at such office. An agreement for service
will thereafter be entered into between the Company and participant.
(b) No energy shall be supplied to participant, nor shall
meters be installed until the electrical installation pertaining thereto
shall have been approved by the Fair Corporation, or its designated
inspection agency.
(c) Where the use of service will be temporary during construction
of participant's exlllbit, participant as a condition of the granting of the
permit for electric service may be required to pay to the Company in
advance a special charge, as such charge is determined by the Company
and approved by the Fair Corporation. The special charge shall be
endorsed on the Agreement of Service, and shall include the estimated
non-recoverable cost of facilities installed for such temporary service,
the installation and removal of meters, and other associated non-
recoverable costs.
In instances where electric service will be temporary, or
the service installations presents difficulty as to metering, the Company,
with the approval of the Fair Corporation, shall estimate the demand and
energy requirements of such participant, and apply the charges for such
service according to the demand and energy rates as set forth in the
Rules and Regulations of the Fair Corporation.
3. Metering Requirements for Standard and Selected Voltages
Standard service available to all participants is 3 phase, 60 cycle,
four wire grounded neutral 2400/4160 volt.
(a) Ji a participant operates his equipment on standard service
voltage, metering for billing purposes will be installed on the load side
of the service switch. Participant shall also provide and install metering
potential transformers. Meters and current transformers are to be rented
by participants from the Company at rates hereinafter provided for.
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(b) A participant desiring to operate his equipment on:
(1) Three phase, foux wire, 120/208 volts, or
(2) Three phase, four wire, 265/460 volts, or
(3) Single phase, 2 or 3 wire, 120/240 volts,
must provide and install power transformers from the standard voltage
to the secondary service. Meters, and if required, current transformers
are to be rented by participants from the Company at rates hereinafter
provided. Metering for billing purposes will be performed on the
secondary voltage, and in such case, meters and equipment will be
installed on the line side of the secondary service switch.
{c) If participant operates his equipment on any other voltage
than the above mentioned voltages, such service shall be metered and
billed on the standard service basis as referred to in sub-paragraph (a)
of this paragraph three.
4. Service Equipment Installed by the Company
(a) All electric service to a participant at a single location will be
rendered through a single meter except as hereinafter provided. The
Cl>mpany for billing purposes will furnish, install, connect and maintain,
at participant's expense, such meter or meters as a.re necessary for
metering electric energy and demand. The company will install,
upon the request of the participant, as many meters as he shall
request provided that the circuit or circuits connected to each
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meter are kept separate from all other circuits. In such case and in
cases where a separate meter is installed in connection with the provision
of facilities required in excess of the participant
1
s origin:ll requirements,
as set forth on Form 27 (Participant
1
2 Application for Service), the
service rendered through each meter be eomputed separately and
billed accordingly.
(b) When under specified conditions more than a single meter is
installed to measure the service to a Participant at a single location, the
registration of the meters will 1e combined a.nd the pc-..rticipant billed for
the total use computed as if all service had been rendered through a single
meter. The specified conditions are as follows:
1. V.Jhere the use of one meter is necessary to provide safe service; or
2. V.Jhere the use of more than one rrwter is required by the
Fair Corporation; or
3. When a single meter cannot correctly measure the total
service rendered; or
4. When, in order to render proper and reliable service
without undue interruption, more than one service
connection is necessary or required and a meter
or meters are connected to each such service.
L1aximum demand readings will be added unless
provisions for coir..cider.t demand wiring are made
a.s proJi.ded in 5(1,) hereof.
(c) All transform.ers, meters, 211d associated apparatus furnished
by the Company shall remain its :rro)Jerty rr1ay oe removed or replaced
if deemed necessary, and if ;.:;uch removal or replacer.nent is approved by
the Fair Corporation. The Cor:-jpany will .se81 all n.eters, meter equipment,
and other enclosures (Jn the se-rvic: :;ide c;f tho Without the Company's
authorization, no person shall br:; allowed t.o brr:;a": c-r replace a seal.
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5. Service Equipment Installed by Participant
(a) The Participant, at his own expense, shall furnish, install
and maintain,beginning with the point of service connection to the Fair
Corporation's distribution system, all wiring and equipment, including
standpipes, conduits, fittings, wires, cables, fuses, and boxes, service
switch, meter wiring, and meter equipment (except meters m.d metering
current transformers). The Participant shall install and cormect
metering transformers on initial installation and upon any subsequent
alteration of the main cable or bus circuit. The Participant shall furnish
and install meter wiring between metering transformers or meter equip-
ment and the meters, but the Company will make the final cormection of
such wiring to the meters. Where demand metering devices are required
in addition to watthour meters, the Participant shall:furnish, install
and maintain meter equipment for such devices.
The Company will determine the location, and specify the
type and manner of installation and connections of the metering equipment,
and will furnish this information to the participant upon request. The
Participant should obtain this information as one of his first steps in
planning his electrical installation.
All electrical construction by the participant related to the
meter equipment shall be subject to approval of the Company.
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(b) If the participant desires to be billed for coincident maximum
demand under the provisions of Paragraph 7, the participant shall furnish
and install all necessary conduit and wiring between the watthour meters
and demand metering devices, which meters and devices will be connected
by the Company.
(c) Service will not be supplied unless the participant's installations
shall have fulfilled the Company's requirements, and have been approved by
the Fair Corporation.
6. Metering and Billing
(a) Measurement of Electric Service: Bills will be based upon the
registration of the Company's meter except as otherwise provided in these
rules and regulations. All service shall be measured according to the
characteristics of the service provided to the participant pursuant to
paragraph 3 above.
(b) Testing cf Meters: The Company, with the approval of the
Fair Corporation, shall promulgate a schedule whereby it will test its
meters and measuring devices in accordance with the standards and basis for
such testing in effect in the New York City area. If such testing is done at
the request of the participant, a charge therefor may be made which shall,
in general, be similar to the charges made for such tests in the New York
City area.
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(c) Access to Premises: The participant shall not permit access
by anyone, except authorized persons, to the meters, equipment or other
property of the Companyf and shall not interfere or permit interference
with the same. The participant shall be responsible for their safekeeping on his
premises. The Company's duly authorized representatives shall have the
right of access to the premises of the participant and to all of the Company's
property thereon at all reasonable times for the purposes of reading and
testing meters, inspecting equipment used in connection with the Company's
service, metering the demand, ascertaining and counting the connected
load of the participant's instillation, removing the Company's property in
accordance with these regula ions, or any other proper purpose.
(d) Maximum Demand: The maximum demand when determined by a demand
meter shall be the highest 30 minute integrated demand occuring during the
billing period in which such use is made. The integrated demand is the
average of the kilowatt use occuring in a 30 minute period, which average,
if used continuously for 30 minutes, would produce the kilowatt hours
actually consumed during such period.
A Participant entitled tmder the provisions of this paragraph
of the rules and regulations to have maximum demands added for billing
purposes, will be billed for coincident maximum demand, provided that he
furnishes and installs all necessary conduit and wiring between the watthour
meters and associated metering devices which will be connected by the
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Company, and provided further that no meter or watthour meter will be
connected to any other meter or watthour meters for the measurement of
coincident demand unless its rated capacity is 1% or more of the rated
capacity of each other watthour meter to be so connected.
(e) Meter Reading and Billing Period: Thirty days will be
considered a month for billing purposes. In the ordinary course of
business, meter readings are scheduled by the Company to be read
and bills will be rendered monthly (approximately 30 days). The
Company prepares such meter reading schedules in advance. The
Company, however, reserves the right, subject to Fair Corporatlon
approval, to read meters and render bills a any other interval of time.
(f) Bills Based Upon Estimated Usage of Service: Where
participant's entire connected load at a single location does not exceed
10 kilowatts, and such equipment has a definitely determinable demand
and is operated on a fixed schedule, the Company may supply unmetered
current at the applicable rate. The charge therefor shall be computed
upon the basis of the usage determined by the Company as endorsed upon
the agreement for service with the participant.
In case any meter or measuring device used under an agreement
for service for any reason fails to register for any period of time the full
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usage of service by a participant or if the actual usage of service cannot
be obtained because of inability of the Company to read a meter or
measuring device, the usage of service by such participant may be
estimated by the Company on the basis of available data and the
participant billed accordingly.
(g) Plural Meters-Billing of Charges: Where more than one
meter is installed by the Company to measure the service of a single
Participant at a single location, under the conditions set forth in the
nwnbered sub-paragraphs of Paragraph 4(b) of this regulation, the
amount of energy registered by each watthour meter will be combined ,
and the maximum demands will be added fo! billing purposes.
When, upon conditions other than outlined in Paragraph 4(b),
more than one meter is installed to measure the service of a single
participant at a single location, the service rendered through each
meter, so installed, will be computed separately and billed in accordance
with the rate schedule as outlined in the rules and regulations.
(h) Multiple Locations: If participant has more than one
and such locations have less than 10 kilowatt of connected load, each
location may be separately subject to approval of the Fair
Corpor a.tion.
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7. Notices 'Ib and From the Company
Any notice to the Company must be delivered to it in writing
and not otherwise. Bills shall be deemed presented and other notices
duly given if delivered to the participant either personally or in writing
addressed to him at the address stated in his agreement with the Fair
Corporation or to his Project on the Fair site.
8. Discontinuance or Withholding of Service
In addition to the provisions of these Rules and Regulatb ns and the
terms of the agreement for service, the Company reserves the right,
subject to approval of the Fair Corporation, to withhold service or to dis-
continue service or terminate any agreement therefor, H the participant
at any time refuses or fails to make application and agreement for service
as provided by the Rules and Regulations of the Fair Corporation or
defaults in the payment of a bill rendered for service, or if the particiapnts
installation or part thereof is deemed by the Company or the Fair Corporation
or its agent to be unsafe, inadequate or unsuitable for receiving the
Company's service, or to interfere with or impair the continuity of the
Company's service to the participant or to others.
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A.
B.
c.
Schedule of Meter Rental Charges (per month) to Pa.rtici:Qants
120/208 265/460
All meters temporary service 1.10 1.10
Kilowatt-hour meters
Single phase, 2 wire .75 1. 00
2-1/2 element, 3 phase, 4 wire 1. 80 1. 80
Current transformer type
2-1/2 element, 4 wire 3.40 3.40
Current transformers (each) 1. 00 1. 00
Demand Instruments
Internal registers .70 .70
External demand meters
Simplex
1. 35 1. 35
Duplex
1. 60 1. 60
3 circuit
1. 75 1. 75
4 circuit
2.00 2.00
Installation and Removal Charges
Installation and removal of meters will be charged to participants
at a rate of $10.00 per hour.
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Paragraph 14 of the General Regulations is Amended
to Read as Follows:
14. Trees
Except as specified in these Rules and Regulations, existing trees
on participant's premises may not be destroyed without the approval of
the Fair Corporation. Trees and shrubs planted by participant shall not
be removed after the Fair closes without the approval by the Fair
Corporation.
Within participant's premises, any tree that interferes with the
exhibit to be erected by participant or his plans for his area, may, subject
to prior written approval of the Fair Corporation, be moved pursuant to
the provisions of paragraph 2(f) of Part 2 of these Rules and Regulations.
For detailed provisions concerning these matters, see Part 2 of
these Rules and Regulations.
Sub-paragraph (f) on Page P-7 in Part 2 of the Special Regulations
shall be deleted, and insert the following:
(f) Removal of Trees and Shrubs
(1) Values of Existing Trees.
After partici.pant submits his preliminary plans to the Fair
Corporation, the Fair Corporation shall, a.s soon thereafter as practicable,
furnish to participant a plan showing the location, species, size and classi-
fication and value of all trees located vlithin participant's premises. Such
plan shall contain a designated replacement value for each existing tree on
participant's premises. Each tree on participant's premises shall be
classified by the Fair Corporation as "specimen", "good", "fair", or as
having no value, and shall be valued in accordance with the following table:
Size of Trees
5"
6"
8"
10
11
Larger
6" caliper
8" caliper
10" caliper
12" caliper
Value of "Specimen" T r e ~
$ 250.00 each
450.00 each
775.00 each
1000.00 each
1500. 00 each
"Good" trees shall be valued at 75% of the value for "specimen"
trees of similar c3liper, and "fair" trees shall be valued at 50% of the
value for "specimen" trees of similar caliper.
(2) Removal or Destruction of Existing Trees.
Existing trees ViTi thin the premises of a participant may, if
approval therefor is contained in the Special Permit for Landscaping, be
moved to new locations on participant's premises or to the premises of
another participant. Such trees may also be removed or destroyed as
set forth in these rules and regulations.
With respect to any trees which are designed by the Fair
Corporation as having no value, participant may remove or destroy such
trees without Fair Corporation approval. If participant desires to remove
or destroy any trees, other than those which the Fair Corporation desig-
nates as having no value, he must obtain the Fair Corporation's prior
written approval therefor, which approval may be requested in participant's
application for a Special Permit for Landscaping.
Permit for Landscaping.
If the Fair Corporation approves destruction or removal of
trees having a designated value, the participant shall, at the close of the
Fair, be required to provide and plant replacement trees having an equivalent
aggr,egate value. The Fair Corporation will specify the size, species
and number of such replacement trees and shall also specify where such
trees are to be planted by participant. In the alternative, participant may,
at the time of application for a permit for removal of his structure, deposit
with the Fair Corporation an amount equal to the total replacement value
of all existing trees on participant's premises, as set forth in the plan
furnished by the Fair Corporation and referred to above.
(3) Planting by Participant
In his application for Special Permit for Landscaping, partici-
pant shall request approval from the Fair Corporation to remove any plants,
shrubs or trees which he intends t.o salvage after the close of the Fair. If
such removal is approved, the Fair Corporation will so indicate in the
.SOecialJ?ermit ;fQ,r l.a,ndscwinQ". With respect to any plants, shrubs Gt.nd
trees which participant does not intend to s a l v a 9 e ~ the Fair Corporation
shall, after participant applies for a perm1 t for removal of his structure,
ascertain from the Department of Parks of the City of New York whether
any of this material is suitable for use in the development of F1.ushing
Meadow Park. Any such material desigrtated by the Park Department as
suitable for use in the park development shall be left on the site by the
participant and shall be protected against damage of any nature during the
course of demolition.
If, to accomplish the completion of demolition, it is
necessary to remove any of the plant material to be left for the Park
Department, the Park Department shall be notified not less than five days
before demolition is to commence and shall be given not less than five
days in which to remove such plant material. If, after such notice to the
Park Department, the material is not removed within the time limit
specified, participant shall be under no further obligation to save or protect
such material, and shall remove it along with other property pertaining
to his exhibit.
Trees planted by participant shall be valued in accordance
with the procedures set forth above for existing trees. The Fair Corporation
shall reduce participant's requirements for replacement of existing trees
removed or destroyed according to the number and vaJue of the trees that
are planted by participant and are not salvaged by him, provided that tile
Fair Corporation has determined that such trees are in "specimen" or
"good" condition at the dose of the Fair, and provided further that the
Park Department has designated such trees as suitable for use in the
development of Flushing Meadow Park.
There shall be deleted on page C-6 of Part 1 of the Fair Corporation's
Special Regulations the first 1Welve lines of the subparagraph entitled
Demand and Energy Charge, and the following shall be inserted:
The rates contained herein are subject to adjustment in the event that
Consolidated Edison wholesale rates to the Fair Corporation should
change. The energy rates are subject to the prevailing Consolidated
Edison fuel adjustment charge.
A demand charge per month, based on exhibitor's maximum
30 minute metered demand within the billing period, as follows:
For the first 100 kw of demand or fraction thereof .... $ 2. 80 per kw
All demand in excess of 100 kw . . . . . . . . . . . . . . . . . . . . 2. 30 per kw
An energy charge per month, based on exhibitor's metered
use of energy during the month, as follows:
1st 1000 kwh or fraction
Next 4000 kwh or fraction
Next 25,000 kwh or fraction
Next 120, 000 kwh or fraction
Next 150,000 kwh or fraction
All additional
2. 6 ~ per kwh
1. 9 per kwh
1. 5 ~ per kwh
1. 3 per kwh
1. 2 per kwh
1 . 1 ~ per kwh
At the time these Regulations are promulgated, the prevailing
Consolidated Edison fuel adjustment charge and the prevailing New York
City Electric Revenue charge (1% of the cost of electricity) are to be
applied by the Fair to exhibitors on their electric bills.
This paragraph shall be inserted in Part 1 of the Special Regulations
after present Paragraph 2 thereof.
3. Enforcement of Building Code
(a) General. Section 2. 2. 1. l(b) of the New York World's Fair
1964-1965 Building Code provides that the Fair Corporation shall appoint
qualified persons, organizations, or agencies to make the inspections
and tests required by the provisions of the Fair Building Code during con-
struction and prior to issuance by the Fair Corporation of a certificate
of occupancy for a World's Fair structure. Pursuant to this section of
the Building Code, the Fair Corporation shall appoint the architects or
engineers of each participant to make all such inspections and tests.
(b) Appointment of Personnel. Every such appointment by the Fair
Corporation shall be on an individual basis, and shall be accomplished
in the following manner:
Participants shall by letter, in such form as may be prescribed
by the Fair Corporation, with a copy thereof furnished the Fair Corporation,
formally designate architects or engineers to make the tests or inspections
required by the Building Code on their leased site. In order to qualify for
such appointment by the;: Fair Corporation, the architects or engineers
designated by tr.e exhibitors must be registered or licensed to practise in
the State of New York. Upon receipt of such designation by the participant,
the architects or engineers shall furnish to the Fair Corporation a letter,
in such form as may be prescribed by the Fair Corporation, accepting
such appointment and acknowledging that it shall be their duty to require
that the construction and alteration of participant's World's Fair structure,
the materials and appliances used therefor, and the equipment, maintenance,
use, occupancy, demolition and removal thereof, shall be in accordance
with the provisions of the Fair Building Code and the rules adopted by the
Fair Corporation.
Where appropriate, testing laboratories or agencies engaged by
exhibitor ma;y make any of the above mentioned tests and inspections.
Prior to commencement of any work for the exhibitor, such testing labora-
tories or agencies must be approved by the Chief Engineer of the Fair
Corporation. The results of the tests or inspections performed by such
testing laboratories or agencies, however, shall be certified by the above-
mentioned architects or engineers who have been designated by the partici-
pant and appointed by the Fair Corporation to make tests and inspections
under the Fair Building Code.
(c) Rights Reserved to the Fair Corporation. With respect to all such
tests and inspections required to be made under the provisions of the Fair
Building Code, the Fair Corporation reserves the right to make whatever
spot checks and supplementary inspections it may deem necessary, and
to review the results of all such inspections and tests. The Fair
Corporation shall not, however, provide a duplicating inspection service.
Prior to issuance of a certificate of occupancy under the pro-
visions of Section 2. 1. 3 of the Building Code, the above-designated
architec1sor engineers shall submit a certificate in approved form to
the Fair Corporation showing compliance with approved plans, the Building
Code, and all other applicable laws and regulations.
With respect to the issuance of a certificate of occupancy, this
section of the Rules and Regulations shall not be construed as diminishing
to any extent whatever the Fair Corporation's right to withhold such
certificate under the provisions of the Fair Building Code.
There shall be deleted from the third unnumbered sub-paraqraph of
paragraph 15{c)(l) (page C-6) of Part 1 of the Special Requlations the
following sentence:
The participants 4160 volt service cables shall be installed in
hot dipped zinc-coated steel conduits.
zla
AGENDA ITEM 13.Q
TO:

NEW YORi}tl1fLD'S FAIR 1964-1965
I !\.
Mr. Robert Moses \ tN
CORPORATION
DATE: April 5, 1962
f'ROM:
William Whipple, Jr. \
SUBJECT:
Your approval is requested of the following report for presentation to the
Executive Committee:
Construction of World's Fair Contracts and Designs
The contractor for Cable and Substations, Eastern States Electrical, has installed
80% of the 27,000 volt cable. 92,000 feet of the 4160 volt system is fabricated and
ready for delivery, and installation will commence the week of April 9th. The
first 5000 KV A transformer will arrive on April 17th and the #2 Substation platform
should be ready to receive the transformer by that t:irne.
Security Building. Electronic and Missile Facilities made a token start of work
on March 19, 1962 in response to the notice to proceed, but has not yet started
regular operations (6 April).
Planning and design continue generally on schedule. Preliminary plans of the
five service buildings have been approved and final plans are being prepared on
the original building design with alternate plans for straight side pre-fabricated
type buildings. Final plans for contracts covering paving and utilities in the Lake
Area and a bridge to south parking field are well along. Pools and fountains have
entered the final design stage and should be complete on schedule, Contacts with
the Department of Water Supply, Gas and Electricity have resulted in verbal agree-
ments which allow finalization of street lighting plans and necessary adjustments
of current plans for service to the City building.
Exhibitor's Design and Construction
Approximately 50 exhibitors and/or their architects are in contact with the
Engineering Division to discuss various phases of their construction planning.
All are anxious to start work at the earliest possible date but it appears that
the principal holdback is obtaining final approval of plans from Presidents and
Boards of Directors of their corporations.
The first major exhibitors will break ground in April and May, General Motors
on April 23rd and Ford Motor Company on May 11, with many others scheduled to
follow soon thereafter. Attached is a .list showing the anticipated starting dates
of the exhibitors who have released this inia ation to us.
WW/wh
-----
Att.
Exhibitor
American Telephone & Telegraph Co.
Better Living Pavilion
Brass Rail Restaurant
Chrysler Corporation
Coca Cola Company
Continental Circus, Inc.
Continental Insurance Company
E. I. duPont de Nemours & Co.
Eastman Kodak Company
Electric Power & Light Exhibit
Ford Motor Company
Gas, Incorporated
General Electric Company
General Motors Corporation
Grayson Robinson Stores, Inc.
Hall of Education
Hall of Medicine & Health
House of Good Taste, Inc.
International Business Machines
S. C. Johnson & Son, Inc.
National Cash Register Company
New Jersey Tercentenary Commission
New York State Exhibit
Pavilion of American Interiors
Pepsi -Cola Company
Protestant Council of City of New York
F. & M. Schaefer Brewing Company
Simmons Beautyrest Center
Transportation & Travel Pavilion, Inc.
Travelers Insurance Exhibit
The World of Food, Inc.
Estimated
Starting Date
May 1962
June 1962
May 1963
June 1962
October 1962
June 1963
August 1962
September 1962
September 1962
May 1962
May 11, 1962
June 1962
May 1962
April 23, 1962
June 1963
November 1962
September 1962
June 1963
August 1962
October 1962
September 1962
September 1962
August 1962
July 1962
July 1962
September 1962
June 1962
June 1962
Ocober 1962
September 1962
September 1962
MEMORANDUM
TOr
DATE: March 23, 1962
,AOM: WUl1am Whipple, Jr.
SU8JICT: /" \ .
World's Fa.ir Fo tains
Ch January 16 you approved Gil Clarke's request that Sam Hamel
be commissio ed to design the World's Fair fountains.
Attached are set of the preliminary plans for the Pool of Industry,
Astral Founts.' n, Solar Fountain, Lura r Fountain and the East & West
Pond & Reflec ing Pool for your approval.
Now that the elimina.ry planning has been completed a new arrangement
to cover the c st of proposed final drawings, estimates and specifications
is required. il Clarke recommends that Sam Hamel be commissioned to
prepare the plans and specifications. He would, however, prefer
that the Fair C rporation make an agreement directly with Mr. Hamel.
Mr. Hamel bas reposed compensation as follows:
1. For Mr. Hamel's services $150. per day plus traveling
expenses;
2. For his employees engaged in this work 2-1/2 times payroll;
3. Authorized model sketches or experimental work to be billed
at invoice cost. \
\
Total cost on this projecr exceed $135,000.
Your approval is .
WW/WEG/mc
Atts.

\ "
\'
\
...
.. .,.

w
'
NEW YORK WORLD'S FAIR 19S41965 CORPORATION
INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK
fLUSHING 52, N Y TELEPHONE ARH. COO!: 212 Wr 4 1964 CABLE AOORESS . WORLOSFAIR"
:March 27,1962
P(AC a fHRO.IOt

:Mr. J. Samuel Hamel
J. S. Hamel Engineering Inc.
5657 Wilshire Boulevard
Los Angeles 36, California
Re: Pool of Industry, Astral, Solar & Lunar Fountains and
the East & West Ponds & Reflecting Pool
Dear Mr. Hamel:
The preliminary plans and design criteria which you submitted
on March 9,1962 have been approved for final designs, drawings, esti-
mates and specifications as required. This work will include all mechanical,
electrical, and structural elements exclusive of basins.
It is understood that you will coordinate your work with Clarke
& Rapuano and that portion involving electrical connections with Syska &
Hennessy.
In line with your proposal dated March 9th, compensation for
this work will be as follows:
1. For your personal services $150. 00 per day plus
reasonable traveling expenses;
2. For your employees engaged in this work 2-1/2 times
payroll;
3. For authori.zed models, sketches or experimental work
we will accept billing at invoice cost;
4. All above charges will be subject to our audit.
It is agreed that the total cost to us for this work will not exceed
$135, 000. 00.
If you concur with the conditions of this agreement as outlined
above, please sign and return the original to me. It will then be presented
in the immediate future for approval by our Executive Committee.

ACCEf'reD-'BY { William Whip le, Jr .
.... ,. .... ,._, ......... . /1..7.,':. L " ... Chief Engineer
J. 1
RO&IftT eeo.u
-IDIIlT
AGENDA ITEM 13.:{1)
FLUSHING MEADOW PARK P. 0. BOX 1964 FLUSHING !52. N. Y.
TIL.DIHON& W, AIIIOA - AIIIA CODI 212 CAlLE ADDIIE&S ''WORLDSFAIR''
March 'Z1, 1 U62
Amtl'tean Bridge D1v1a1on
United states 3teel Corpontlon
616 WWiam Peftll Place
Plttablagh SO, Pa.
Geatlemen:
Tbe purpose of th1a letter 1s to amend the agreement., dated
Pelelvy 1-4, 1961 between New York world's Fa.tr lgM-1965 CorporallCJO
1114 UDJtld stat steel Corporst1011 (llere1D. referred to as the nACJretmeal'').
lf U. amendments cCiltalned 1n this letter are to you, would you
k1Ddbr endone Jour acceptance in the space provided below aDd rltlll'D the
orlgt.aal of thla letter to WI. Upon recelpt. of sa1d. ort1\al with your accept-
ID08 eadarHd tbereon, the Agreeweat lha11 be dee.med amended as follon
1. 1 of tM Aqreement 1a hereby amended to rend 1n lta

"1. t!tl Co,rporfltsm to Coostruet Sphart.t.
Corporatton aball CODStrucl, at tts own expense and u lts sole
coatrlbutlon to the New World'e Fair 1904-1965, a statlon-
aq apbere on tb.l1t portion of the prelf,Lsea of the Full' Corpon.-
tlaD Ln Flubtn9 Meadow rark which Is shown on the diagram
Mnto onnued as .i!Xhib1t A and Illadt a pal"t hereof. rbe steel
Corporatlon 8hall also, at. ita OWD expense. clesign and construct
a pedestal for sald sphure .,
cont.
Alurlclll BrldQe D1v18lon
tJalted states Steel Corpontlon
2. Tbe WCQ'ds "and the construcUon of the pedestal" appearing
1n tbe twelfth line ot. pe.rarpaph 2 of tbe Acp-eeraent are hereby deleted.
3. Par&9J'aph 6 at the .A9J'eemu 1s hereby amended to reed
in 1tl eatll'et.1 u followe:
"6. Dglan ot SP9!r!. The apbare shall be
of aat., m:l permanent eon.structl.on. It shall have a
d1ameter not leaa than 120 feet and shall rest upon a ptdestal
ol a hei9ht, to be mutually sqreed upon by th.e Fatr Corporat1on
an4 steel Corporatl=, whlch wlll be compatible with the
uatheUc design af the aphtre. It sball ba c003truoted, inaofar
u ma.v be consistent with proper des1qn. entirely of atalnle&s
stMl and sbaU ahow approprtately fa.sbloned on its aurfRCe the
five CODtlaents IDC1 prtncipaltslands al tb8 eUl'th. The moun
taln rao;es 8bRll. be shown, 1a su1tab1J vertical
8CMe. c.rta111 captals of t11e countJoles of tbe earth and of the
etMel af tbt United States, to be mut.ueUy determined. by the
pr.rttu, uau be 1U.1tabJ3 sbawn ln a manner t.cWtat.lnq
iUiuntnattOD, aakt UlumlUUon to be Ja"Ovtded by the Steel
Corpntlon. Tbree orbital structu.rea lh8ll surround the
spblre at apoprlete dlltancu and au!tabl testene<l to it.
The ot'btta abaU be of atatnleu lt8e1 and shall have aurllacea
polJihecl 10 u to reflect 11Ciht cut upon Ulem from outside
aoureea."
4. PU'&Ijraph 6 of the Agreement is hereb;; amended to read
In ltl eDt1ntJ u follows:
''8. IHl C9lpO!'!Illoo to Aroege M4 Cogst.ryctlon.
The part1tl underatand that tbe des1on the sphere, as
ret.rred to herein, 1s merely adlemaUc. ond will requlre
and modWcalion as planning prO!Ifreeses. Tbe
aa.l Corporation ahall select a chief consultant for tbe general
aeatbatlc dlalgn of the sphere and pedestal, 1nclud1ny the
Wumlnatlon required bJ Par.apb 5 hereof, subjeet to approval
ol the Falr Corporatlon. The steel Corporation shall aupe.rv11e.
aod haw full control overt the str\.letural structural
p1aDI and spoeUtcauon.s, and the fabrication md erecUon. subJect,
however, to compliance with the Bu1lding Code of the Cltf ot New
York and tbe Rulea and Regulatlona o.f the Falr Corporatlan.
11
cont
American Brlc:l9e 01 vtston
Uultad 8t6ltes Steel Corportlon -3-
5. PB!'alp'aph 8 of the A9reement is hereby amended to read
In its entirety as follows:
11
8. !.J@tl.ng and F9Wlta1ns to be by Fair
Tbe Fair Corporation shall provide for the design Md construction
of the pool, fountains and ll\fhtlng so as to present the sphere in <.
dramatic and beautiful setting. 'rhe Fair CorporatJ.on shall seleet
tbe deal<Jner and the engineers for the l1c.rhtlll\i t1nd for U1e fountains;
and these works. includil11J the lountaitl3, llCJht1nrJ, appurtenances
and other facUlties, shull be subject to the ttpproval of the Steel
Corporation. The Fair Corporation shall supervise, and have
full control over. the desl9!1, plans and specl.fications, and
construction of the lighting, founwtns and othe.r fucillUes, pro-
vided, however, that any materials other than stainless steel
used 1n the 11<JWn4J, fount.a1na and nppurtenaneas shall, Insofar
as poaalble and consistent wlth qood desiQn, be subordinated to
the steel sphere, to the end that the status ot the sphere as a
symbol of tbe role of steel sballln all respects be preserved,
provided, however, that parties shall consult and mutually
agree before any material other stalnl.esa steel is so used.
The F :ilr Col"p)ration shall not itself advertise nnd 3hall not give
permlssion to any other person to advertise U1e role of other
materials in the surroundinq llqhtlnu. fountains, appurtenances
and IXher facWUes.
Aceepec1 and Agreed to this
Very truly yours,
NEVi YORK \"..ORLD'3 FAIR
CORPORATION
By fs/ . jtuart Constable
____ day of.._ _____ , 1962.
AMERICAN B.RIOOE DIVISION
UNITED STATES .>'TEEL CORPORA'flON
BY. ________________________ __
...
SAMUEL 1. IIOSENMAN
IIALI"H rt. COLIN
SYDNEY M.KAYE
WALT Ell .J. I"ETSCHEK
MA)C I'IIEUND
A.MeiiOSir OOSKOW
SEYMOUII O. LlrWIS
LAWIIENCIE II.ENO
NUIUtAV COHIEN
ANOIIEW .J, SCHOEN
.JIEIIOMir L.SINOLIEII
A&A 0. SOKOLOW
HOWAIIO WIEINSTI:IN
ST\IAIIT IIOBINOWITZ
AGENDA ITEM.12.Q
ROSENMAN COLIN KAYE PETSCHEK & F'REUND
57!5 MADISON AVENUE NEW YORK 22
April 4, 1962
GODrtiiEY ODLDNAIIII
COUHA.L
MUI'II'IIW HILL e?&OO
A"EA CODE 811
CASLE AOOIIISS
"IIOCOKAY NIWYOAK"
Hon. Robert Moses
New York World s I<' air
P.o. Box 1964
Flushing Park
Flushing 52, Net'>' York
Re: Executive Committee
T>l:eeting - April 16,_ 1962
Dear Commissioner Moses:
In Judge Rosenman's absence I am submitting herev1ith,
in accordance with your memorandum of Januar-J 25th, the
following report on the vari.ous exhibl ts and/or concessions
for which \te are responsible.
1. Historical Museum
As reported in a separate letter of even date
herewith, Mr. Procopiu has been taken ill and
authorization is requested to conclude
negotiations with hls associate, Mr. Louis
vJal ter.
2, The Last Frontier
Arlington Hat Comp<1ny is investigating the
possibility of it becoming the sponsor of this
project in conjunction with a film or amusement
company or n rodeo.
3. Nigllt Club
Mr. George ic interested in operating a
night club in the Lake Area featuring jazz music.
Mr. Jean Buchet is interested in operating a night
club in the Lake Area featuring continental
entertainment.
Hon. Robe1t Noses -2-
f3
4. Italian Restaurant
The onerato:r of a nu.mber of Hovmrd Johnson
reotaurants in mid-1'1anhattan in interested
ln operatinc; an Italian :i.n the
Lake Area. This will create competition for
this type of concession tri th the IJiilke brothers
from Buffalo.
5. Riple;Y:
1
fl Believe It or Not
Fisherman Is Whar r
Bourbon Street
Las Vegas East
To11er
11ag1c Show
No further progress can be reported at this time.
6. Jai-Ala1 Arenn
Hr. Reub in Guterman and rll'. Albert A. Deeb, 11ho
operate the Dania Palace of Jai-Alai in Dania
1
Florida are interested in constructing a
Jai-Alai Arena in the Lake Area. Florida
operation involvec Pari-r,lutuel betting. The
Ne\'1 York version \-rould be operated solely for
the viewing entertainment of pe0ple in the
Arena. The Arena v1ill include a restaurant
1
the table::; of \'/hlch \Toulcl have a :Cull vie\"1 or
the playing area. They arc an...'Cious to proceed
promptly. Authorization is being requested in
a oeparate letter.
Sincerely yours
1
'
, I
. -r",.
I
,' . I. .
: -( ( .. .... . ,(_ \._<"'-"'-. j.A.-.-
cc: Mr. Stuart Constable
:r.1r. .villiam Kane
AGENDA ITEM 12(a2)
ROSENMAN COLIN KAYE PETSCHEK & FREUND
aAMU&LI.ROaiNMAN
RALPH fl. COI.IN
aVONitY ll.kAVIE
WAI.TCR ,J, PI:T8CHik
IIAIC fiRCUND
AMaR081l D08KOW
8CYN0Uit D. LIW18
I.AWitlNCl lt.INO
MUitltAY COH&N
ANOitltW J, aCHO&N
..tltltOMit L. 81NDLI:It
MIA D. 80110LOW
HOWAitD WltiNaT&IN
8TUAitT ltOaiNOWITZ
!57!5 MADISON AVENUE
Hon, Robert Moses
New York World s Fair
P.o. Box 1964
Flushing Meadow Park
Flushing 52, Ne\'1 York
.NEW YORK 22
Re: Jai-Alai Arena
Dear Cornminsioner I>1oses:
OOD,.Iti:Y OOLDMAitK

MUitltAV HILL e7eOO
AAI:A COO& Ita
CA8LI AODit&aa
"ltOC:OKAV NCWVOitK'
Mr. Reubin Guterman of 69 Morris Drive, East Meadow,
L.I., Ne\'1 York and Mr. Albert A. Deeb or f.Iadison Park
Gardens, Port \vashington, L. I., Ne\-r York, were in to see
me with reference to the construction of a Jai-Alai Arena
in the Lake Area. They had intended constructing a
building in Forest Hills so they have their building plans
and cost estimates completed. They have decided that it
would be profitable f'or them to move into the Fair itself.
They proposed constructing an arena and restaurant which
will look like the building in the enclosed clipping .from
the York Herald Tribune. They expect the building to
cost in excess of $1,500,000. and are prepared to construct
and demolish the build:Lng in accordance \'lith the requirements
or the F'air. They lrould take approximately two acres which
would be located immediately north of the theater
site.
They \muld be trilllng to sign a lease f'or approximately
t"VIO acres at a guaranteed minimur;1 of $2. a square foot
against a percentage or 55:; on the first $2 .. 000
1
000 of gros;:;
receipts and 10% or mnounts in excess of $2,000,000. per
year. The Fail' receive 5q"::j of the a::nounts received
from concessionaires. They have o.greed to pay $1. a square
root on ::;igning or the contract and the other :Pl. a square
root in January or 1963.
Hon. Robert Moses
-2-
Authority of the Executive Committee is hereby
requested to conclude negotiations and sign a lease for the
Ja1-Alai Arena in accordance with the above terms on a form
of lease substantially similar to the lease between the Fair
and Continental Circus, Inc.
HW:fs
cc:
Mr. Stuart Constable
Mr. William Kane
Sincerely yours
1
I

S11nday, Jamra!l 21, 1962 New York l!tralll
Back After 24 Years
]ai-Alai Fronton Planned lor Queens
by June
By Erwin Crossman
Several weeks aao two bull
dozers leveled almost Ave acrea
or around on 99th St. between
Christie Ave. and 90th Ave. In
Elmhurst, Queens. 'SOmetime
week-when application
tor a bulldinl permit Ia AP-
proved-a eroup of men will
:neet on thia alte and parUci
In ll'Ound breaklnl cere
moruea for the buildlna of the
Jalalal fronton <arenal
In New York State.
The $3 mUllon atructure Ia
expected to be in operation by
June 1. It v.m contain 3,600
plush theat.er-type seats. each
\\'ith an unobatructed view of
the plaYilll court, a reataurant
and a cocktaU lounae. It will
also advertise In bil thick
black letterln1: "NoGamblina
Allollied."
You don't have to say lt.
Reuben Guterman, Lon&
Ialand contractor and execu
Uve vice-president In cbar1111
of operations for the Forest
Hilla Americana, Ltd.. has
hurd a hundred thousand
tlmea over that Jalalai. <pro
nounced hill> can't make a
10 of It without pari-mutuel
betting. He thlnka It can. In
fact hla ll'OUP Ia already con
templatln& two more fr<Jntons
In New York City and Is ne11o
t.ia tina for arenu In Hartford.
ClnclnnaU, Plttaburrh and.
Dallas. .
In Buffalo another Jal-alal
ayndlcat.e waa formed. by re5
taurant.eur Nick Marlello,"Who
Is uralnr the atllte lea1slature
to approve pari mutuel
bettlnr.
The 11ame of Jal&lal Is a
&peededUP verlllon of three
'\\"all handball In which a pel-
eta t a ball of hard rubber and
a double aoatakln coverlngl
is propelled around a three-
court at duzllna speed.
by a cuta tbuketalovel.
n has often been rderred
to as the fastest R&me In the
world. In P'lorlda It hu
reached a peale or popularity,
mainly because bettlna Ia
allowed.
In 1938 the late Mike
Jacobs tried unsuccessfully to
promote Jalalat In the old
Hippodrome. It wu felt that
1 t failed because bettlnr was
permitted.
Financier Ted Polly Is the
noup's president: contractor
Barney Monte Is secretary
and Jose Cruz Salsemendi
vice-president. It ill Salsa-
mend!. player's manager,
n1atchmakcr and rhie! Jud11e
at the Hollywood <Fla. I Dania
Fronton, who will fiupply the
Basque and Spanish players
for New Yo1 k.
OriAlnRllY the jal-alai
movie In
willt'h to house theit' pro-
motion. But for the most part
they wrrr. too small. The
Pelota Flonton. which Is the
name of the new arena. wm
Wille be 60 feet hiJ:h, multi
Mlorcd and of a modern
It will be less than two
mtlr.s from the Forest Hllls
lcnms tum: seven
from the IRT subway and
two blocks fl'Om the Lon11
Island Railroad.
The front wall of the !ron
ton. which is on the viewer's
rh.1ht, will be 34 feet high to
t.he foulllne and will be made
of eight-Inch thick 11ranlte
blocks. The side and back
walls will be mide of concrete
and covered with gunitc. The
playlnA court w!11 be 180 feet
long, 47 fret hlgh to the top
of the and .35 feet
wide, with an additional 16
feet of court !iUr!ace to en
able playel'll to capture shots
which an11le toward the guard
&ereen.
There sre presently only
two schools In Spain from
which 90 per cent of the jai
alai players originate. It Is
the1e that boys from eight to
13 Jearn to become profes
.slonals. It Is Americana's plan
to start a ja1ala1 youth
movement to in
terest In the sport here. For
the first time Jai-alai com
petition will be held In the
1964 Olympics.
The Buffalo syndicate
not plan to bmld a front.on
tt gE't.o; pari-mutuel
from thf state.
Martello said yesterday that
he plans to run his .la1
alai from November
;>.!arch when no
track oper:ltine up.<tatl'.
"I havP. not. encountNrd
from anv Mate Jrg
with whom I have
discu&>ed the plan," Marlt>llo
said. "II WP can't net it this
year, '1\'P.'ll try in 1963.''
Und<'r the present con-
pari-mutur.l b<'ttinlt
Is limtrd only to thmouRh
bred And hone
track5. An amendment would
be rcqulrtd for jai-alai bet-
tim:. Under Mariello'5 plan
would withhold a
portion of the jaialal handle
In llw mannrr the 1ace
lraeks r:uni1:1:s Rl'f' tf\XI'd. H('
Is also In favor or a com-
to 1egulat.e t.he
:,port.
Under a part-mutuel plan
Mari<'llo tM!mat.es Ll}e titate
would get an additional $30
to $40 million In tax revenue
A ycar and would create about
3.000 permanent jobs In the
state.
!'iO\JETHI.\G \E\\ --\rcldtctt,', of jai-:dai frnnton to hr lollilt 1n Elmlamt, Queem. Ground-breaking
trrcmonies arc plnnnc<l for n '.! \' rrk. :\rohit' t I> Hid1a1 rl l. Pr tcnik.
:..-..
' I I I J .: II '
11 J<Ji,J,. rl ..
1-1 ,,., ,,,, t ir,<:, \1. ;.tnd 1/iJllt . Lln1lllJI"I'l.
:.lftl.a Jd ti.t ,,.:11 flrdlflf: :lf r,.:ltt. flltlllllf! ,.,l f11r JhotJl June I.
AGENDA ITEM 12 (al)
.. ,.
ROSENMAN COLIN KAYE PIETSCHII!:K Sa FREUND
575 MAOISON AVENUE NEW YORK 22

I'IALJIOH ,, COLIN
8VONIY N. KAYE
WALTIIII .J. I"ETICHEK
NA111 ,IIEUNO
AMaiiOII DOIKOW
IEVMOUII D.LIWII
L.AWIIINCI! Ill. INO
MUIIIIAY CDHIN
ANOIUW .J, 8CHOEN
.11:1'10141 L. 81NOLIR
A8A 0. IOKOLOW
HOWARD WIEII'IITIIN
ITUAIIIT IIIOaiNOWITZ
QOO,IEY GOLONAIIIK
C0UN8&'-
MUI'II'IAV HILL a7aOO
"'"'"' COOl 21
CAlLE 40011111:11
'I'IOCOKAV NI:WYOIIIK"
Han. Robert Mones
)fevl York
1
D F2tr
P.O. Box 196h
fieadod Pal"l{
Flush:lng 52, Hew Yo:::k
April It,
Rr.J:
Dear Commissioner :.b;::es:
After the lease the above exhibl t had been pl'epared
in accordance 1:tlth the nuthor:!.zatic,n of the Executive
Commi ttec, ;.Jr. Tndor ProcopiuJ the cU:"'cctor ot the exhibit
and the perc.on i;!v"Jse talents iJEnc instrumental
to its :n.1':'fercd o liic n.ssoc:!.ate,
Mr. Louis Walter, requested that he be allowed to proceed
ulth the exhibit 1r:l.tho,lt th0 nctiV(' po.Y.'tic1pation of
Hr. Proeopiu. I cH.lvi:3cd f.J:e. '.laJ that !mch proccdure
\/Oulc1 requiroc the of the Executive- Committee nnd
Procopiu. By bir: letter C..lf:ltcd r:arcL 29, 1962, a COP.Y
or which nttached, Gr. Procopiu has consented to the
nrrancement :;:,nd that h: participate, to
a limited extent, :l.n the p1anr:inc anc: execution of' the
exhibit.
authority reque2tcc1 to complete
nccotlatlonc ::u1d c an . .mt vri th f.ir. Louis :Jal ter,
Ol' a corpornt1on to te formed ty him, for the exh:!.bi tion in
the or the Historical Museum exhibit heretcfore
approved by the Conrn:tttec
f'2
cc: 3tunrt
j.Jr. '.-1111 ::nm K<:m2
.Sincerely yours,
I . . I
(' ({JI_.__ .. __, .f-'--
v
1 Rue Newton
Parte .lJI
.. ALACE HOTEL
YOHK W0KI.' S l"AlH
l.964-196' Corporation
c/o KOEII .. ,tma.r. 1\aya .t'etscneK & Freund
Mauison AVenue
York 2?, ,,ew York
iutyx Ill..&.
Pan.s P!arcn 29,1962
' l... .
Gent.leme11: Re Wax .tork worl4s Fair
1964-1965
benn auvised by attorney for Mr.Louis walter,that you
want my cot.sent tD er:tering into a lease with him for the E!)tbi tion at the
J'.ew 1-:.rk Worla 'e fair in 1964-1
1
J65 of my New t,useum of Wax .t"igureslhere-
inaftcr rcfered as
I do hereby such consent.
i further assure you that the t of my wax museum at said fair
be it. accordance with the high s tandarts mair. tained for the Museum
previous eJitbi ts ana that either myself or people working under me
have done Slmilar work in the past wil!A be present at the New
shall
at all
who
world's
Fair to set up and maintain the said -7bit. .
l have gone over the ent.ire matter with l"'r. J.oOuis walter,both in 10rk
and on his many visits to satisfied that in every way he,or
his corporation,will conduct the e bition in the same manner as l
previously conducted same. 1 know at the high we have pre-
viously estabHehed fer e=l..i biting the museum will be mainta_ined by Mr.
Walter and that he to do so. lt ie Mr Walter to
exibit the mueeua in the same manner that I have heretofore
using the same figures, settings, and tableaux that I have heretofore
used including the picture shown your representatives. I have all confi-
dence that you will be very well pleased by the presentation to be made
bJ Mr. Walter of the museum.
Sincerly yours,
TOs
eUIIJIECT:
AGENDA ITEM 11
MEMORANDUM
COMM!BSIONER MOSES ok;/f::::-5, 1962
STUART CONSTABLE 'fV /l; ~ --
OLYMPIC TRIALS
/
The Board of Estimate approved the $250,000 for the
Olympic Trials and also the sending of a letter to the Olympic
Committee. The letter is to be signed by you and Mayor Wagner.
I attach a copy of the letter and of my memorandum to you dated
March 28, which explains the invitation to the Olympic Committee
and the Division of the $350,000 which is required. The proposal is
that the City advance $250,000 and the Fair $100,000.
SC:gs
Attachs.
Olympic Committee
Olympic House
Park Avenue
New York, N. Y.
Gentlemen:
The City of New York and New York World's Fair 1964-1965
Corporation take pleasure in extending to the Olympic Committee an
invitation to conduct the final tryouts for the summer Olympic games
in The City of New York, during the spring and summer of 1964.
On April 22nd, 1964 the New York World's Fair will open.
There will be approximately 40, 000, 000 admissions to the Fair in
1964 and a daily average of over 200,000 people will attend. The
availability of the Fair as an attraction and as a site for some of the
events, together with many other first-class facilities in the New York
area, make The City of New York by far the most appropriate location
for the tryouts.
The City and the Fair Corporation, as joint hosts, are prepared
to utilize all available facilities in the metropolitan area and at .the Fair
site for the various events, and to make available to the Olympic
Committee the sum of $350,000. 00. It is our thought that this amount
will be made available in two equal installments, one-half on or about
January 1, 1964 and one-half on or about September 1, 1964, subject,
of course, to revision in the dates if deemed necessary or appropriate.
- 2 -
We understand that all arrangements for television and radio
coverage of the tryouts will be made by the Olympic Committee which
will receive all revenue therefrom. Our offer contemplates, however,
that advertising, admissions and other revenues would be divided in
a mutually acceptable way between the City and the Fair Corporation.
We look forward to an early reply.
Very truly yours,
Mayor of The City of New York
President, New York World's Fair
MEMORANDUM
TO:
COMMISSIONER MOSES
DATE:
March 28, 1962
FROM: STUART CONSTABLE
SUBJECT: OLYMPIC TRI AI.S
Bill Adams has discussed bringing the 1964 Olympic Trials to
New York City with Mr. 'Asa Bushnell, Secretary to the Olympic Association
and. Mr. J. Lyman Bingham, Executive Director of the Olympic Committee.
We have also discussed this :rr.atter with Commissioner Morris
and the staff of the Department of Parks. Mr. Charles Starke has sent us
a memorandum on sites for events and costs.
I have the following recommendations:
1. The City of New York and the New York World' s Fair
guarantee to pay to the Olympic Committee the sum of
$350,000 if the 1964 Summer Olympic Trials are held
in New York City during the time 'the New York World's
Fair is open to the public. This sum to be paid to the
Olympic Committee as follows:
50%- $175,000 by January 1, 1964
50% - $175, 000 by July 1, 1964
2. That this guarantee be divided: '$250, 000 to come from
the City of New York and $100,000 from the 1964-1965
World's Fair Corporation.
3. That aiter appropriate action by the City and the Executive
Committee of the Fair, a letter, a draft of which is
attached, be sent to the Olympic Committee.
It is not expected that a reply to this letter will be made
by the Olympic Committee before early smnrner of 1962.
An Olympic Trials Committee should run the Trials for the
City and the Commissioner of Parks should be its chairman. It is expected
that a substantial part of the $350,000 payment to the Olympic Committee
may be recovered by the City and the Fair.
- 1 -
MEMORANDUM
NEW YORK WORLD'S FAIR 1964 -1965 CORPORATION
TO; CO:M:.MISSIONER MOSES
DATil March 28, 1962
FROM: STUART CONSTABLE
SUBJECT:
OLYMPIC TRIAlS
- 2 -
A list of events with suggested location, estimated cost of
production and estimated revenue in each case is attached. This list covers
. the winter games as well as the summer games which we want in New York,
and suggests locations outside the City when suitable locations in the City
a r ~ ~ t available.
In the revenue figures we have not included advertising, which
can return a substantial amount, or television. Mr. Bushnell and Mr. Bingham
have indicated that they want to negotiate the television rights and expect to
keep whatever is realized from that source in addition to the $350, 000 guaran-
tee. The City and the Fair would get whatever might be realized from
advertising.
SC:at
\
Attachments
TO:
I" RON:
SUBJECT:
AGENDA ITEM
MEMORANDUM
NE:W YORK WORLD.$ FAIR -1965 CORPORATION
March 23, 1962 tJ
MR. MOSES
John V. Thornton
U. S. Rubber - Exclusivit
In a preliminary agreement with U. S. Rubber, signed January 4, 1962,
the Fair agreed that no participants signing up after January 4, 1962 would
be permitted to erect a ferris wheel anywhere in the Fair. The Executive
Committee on January 17, 1962 approved this preliminary agreement and
passed a no ferris wheel regulation.
In subsequent negotiations of the final lease, U. S. Rubber, whose
ferris wheel will be in the shape of a giant tire, requested t.hq.t the exclusivity
be expanded to prevent future participants from erecting anywhere in the
Fair ferris wheels or structures appearing as giant tires.
You have suggested that the ferris wheel and giant tire exclusivity
should not apply in the International Area. We have talked this over with
Guy Tozzoli and believe that yoursuggestion should be reconsidered for
the following reasons:
1. U. S. Rubber's preliminary agreement already grants them
ferris wheel exclusivity throughout the Fair; to try to
exclude the International Area now would be a belated
backtracking.
2. U. S. Rubber's attorney has informed us that he is pre-
pared to approve the lease and clear it for signature on
the basis of getting an exclusive on ferris wheels and
giant tires throughout the Fair.
3. U. S. Rubber has conceded on several other points which
have been negotiated since January 4.
4. Gov. Poletti has told Guy Tozzoli that he sees no particular
problem if International Area participants who sign up here-
after are prohibited from erecting ferris and giant
tire-like structures.
5. Guy Tozzoli tells us a quick signing of U.S. Rubber will
be of considerable help in getting other exhibitors to sign.
MEMORANDUM
NEW YORK WORLD'S fAIR 1964 1965 CORPORATION
TO: MR. MOSES DATE:
March 23, 1962
FROM: John V. Thornton
suBJEcT: U. S. Rubber - Exclusivity on Giant Tires
- 2 -
We believe that the ferris wheel and giant tire prohibitions
should not cause serious difficulty to others and that to attempt to carve
the International Area out of U. S. Rubber's exclusivity would, at the
least, cause further delay in finally signing up U. S. Rubber.
TO:
FROM:
SUB.IECT:
MEMORANDUM
NEW YORK WORLDS FAIR 1964-1965 CORPORATION
MR. MOSES
DATE: March 15, 1962
Mr. Preusse
Addition to the Rules and Regulations
In a preliminary agreement with United States Rubber dated
January 4, 1962, U. S. Rubber was granted the exclusive right to
construct and operate a ferris wheel at the Fair site. The Executive
Committee, at its January 17th meeting, authorized a regulation
entitled 11 Special Exhibits and Amusements
11
giving effect to this
right. 1n connection with the execution of the formal lease, U. S.
Rubber has also requested exclusivity as to certain structures the
main appearance of which would be a giant tire. Mr. Tozzoli has
approved expanding the scope of U. S. Rubber exclusivity in this
manner. Accordingly, we recommend that the Executive Committee
implement these further exclusive rights by adding the following to
the section of Part 1 of the Special Regulations dealing with
Special Exhibits and Amusements.
"Without express written permission of the Fair
Corporation, no participant may erect a device or
structure on the Fair site, the main appearance of
which is a giant tire in a vertical position, any part of
which extends higher than forty feet above ground level.
Without express written permission of the Fair
Corporation, no participant may erect a device or
structure on the Fair site, the main appearance of
which is a giant tire in a vertical or non-vertical
position, so designed as to enable the public readily
to obtain, from said device or structure, a general view
of the Fair by optical, mechanical or other means from
a height greater than thirty feet above grol.IDd level. "
The agreement with U. S. Rubber will provide that participants
who have signed prior to the date of U. S. Rubber's lease will not be
affected by the above regulations.
\I J
).. ~ . : : . , .... - -. ) .:
MEMORANDUM OF UNDERSTANDING
WHEREAS, the New York World's Fair 1964-1965 Corporation
(the "Fair Corporation"), a non-profit membership corporation organized
under the law of the State of New York, is the lessee from the City of New
York (the "City") of certain park lands including the Flushing Bay Boat
Basin and part of Flushing Bay in Flushing Meadow Park in the Borough
of Queens for a period from January 1, 1962 to January 1, 1966 pursuant
to the Third Supplemental Agreement of Lease dated August 24, 1961
which amends the Agreement of Lease between the City of New York and
the Fair Corporation dated May 27, 1960; and
WHEREAS, the Fair Corporation intends to hold and operate the
Kew York World's Fair ("World's Fair") during two six-month periods
from April to October in each of the years 1964 and 1965; and
WHEREAS, the Fair Corporation and Messers James B. Briggs
("Briggs") residing at Easthampton, New York and William C. Crane, Jr.
("Crane
11
) residing at 125 E. 84th Street, New York, New York are
desirous of providing at and in the vicinity of the Flushing Bay Boat
Basin certain facilities for pleasure and excursion boats for the
accommodation and enjoyment of the public; and
WHEREAS, the Fair Corporation and Messrs. Briqqs and Crane are
also desirous of providinq for the construction and operation of a Marine
Center Exhibit to facilitate participation by the marine industry in the
World's Fair,
NOW, THEREFORE, the Fair Corporation, Briqqs and Crane have
entered into this Memorandum of Understanding to set forth in qeneral terms
the basis upon which they intend, in conjlUlction with the City, to provide for
the construction and operation of a Marina Complex in the southwesterly section
of Flushing Bay and on the shore thereof, as well as the basis upon which they
intend to proceed with the development of the Marine Center Exhibit.
1. Briggs and Crane intend to arrange for the formation of a corporation
(the "Marina Corporation") which will construct, maintain and operate
a Marina complex as hereinafter set forth. It is anticipated that the
OWens- Corninq Fiberqlass Corporation will provide to the Marina
Corporation assistance in enqineeri11q and planning the Marina
Complex as well as technical advice. Moreover, it is intended
that the Marina Corporation will obtain support and/or financial
backing from a major oil company arid from other substantial
sources sufficient to satisfy such reasonable requirements as
to financial resources as may be set by the Board of Estimate of the City.
2. The Fair Corporation, after obtaining all requisite authority and
tltle, will9Tant to the Marina Corporation the exclusive riqht to
occupy and use, for the construction and operation of a Marina
. Complex and its related facilities, an area of approximately 240
acres. Said area will encompass an portion of Flushing
Bay including the Flushing Bay Boat Basin and the existing pier
thereat and also certain sections of shore property contiguous to
Flushing Bay including two existing parking lots and one parking lot
being constructed, such parking lots being located to the north of
Northern Boulevard. The Marina Corporation's right to occupy
a."ld use such area will be effective prior to and during the period
of the World's Fair and thereafter, for a period of fifteen (15)
years upon such terms and with such rights of renewal for additional
periods as are mutually agreeable to the Marina Corporation and
the City.
3. The Marina Corporation intends to construct not later than Aprill, 1964,
and will operate, repair and maintain in good condition during and after
the World's Fair, a complete, modern, first-class Marina Complex
with an initial capacity for approximately 800 boats and possible
future expansion to about 2000 boats. Said Marina Complex will
generally be similar to the concept therefor already developed by
Owens-Corning Fiberglass Corporation, but will not include the large
general purpose building contemplated in that concept. Prior to
starting construction and as far in advance thereof as possible, the
Marina Corporation will submit to the Fair Corporation and the City,
for thair approval, detailed plans and specifications for the
Marina Complex. It is presently estimated that the cost of con-
struction and installation of the Marina Complex will be $2, 500, 000. 00.
4. The Marina Corporation will construct a permanent pier structure
similar to and to the east of the presently existing pier structure.
Also to be provided by the Marina Corporation will be floating or
permanent docks, floating elements for mooring of boats at docks,
fueling, supply, storage, lavatory, laWldering, food dispensing,
maintenance and repair facilities and such other facilities as may be
necessary or appropriate for the operation of a first-class, modern
marina. The Maxina Corporation will install equipment and make pro-
visions for boats at non-dockside moorings, the number of such moorings
to be determined by the demand therefor.
5. The Marina Corporation will provide facilities appropriate for the
landing or docking of excursion boats and other means, either existing
or to be developed, of water transportation capable of use in the area.
In connection therewith, and provided that satisfactory arrangements
can be worked out with the companies operating such excursion boats
or other means of water transportation, the Marina Corporation will
provide, for the convenience and handling of passengers, such ap-
propriate shore facilities as lavatories, waiting rooms, covered
space, ticket booths and turnstiles.
6. The .Marina Corporation will have the right to erect, at the shore of
Flushing Bay, an administration building ~ f moderate size if it
determines that such is desirable.
7. The Marina Corporation will have the right to collect standard charges
for use of the Marina Complex and for the services rendered and mer-
chandise sold thereat, including automobile parking fees. Such charges
and fees will be reasonable and will, until January 1, 1966, be such as
may oe mutually agreed upon between the Fair Corporation and the
Marina Corporation, and will thereafter be such as may be mutually
agreed upon between the City and the Marina Corporation. It is the intent
that all such charges and fees or the manner of their determination will be
set forth in the definitive agreement, to be hereinafter referred to,
between the Fair Corporation, the City and the Marina Corporation. The
Marina Corporation will also have the right, subject to approval by the
Fair Corporation and the City, to make arrangements with others who
will make payments to the Marina Corporation in return for the right to
sell services or merchandise at the Marina Complex.
8. Subject to certain exceptions to be hereL1after set forth, the Marina
Corporation will, at monthly intervals during the period of operatio!'l
of the Marina Complex, pay as compensation to the Fair Corporation
and the City such percentage of the g1oss receipts derived from the
Marina Complex as may be agreed upon by the Marina Corporation,
The Fair Corporation and the City. Such percentage will be paid to
the Fair Corporation until January 1, 1966 and thereafter will be
paid to the City.
9. During the period of construction of the Marina Complex prior to
the opening of the World's Fair, the Marina Corporation will, if
feasible, make available to boat operators and their passengers,
at reasonable charges to be approved by the Fair Corporation, the
presently existing docking, mooring and other facilities. No per-
centage payments will be paid to the Fair Corporation because of
gross receipts from users of these facilities during the per iod
prior to the opening of the World's Fair.
10. Until January 1, 1966, activities at the Marina Complex will be
subject to the applicable rules and regulations of the Fair
Corporation, with certain concurrent control to be exercised by
the City. After January 1, 1966, the Marina Corporation will
be responsible only to the City.
11. It is understood that the construction and maintenance of a dike and
the dredging of the channel to and in the Marina Complex area and
in the Flushing Bay Boat Basin area will be accomplished by the
Federal Government, the City and/or the Fair Corporation without
expense to the Marina Corporation.
12. After the close of the World's Fair and upon the expiration or
termination of the relationship between the Marina Corporation and
the City, all equipment, installations and improvements at the
Marina Complex, whether presently existing or hereafter installed,
and all replacements thereof, will be turned over to the City and
will become its property excepting only such equipment, installations
and improvements as may be agreed upon by the Marina Corporation
and the City.
13. The Fair Corporation will have the right, after consultation with
the Marina Corporation, to erect or permit the erection, within the
area of the Marina Complex, of certain "shore-side" facilities for
the convenience or entertainment of the public. Any such
facilities will not interfere with the operations or facilities con-
ducted by the Marina Corporation or by others under agreement
with the Marina Corporation and will not cause substantial com-
petition to such operations or facilities. The Fair Corporation
will inform any person intending to erect such a "shore-side"
facility that the Marina Corporation is to be consulted as to
whether it desires to be among the occupants of such facility.
14. The Fair Corporation and Briggs and Crane and the Marina
Corporation, after its formation, will with all practicable speed
enter into good faith discussions and negotiations jointly with the
City for the purpose of working out the details of a formal definitive
Agreement between the Fair Corporation, the Marina Corporation
and the City. Said Agreement, to be executed as soon as possible
but to take effect on January 1, 1963, will provide for the construction
and operation of the Marina Complex as hereinabove set forth.
Upon the execution of said Agreement, Briggs and Crane or the
Marina Corporation will pay to the Fair Corporation, as evidence
of good faith and as partial compensation for the rights grant ed by
the Fair Corporation under the Agreement, the sum of $25,000. 00.
This payment will not be refundable, but will, under certain cir-
cumstances to be hereinafter set forth, be applied by the Fair
Corporation toward the obligation of Briggs and Crane or the
Marina Corporation to make other payments to the Fair Corporation.
15. The Fair Corporation has, in its plans for the World's Fair,
designated a plot of approximately 130,000 square feet in the
Transportation Area of the Fair for use as a Marine Center Exhibit,
at which would be displayed products, activities and services
related to pleasure boating and its related equipment and water
recreation and its related aspects. The Fair Corporation desires
to lease this plot, presently designated as Block 50, Lot 1,
to a person who, as lessee, will construct and operate the
Marine Center Exhibit and will seek to obtain appropriat e subtenants
who will exhibit thereat. The rental payable to the Fair Corporation
for this plot pursuant to the Fair Corporation's standard form
of lease will be $8. 00 per square foot for the entire period of the
World's Fair.
16. The Fair Corporation hereby grants to Briggs and Crane an option
to lease said Marine Center Exhibit plot for the construction and
operation of the Marine Center Exhibit during the World's Fair.
This option will be effective up to and including December 31, 1962
and will be exercisable by either Briggs' and Crane's or by the
Marina Corporation's entering into a lease for said plot with the
Fair Corporation. The option will, however, be subject to
termination by the Fair Corporation upon ten (10) days notice at
any time prior to December 31, 1962 if the Fair Corporation
should determine that the progress of Briggs and Crane or the
Marina Corporation toward successful promotion of the Marine
Center Exhibit is 'WlSatisfactory, or if any other group or interest
demonstrates to the satisfaction of the Fair Ccr poration that it
is ready promptly to undertake the Marine Center Exhibit.
17, Briggs and Crane will devote their best efforts by wa1 of correspon-
dence, visits and contacts with leaders of the marine industry, and
other sales efforts to promote interest and participation in the
Marine Center Exhibit so as to make it feasible for Briggs and
Crane or the l\i1arina Corporation to exercise the option on the
Marine Center Exhibit plot. Furthermore, Briggs and Crane will
hereafter, at at least monthly intervals, render written reports
to and consult with the Fair Corporation concerning progress
being made on the Marine Center Exhibit.
18. If the Marine Center Exhibit is undertaken by any person other
than Briggs and Crane or the Marina Corporation, the Fair
Corporation will require such person to give to Briggs and Crane
or the :Marina Corporation an option to participate in said project
as a subtenant, such option to be upon terms mutually agreeable
to the person undertaking the project and Briggs and Crane or
the Marina Corporation. In return, Briggs and Crane will agree
with such person to assist him by undertaking such correspondence,
visits and other sales efforts as may be advisable in order to
promote the project in the marine industry.
19. In the event that Briggs and Crane or the Mar:ina Corporation
exercises the option to lease the Marine Center Elchibit plot of
130,000 square feet, the Fair Corporation will apply the
$25,000 paid to it upon the execution of the Agreement for the
Mar:ina Complex toward the obligation of Briggs and Crane or the
Marina Corporation to pay the rent for the Marine Center Exhibit
plot. Furthermore, if said option is exercised, the Fair Corporation
will waive all payments due or to become due to it from the Marina
Corporation by reason of gross receipts derived :from the Marina
Complex.
20. In the event that Briggs and Crane or the Mar:ina Corporation
exercises the option to lease the Mar:ine Center Exhibit plot,
but with redtced area totalling less than 130,000 square feet,
the Fair Corporation will similarly apply the $25,000 paid to it
upon the execution of the Agreement. for the Marina Complex
toward the obligation of Briggs and Crane or the Marina Corporation
to pay rent for the Marine Center Exbi bit plot. In such event the
percentages of gross receipts derived prior to January 1, 1966
from the Marina Complex and payable to the Fair Corporation shall
be reduced by the ratio that the actual area in square feet leased
as the Marine Center Exhibit plot bears to 130, 000 square feet.
21. Except in those instances specified in paragraphs 18 and 19 above,
the $25, 000 paid to the Fair Corporation upon the execution of the
Agreement for the Marina Complex will not be applied toward any
of the obligations of Briggs and Crane or the Marina Corporation
to make payments to the Fair Corporation and will be used by the
Fair Corporation for its own purposes.
The Fair Corporation and Briggs and Crane hereby declare that
this Memorandum sets forth the essential terms of their understanding
relative to the Marina Complex and the Marine Center EKhibit.
rate: March 26 , 1962
NEW YORK WORLD'S FAIR
1964-1965 CORPORATION
By /s/ Robert Moses
/s/ James B. Briggs
James B. Briggs
/s/ William C. Crane, Jr.
William C. Crane, J"r.
AGENDA ITEM 9.Q
MEMORANDUM
NEW YORK WORLD'S FAIR 1964 1965 CORPORATION
TO:
'!\
f v ~ 'ltOBERT MOSES
DATE:
APRIL 11, 1962
I"RONI GENERAL POTTER
suBJECT: STATES AREA STATUS REPORT
A summary of the status of space allocation in the States Area is
as follows:
Lease Sigped:
Puerto Rico
New Jersey
New York State.
West Virginia
Four Concession
Areas
29, 522 sq. ft.
87,519
130, 595
34,409
24,000
Space Allocated (intent indicated)
Arkansas 40, 000
Delaware 37,755
Florida 112, 000
Georgia 69, 374
Hawaii 109, 000
Heartlands (4) 77, 260
illinois 55, 540
Louisiana 44, 699
Maryland 35, 951
Michigan 20, 000
Minnesota 20, 000
New England States (6) 81; 519
Oklahoma 50, 000
Pennsylvania 45, 000
New York City Existing Building
Intent indicated (space allocation awaiting
selection)
Missouri
Wisconsin
California
Total
Total States
Area
Percentage
306, 045 sq. ft.
798, 098 sq. ft.
1, 104, 143
1,454,000
76%
STATES AREA STATUS REPORT
A P ~ 11, 1962
.PAGE TWO
1. Arkansas
2. California
3. Georgia
4. Hawaii
5. Heartland States
6. illinois
7. Kentucky
8. Maryland
9. Missouri
10. New England
11. New Jersey
12. New Mexico
Legislation has been passed authorizing governor
to appoint a five-member World's Fair Commission.
Announcement of Commission members is expected
shortly.
Mr. Moses and General Potter will visit California
in April and will discuss participation with state
authorities.
Design of exhibit has been approved by governor.
Wilfred Gregson was selected as architect and is
now developing detailed plans.
Legislation for Hawaii exhibit has not yet passed.
Senate is in favor but the House is proving difficult.
Extended Session was scheduled to end Apri113, 1962.
Theme Committee has recommended central building
with special motion picturesasfeature. Theme
Commission coming to Fair for briefing shortly.
Governor has requested tentative reservation
of Lot 35C-1. (55, 540 sq. ft. )
Legislation in Kentucky did not pa;ss before session
ended. New approach is being tried to interest
industrial leaders.
Legislature appropriated first $450, 000 for exhibit.
The commission received proposals for design study
on April 4, 1962. Chairman appointed.
Governor has selected an interim committee which
includes the four Fair Directors from the State.
The committee is to advise on size and concept.
Commission received four design proposals on
.r.Aarch 22, 1962. Final decision was delayed due to
heart attack of one of the governors.
State has appropriated $500, 000 and agreed to
operate and maintain exhibit. Ways and Means
Committee has started campaign to raise additional
$500,000 from contributions. Mr. Pender met
with the Committee.
Governor Mechem and 70 industrial leaders will visit
Fair for briefing and luncheon on :May 16th. State is
anxious to participate and Governor hopes the meetinq
at the Fair will cause a decision.
S'I'ATF2 AREA STATUS
APRIL 11, 1962
PAGE THREE
13. New York State
14. Oklahoma
15. West Virginia
Legislature appropriated $5, 000, 000 for exhibit.
Philip Johnson has been selected as the architect
and ~ s at work on the plans.
After State Chamber of Commerce withdrew a new
approach to Governor Edmondson resulted in his
statement that Oklahoma will exhibit and reservations
has been received for 50, 000 sq. ft.
West Virginia h:ls signed their lease and will
announce the consulting firm to design their
exhibit within a few weeks.
; AGENDA ITEM 10,!(1!)
MEMORANDUM
T01
NEW YORK WORLD'S F'AIR 1964 -1965
MR. MOSES DATE\ Apri19,
f'ROM1
Mr. Thornton VV
uBJIECT:
Addition to the Rules and Regu1ations
As you lmow, in its recently signed agreement with Arlington Hat
Co., Inc., the Fair Corporation in effect gave Arlington an "exclusive"
on the sale of novelty hats at the Fair site, except as to participants
which have already signed agreements, governmental exhibits and
governmental exhibitors, and the proposed "Last Frontier". Also,
at an earlier date, the Fair Corporation in effect gave Grayson-
Robinson Stores, Inc. an "exclusive" on the sale of film, photographic
supplies and equipment, with an exception as to bona-fide exhibitors
in the photographic business and concessionaires of the Fair which are
not engaged primarily in the photographic business.
We believe it advisable that the Executive Committee implement
these exclusive rights by adding the following to paragraph (d) of
Article 11 of the General Regulations:
"Without limiting the generality of the foregoing, no participant
may sell novelty hats, film, photographic supplies, or photo-
graphic equipment, unless the Fair Corporati.on, by written
permission which designates the item by name, grants such
participant authority to sell such items."
JVT:dsm
TO:
FltOM:
SUBJECT:
AGEN"i)A- ITEM lOb(l)
MEMORANDUM
NEW YORK WORLD'S F"AIR 1964 -1965 CORPORATION
ROBERT MOSES
STUART CONSTABLE
DATE: APRIL 9, 1962
EXECUTIVE COMMITI'EE MEETING APRIL 16, 1962
THE FIRST NATIONAL CITY BANK
The 'ifi.rst National City Bank is interested in leasing Lot 3
in Block 26 containing 11, 993 sq. ft. at $8. 00 per sq. ft. for
the two-year period. This will amount to $95,944.
The U. S. Comptroller of the Currency has given approval
to the First National City Bank to establish a new branch at the
Fail'.
We request authorization to negotiate and execute an agree-
ment substantially in accordance with the terms outlined above.
TO:
FROM:
SUBJECT:
AGENDA ITEM
MEMORANDUM
NEW YORK WORLD'S FAIR 1964-196.5 CORPORATION
ROBERT MOSES
STUART CONSTABLE
DATE: APRIL 9, 1962
EXECUTIVE COMMITTEE MEETING - APRIL 16, 1962
CHASE 11ANRATTAN BANK
Subject to approval of the State Banking Department, the Chase
Manhattan Bank is interested in leasing Lot 1 - Block 21 containing
11, 619 sq. ft. at $8. 00 per sq. ft. for the period. This
will amount to $92,952.
We request authorization to negotiate and execute an agreement
substantially in accordance with the terms outlined above.
AGENDA ITEM 4c
MEMORANDUM
TO: Mr. Robert Moses DATE: April 10, 1962
FRoM, Mr. Martin Stone
suBJEcT: INDUSTRIAL SECTION -- SUMMARY OF SPACE ALLOCATIONS
AND NEGOTIATIONS
Tabulated below is the status of space to date in the Industrial Area
under the jurisdiction of this Section. It does not, therefore, include
space allocated to concessions or religious exhibits, both under the
jurisdiction of Mr. Constable's department.
Total Rentable Area: 3, 245, 696 sq. ft.
Leases Signed
Companies
AT&T
Coca-Cola
duPont
Eastman Kodak
~ e r a l Electric
IBM
National Cash Register
Pepsi-Cola
Rheingold
S. C. Johnson
Schaefer
Simmons
Travelers Insurance
Industry Associations
American Gas Association
Edison Electric Institute
Sq. Ft.
104,935
46,314
46,956
69,497
53,256
54,038
18, 892
93, 696
49,385
17, 305
45,478
10,931
49,487
660, 170
79, 290
45, 153
124,443
MEMORANDUM
TO:
Mr. Robert Moses DATE:
April 10, 1962
FRON: Mr. Martin Stone Page 2
suBJECT: niDUSTRIAL SECTION _. SUMMARY OF SPACE ALLOCATIONS
AND NEGOTIATIONS
Multiple- Exhibitor Pavilions
Better Living Building
Graphic Arts Pavilion
Hall of Education
House of Good Taste
Pavilion of American Interiors
World of Food
Special Exhibits
Hall of Medicine & Health
Option Signed
Continental Insurance Company
Additional Space to be Leased
General Electric
TOTAL
150,677
56,004
50,001
74, 160
38, 110
50,066
419,018
70,012
1, 273, 643
12, 699
2,845
1, 289, 187
TO:
FROM:
MEMORANDUM
Mr. Robert Moses
Mr. Martin Stone
DATE: April 10, 1962
Page 3
suBJEcT: INDUSTRIAL SECTION -- SUMMARY OF SPACE ALLOCATIONS
AND NEGO'I'IA TIONS
Company
American Machine
& Foundry
P. Ballantine & Sons
Beech-Nut Lifesavers
Better Living Building
Space Under Negotiation
Sg. Ft.
20,000
81,400
150, 677
seeking
reduction
to 80,000
Status
A meeting was held on March 28th
with Morehead Patterson, Chairman
of the Board, who has referred the
World's Fair project to Mr. Carter
Burgess. A letter from Burgess to
Panuch on April 4th, without reference
to the Patterson meeting, indicates
small hope. An idea for an "Olympics
of Bowling" may serve to revive AMF
interest. We have asked for word by
May 1, addressing attention to the
"Olympics" concept.
Donald Deskey Associates are working
on designs. We expect word from
Ballantine by April 15.
We have submitted a plan for a
Children's World and have established
a deadline of April 15th for a decision
on space and concept, until now re-
served for Beech-Nut. A full pre-
sentation was made to the Board
Chairman, President and other
officers of the compaJJy on March 21st.
Edward H. Burdick, Jr., developer
of this project, has advised the Fair
Corporation that he is unable to com-
plete :bJs pavilion as originally con-
ceived. In order to begin construction
this summer of a smaller-scaled
MEMORANDUM
NEW YORK WORLD'S F'AIR 1964 1965 CORPORATION
TO: Mr. Robert Moses DATE: April 10, 1962
FROM: Mr. Martin Stone Page 4
suBJEcT: INDUSTRIAL SECTION-- SUMMARY OF SPACE ALLOCATIONS
AND NEGOTIATIONS
Space Under Negotiation (Continued)
Company
Continental Insurance
Data Patterns
Life Assurance
Sq. Ft.
12, 699
21, 400
25, 000
Status
building, he has requested a reduction
in the area of his leased premises to
approximately 80, 000 square feet. We
are discussing details with the Legal
Department and are seeking to "merge"
Project '64 with Burdick.
Option expires April 15.
Data Patterns, Inc. has completed
lease negotiations with the Fair.
Execution has been delayed pending
resolution of the conflict between the
proposed "Leadmaster" itinerary
planning service to be offered by Data
Patterns and the rights held by Time,
Inc. Talks continue.
The Company has its own concept of
a demographic clock and map of the
United States. A meeting held on
April 2 at Equitable indicated no other
possibility could excite the company's
interest. Other proposals have been
turned down by the Board of Directors.
We are pursuing this project which is
estimated to be a $7 50, 000 expenditure
by Equitable. A meeting is scheduled
for April 12th.
TO:
FROM:
MEMORANDUM
NEW YORK WORLD'S FAIR 1964- i965 CORPORATION
Mr. Robert Moses
Mr. Martin Stone
Page 5
SUBJECT: INDUSTRIAL SECTION-- SUMMARY OF SPACE ALLOCATIONS
AND NEGOTIATIONS
Space Under Negotiation (Continued)
Company Sq. Ft.
V Hall of Medicine & Health 70, 012
Metropolitan Life 27,925
~ P i e l ' s 30,000
Revlon 36,043
Status
The American Museum of Health, Inc.
has failed to develop any financial
support whatsoever for this project.
The Fair Corporation's legal depart-
ment believes adequate grounds exist
for the cancellation of the existing
lease, which will permit this depart-
ment to offer the concept directly to
one or more major pharmaceutical
companies for sponsorship. We are
proceeding with resolving the entangle-
ments.
Fred Ecker, Chairman of Board, is
still confronted with negative thinking
of executives around him. We will
contact Ecker after resolution of
Equitable proposal.
A meeting was held on March 30. They
are considering plots in both the In-
dustrial Area (20, 000 sq. ft. ) and the
Transportation Area {10, 000 sq. ft. ).
Another meeting is scheduled April
13th, and negotiations are proceeding
favorably.
A three months option has been offered
Revlon. Decision was requested not
later than April 15. We are not hope-
ful of a reply by the deadline date. If
there is no commitment in time, we
will pursue negotiations without an
option provision.
TO:
FROM:
MEMORANDUM
Mr. Robert Moses
Mr. Martin Stone
Page 6
suBJECT: INDUSTRIAL SECTION-- SUMMARY OF SPACE ALLOCATION
AND NEGOTIATIONS
New Policy Adopted by Industrial Section
1. We will no longer grant any options for space, a practice
which in the past has frozen allocations of prime lots. Unless there
be extraordinary circumstances, we prefer to make no commitments
unless there be a lease signed and tile required deposit paid. This will
provide, as well, a uniform deposit payment-- which up until now has
been variable and without a formula.
2. We are no longer entertaining Multiple Exhibit promotions
which have resulted in "hunting licenses." Project '64 which sought a
lease on 170, 000 square feet on an option payment of $30, 000 has been
cancelled. Only a circumscribed and well-defined project such as has
been proposed for the Building and Construction Industry, under organized
and reputable auspices, will be encouraged. All promotions -- Beauty,
Business, Fashion Pavilions and the like -- are being notified they have
no recognized status and will be referred to existing Multiple- Exhibitors
under lease (for example, Better Living).
3. A working committee is being formed, to be headed by Red
Motley, with representation all over the country to act as liaison with
industrial prospects for the purpose of n opening doors" and creating
interest among business heads in the Fair.
4. A sales organization is being formed to solicit aggressively
new business by making calls on prospects, with prepared presentations
and, where possible, creative suggestions for exhibits tailored to the
prospect's needs.
5. A meeting was held with Dave Berge of Brass Rail on April 6
to review his commitments on food concessions and establish a liaison with
Brass Rail for potential marketing in concessions of future {or existing)
exhibitors.
6. A projected closer coordination with the resources and
experience of tile Transportation Section is being evolved, with new
personnel assigned to such liaison.
AGENDA ITEM 5.Q
MEMORANDUM
REFER -NOTED
TO DATE
v DATE
TO:
"ROM I
CMaiaaioner l.obert Moaes, President, New York World' Pair
Guy P. 'rozzoU. 19641965 Corporation
DATEr April 5
11
1962
BUBJECTr 'l'IAl8PCR'rATIOH UC'riON, ICIUD
1
8 FAD - StllaU Of SPACI
COPY TOr
A.LI.OCATIONI AND NIGO'riA.'rlONS
lllrTUIIN TO PILK
'fabulated below is the status of leases signed, apace allocations an4 nesotiatlona
to elate in the Transportation Section:
IAiae Sianed or Participation
Aarewntt Sisped
Pord Motor Ccapany
Genual Motora
Marine Center
Cbryeler Corporation
'frauportation & 'fravel Pavilion
Sinclair lef1nf.ns Co.
u. 8. Rubber Couapany
ArliD&ton Hat Ccapany
live conc1111ona
Lea"' Jlp4er Actiye Neaotiation
Mobile Ha.ea
Beliport
Greyhound (lxhibit area included within
operatina and maintenance area)
Space AlAocationa
Aeroapace (A.erican Rocket Society)
Air rruee
B.O.A.C,
lritilh Autcaobile Mfsrs. Assn. (lAMA)
Strol-A-Mat ic
Total Area - 2129,000 8.1'.
rotab
rotal:
Total:
Area <s.r,)
304,998
304,920
130,000
129,987
112,500
15,1.52
15,000
7,000
30,000
1,049,557
6.ooo
60,000
85,000
151,000
250,000
10,000
10,000
9,000
9,000
288:>000
PA-
w;-
C011111iasioner B.obert Moses
Compa,BI
Marine Center
Aerospace
(American Rosket Society)
Caterpillar Tractor Co.
... ,,
2 -
April 5
11
1962
STATUS OF NEGariATIONS
Sq. Ft,
130,1)000
250,000
15 ,ooo
Status
The World's Fair has signed an agreement
with Messrs. James Briggs and William
Crane under which they will take on the
responsibility of developing the Marine
Center in conjunction with the Marina.
They have paid $25,000 for an option on
the Marine Center even though we may
withdraw this option on ten days notice
if we are not satisfied with their
progress.
The American Rocket Society proposal
has received the strong endorsement
of Dr. Edward W e l s h , ~ ~ Executive Secretary
of the National Aeronauticu and Space
Council, which is beaded by Vice
President Johnsono The letter from
Dr. Welsh is attached. The Board of
Governors of the American locket Society
will give a decision this week on
sponsorship of the aerospace show.
On March 1st we presented Caterpillar
with a plan for a specific exhibit
together with a cost estimate. Cater-
pillar has advised us that although they
considered the plan to be "the best
proposal we have ever received concerning
our company's participation in any
exposition" their management has made a
decision not to participate in the F,air.
The reason given was that the expenditure
could not be justified by a sufficient
increase in sales. Our next step will be
to take the proposed exhibit to the Better
Highways Information Foundation and try
to have it put on as an industry-wide
effort.
~

Cammisaioner Robert Moses
Ccapany Sg, Pt.
Mobile Homes Mfsrs. Assn. 6,000
Goodyear Oarveyor 50,000
Stalllcar 41,360
Sports & Special Events Stadium 100,000
Pan American World Airways Indefinite
Eastern Air Lines 10,000
Railroad Exhibit Indefinite
... "
Apr:ll 5, 1962
Status
The amendments to the lease are being
reviewed by the Association's legal
staff. We anticipate that this lease
will be signed by the end of April.
The Walt Disney group has OCilpleted
ita economic study of this project and
Goodyear will advise us of their
deciaion by April 20th. Mr. Constable
and I met with Goodyear laet week and
this 1a prozreuing well.
The preltmin&ry engineerins feasibility
studies of this ride have been completed
and the cost estiaates have been refined.
It is expected that wa will have a
decision before the end of April.
After ccapleting our coat estiaates and
presentation material for this packase
p r o p o s a l ~ we have presented it to
American Motors and to a nuaber of oil
c0111paniea. It ia now under active con
sideration by several of these firld.
A meeting is being arranged with Mr.
Juan Trippe to discuss Pan .A.erican
1
a
participation in the Pair.
We have been advised by !astern Air Linea
that their decision on participation b
being delayed because of the :blpending
merser with American Airlines.
After many meetings with railroad
officials, we convinced them that they
should spend a amall aaount of money to
hire a designer in order to 4etermine
what they might do at the Pair and what
it would coat. Their designer (George
Nelson) is close to the ccapletion -of
his assignment and we expect a decision
by May or June.
CCIIIablionar Robert Moses
CgpMPY
Air l'rance
B.O.A.C.
British Autc.obile Mfgrs. Assn.
(JW!l)
GJT:nb
Att.
- 4
Sg. Pu
10,000
10,000
9,000
81171
April S, 1962
Status
The decisions of Air Prance, IOA.c and
MMA will be based on the atatus of the
Prench and British exhibits at the Pair.
Ve are not pressing these oraanizationa
for their decisions until the quastion
of their national pavilions has been
resolved.
IEXICUTIVE OFFICE OF THE PRESIDENT
.
NATIONAL AERONAUTrCS AND SPACE COUNCIL
WAeMINeTON
March 19, 196Z
Dear Dr. Pickering:
1 have had correspondence and personal discussions with Jim Harford
and others who are interested in making the space feature of the New
York World's Fair a major contribution to that significant ev.ent.
As you may know, the National Aeronautics and Space Council, under
the Chairmanship of the Vice President, has taken a policy position to
date of not formally endorsing conventions or exhibitions. Of course,
the World's Fair itself has already received the formal and tangible sup
port of the President of the United States in his March 13 message to the
Congreu aking for appropriations for the government's participation in
this historic presentation of knowledge and accomplishment.
I understand that the American Rocket Society has been asked by the
President of the World's Fair Corporation to assume the responsibility
for a major event at the Fair to reveal man's achievements in space in
a manner characterized with integrity, authenticity. reliability, imagi--
nation, and accuracy. My reactions to his request are as follows:
1. Based upon what I know flf the accomplishments
and of the quality of lt& leadership, 1 compliment the World's
Fair Corporation on the excellent judgment it h"s shown in
making this request of the Society,
;
z. I trust the Society will show equally good judgment by accept-
ing the mission.
3. It is a matter of great significance to the national space pro-
gram, to the government, and to the whole world that the public's
-Z-
understanding of space productivity and space importance be
multiplied many times over what it now is. There is no
future aspect of our space activities which exceeds this job
in importance, as all other elements of the program will lag
if public comprehension is not increased.
4. The American Rocket Society would be adding greatly to it1
record of public service if it does everything within its power
to make the space exhibition at the Fair an unsurpassed eucceas.
By taking on thiJJ responsibility, 1 am confident that uch w\,11
be the result.
You have my very best wishes in this matter and !.will be honored if
called upon to be of any assistance which 1 can properly offer.
Dr. W. H. Pickering
President
American Rocket Society, Inc.
500 Fifth Avenue
New York 36, New York
E. C. Welsh
T01
SUBJECT:
,j..,
'
.j
AGENnA I1'EM '7.Q
MEMORANDUM
NEW YORK WORLD'S FAIR 1964 -1965 CORPORATION
MR. ROBERT MOSES
CHARLES POLETTI
DATE:
EXECUTIVE COMMITTEE REPORT
April 6, 1962
I. Contracts have been signed by the following participants in the
International Section:
II.
China, Republic of
Christian Science Pavilion
Guinea
Haiti
Hong Kong
India
Indonesia
Mexico
Sudan
Thailand
UAR
USSR
24, 529 sq. ft.
21,520
22,000
10,000
6,000
25,018
40,000
30,001
10,000
12,000
20,000
78,000
The following participants have selected a site and completed
negotiations with the Fair; contracts are in the hands of
appropriate officials for signature :
Argentina
*Belgium
Brazil
Cambodia
Colombia
Ireland
Japan
Lebanon
Liberia
Malaya
Mali
Pakistan
Philippines
Turkey
Uruguay
Venezuela
Korea
*Belgian Village
33, 000 sq. ft.
163,000
37,000
7,000
15,000
15,000
50,000
10,000
10,000
6,000
25,000
12,000
25,000
25,000
6,000
20,000
18,000
m. The followinq participants have reserved sites:
Afghanistan
Ecuador
France
Germany
Islam Mosque
Jordan
League of Arab States
Nigeria
Panama
Poland
OAS
Senegal
Sierra Leone
UNICEF
Vatican City
Italy
Yugoslavia
Sinqapore
10, 000 sq. ft.
15,000
50,000
50,000
14,000
8,500
6,000
20,000
20,000
20,000
Arch
6,000
6,000
25,000
50,000
50,000
24,000
6,000
IV. The following have declared their intent to participate,
but have not yet selected a site:
Cameroun
Central African Republic
Chad
Congo, Republic of
Dahomey
Gabon
Greece
Kuwait
Malagasy Republic
Mauritania
Nether lands
Niger
Peru
Saudi Arabia
Syria
Trinidad & Tobago
Upper Volta
V. B. L E.
The B. I. E. negative position towards the New York World's
Fair was a hindrance in the initial stages since it prevented
the Fair from negotiating directly with the governments which
are members of the B. I. E. (thirty in all). However, we have
now overcome this problem by working with private or quasi-
government in B. I. E. member countries. Such
sponsors have already organized or are in final. stages of
organizing in the following countries:
1. u.s. s. R.
2. Germany
3. France
4. Belgium
5. Italy
The All Union Chamber of Commerce of
USSR signed the Agreement of Participation.
The German Council for Industrial.
Participation in Fairs and Expositions.
The France-Amerique Society.
Private business group - the same that
organized and sponsored the Belgian Village
in Chicago in 1933 and Brussels in 1958.
An area will be set aside for industrial exhibits.
A special committee has been formed under
chairmanship of Senator Guistion Arpesani
who was Commissioner General of the Turin
Fair in 1961.
6. United Kingdom Industrial Trade Fairs Ltd. , London
7. The Netherlands Private business group.
VI. Little information is available at this stage in regard to the
amounts various countries plan to spend on their eY.hibits.
In conversations with various representatives of countries
we have some very preliminary estimates:
1. AU. S. S. R. representative mentioned a figure of $20 million.
2. A representative of Venezuela has reported that a budget
of $1-1/2 million is being considered.
3. The Sudan has recommended $300,000.
4. The Belgian representatives reported $1-1/2 million
would be spent on the Belgian Village.
VII. Information about what the various international exhibitors
plan to do is limited as yet. However, discussions With
foreign representative have revealed some preliminary
thinking.
USSR in additiona to exhibits will have a theatre,
and restaurant.
Belgium The Old Belgian Village will be an exact replica
of architecture of the last century and will
feature shops, restaurants, small entertainment
spots. There will be a charge to enter the area.
Cambodia plans a reproduction of portions of the famous
Angkor Wat.
Hong Kong plans to feature the handicrafts made by refugees
in Hong Kong, along with two restaurants serving
Cantonese and Shanghai foods.
Indonesia plans, along with other exhibits, to feature a
Balinese Village with artis:ians at work, and
a troop of Balinese dancers.
Italy will feature a Circarama theatre with a film
about tourist attractions of Italy, Italian
masterpieces of art and a restaurant.
Mali A replica of a Mali Village with handicraft makers
working, and featuring dancers and instrumental
groups from Mali. They plan to have an entrance
fee.
Thailand plans a pavilion erected in the style of the architecture
of the Marble Wat in Bangkok.
In addition to the above we know that several other pavilions are
planning an entrance fee to all or portions of their exhibit,
souvenir sales and restaurants -- Puerto Rico, exhibi ling in the
States Area plans an entrance charge.
AGENDA ITEM 3!1
UNII .. M&"II:
NEW YORK WORLD'S FAIR 1964196!5 CORPORATION
. .
INTERNATIONAL EXPOSITION AT 'LUSHING MEADOW PARK
F'LUIHING 152, N. V. TUli'HONt: AIIEA Coot: 212 WF' 41884 CAlL& Aocutc .. "WORLD8FAIA"
-ITMIIOUOM
UII-'PAMDINO
l'tOIEAT MOSES
I"'IIIIIDINT
April 5, 1962
MEMORANDUM TO COMMISSIONER MOSES
FROM CHARLES POLETTI
CHARLES ~ O U : T T I
--
--.,--
As we discussed, and approved by you,
Dr. Georqe H. Bennett will be added to the staff of
the International Division effective Monday, Aprill6, 1962
at the salary of $14,000 a year. Dr. Bennett's duties will
be the same as those of all other members of the staff. of
the International Division.
i
/ :
\.
--e--...
SUB.II:CT:
MEMORANDUM
NEW YORK WORLD'S fAIR
Because of the work load in the Construction Permit
Office, the resignation of Mr. Thomas Donohue has seriously
impeded progress in their work.
We have interviewed many men from the selected
list and would very much like permission to hire Mr. Arthur Towne,
whose resume is attached, on an interim appointment startin L
Monday, 2nd April 1962, to replace Mr. Donohue. The inte m
appointment is to last only until the Executive Committee
and formally approve him. 8 ~ /II '-Olt"d .
ARTHUR W. H. TOWNE
2 9 Hickory Hill Road
Eastchester 7, N. Y.
Woodbine 1-4903
ADMINISTRATIVE EXECUTIVE
CONSTRUCTION
CONSTRUCTION INDUSTRY EXPERIENCE
ADMINISTRATIVE
Initiated the use of and supervised the preparation of technical reports and
economic studies on major construction and maintenance and repair projects
for consultation with the President of the Company and other executives
regarding the cost and feasibility of the program.
Planning, organization and coordination of construction, maintenance and
repair projects, and major internal relocations, both in the office and in
the field.
Controlled the preparation of all budgets, estimates, plans and specifications
on building construction.
Controlled the preparation of bids and negotiating and awarding of construction
contracts with architects, consulting engineers and contractors.
Supervised initial installation of construction cost accounting system and
controlled subsequent payments on contracts.
Established a sound working basis for managerial control through the use of
an annual construction forecast and subsequent budgetary cost control of
building operations.
SUPER VISOR Y
Supervision and analysis of plans, specifications and reports on alteration,
renovation and repair of all types of buildings and equipment.
Supervision and analyses of plans and specifications on new building con-
struction and equipment of all types.
Supervision of architectural and engineering staff and mechanics of all crafts.
Supervision of installation and maintenance of air conditioning, heating and
ventilating, electrical and elevator equipment.
Supervision of set-up of preventive maintenance systems for cost control
of property and equipment.
1961-
1957-61
1956-57
1954-56
195Z-54
1950-SZ
1947-50
1934-47
EDUCATION
EMPLOYMENT RECORD
- New York City Corporation
(Building Construction)
Vice President
- Arthur W. H. Towne & Associates
(Construction Industry Consultants)
Principal
- Parker-Kalon Div., General American Transportation Corp.
(Construction Fasteners)
Administrative Executive
- T. R. Finn & Company, Inc.
(Piping Equipment)
Manager, Industrial Division
- Reynolds Metals Company
(Aluminum Construction Products)
Regional Construction Service Executive
- F. W. Dodge Corporation
(Construction Marketing Specialists)
Architectural Consultant
- American Express Company
(Real Estate & Construction Dept. )
Asst. to General Manager
- Metropolitan Life Insurance Co.
(City Architect's Office)
Asst. to City Architect
Three Years, N.Y. U., School of Architecture &t Allied Arts
B.C. E. degree, N.Y. U., College of Engineering
M.B.A. degree, N.Y. U., Graduate School of Business Administration
PERSONAL DATA
Married, one child
Born Dec. 16, 1913
Veteran, Corps of Engineers, U.S. Army (1943-45)
AGENDA ITEM 4 ~ { . L &
MEMORANDUM
TO: EXECUTIVE COMMITTEE
FROM: MR. MOSES
sua.JECT: Report on Agreements in Connection with Revision of
Industrial Leasing Program
At its meeting of March 16, 1962 the Executive Committee
authorized and directed me to negotiate and execute an agreement
with Mr. Panuch, terminating bis services on the basis of paying
him two years termination pay. Such an agreement was signed on
March 23, 1962. The agreement provides for two years termination
pay, payable in installments ending October 1 , 1963.
At its meeting of March 16, 1962 the Executive Committee
likewise authorized and directed me to negotiate and execute an agree-
ment with such individual, firm or agency as I might select to carry on
the space leasing program in the Industrial Section. I pointed out in a
memorandum submitted to the March 16th meeting that Martin Stone,
who has since March of 1961 been in charge of the licensing program
for the Fair Corporation, was under consideration to head up also the
industrial sales program.
An agreement will be executed, prior to the April 16th Executive
Committee meeting, with VIP Broadcasting Corporation, a corporation
in which Mr. Stone has a one third equity interest and Whitney
Communications Corporation, a two thirds equity interest. This is the
same corporation through which Mr. Stone conducts the licensing work.
The agreement will work out in practical effect as follows.
Mr. Stone, as Director of the Industrial Section, is taking over direction
of the Fair Corporation's existing Industrial staff. Subject to my over-all
direction and approval, he is undertaking to supplement the work of that
staff with certain of the existing employees of VIP Broadcasting Corporation
and several new sales people who are in the process of being added to
the VIP staff. The Fair Corporation's own staff is not being enlarged.
The headquarters of the Industrial Section will remain at Flushing
Meadow, although a small amount of additional working space is being
arranged for by 1\/Ir. Stone in the Time-Ufe Building.
.. '
MEMORANDUM
TO:
EXECUTIVE COMMITTEE DATE: April 11, 1962
FROM: Mr. Moses
suaJECT: Report on Agreements in Connection with Revision of
Industrial Leasing Program
- 2 -
The Fair Corporation will agree to budget $400, 000 for the
fiscal year Aprill, 1962 - March 31, 1963 and $300, 000 for the fiscal
year April 1, 1963 - March 31, 1964. These sums will be used to
defray the expenses of the Fair Corporation's own Industrial staff and
also to reimburse VIP Broadcasting Corporation for the salaries of
those members of its staff assigned to the industrial selling effort as
well as for other expenses pertaining to the selling effort.
The salaries of the officers of VIP Broadcasting Corporation,
including Mr. Stone, will not, however, be reimbursed to VIP. These
salaries and any profit to VIP will come out of a 5% commission which
VIP will be paid on the rents from any industrial leases actually con-
summated during the term of the agreement.
The agreement will run till March 31, 1964 and will be terminable
by either party, without cause, on 45 days' notice.
In the interests of getting the new sales program started promptly,
the Executive Committee at the March 16th meeting authorized me to
negotiate and execute the above mentioned agreements with Mr. Panuch
and with Mr. Stone without further authorization from the Committee.
As previously noted, the Panuch agreement is already signed, and the
Stone (VIP) agreement will be signed in a day or two.
NEW YORK WORLDS FAIR 1964-1965 CORPoRATION
STATEMENT OF RECEIPTS AND DISBURSEMENTS
FROM AUGUST 18, 1959 TO APRIL 5.1962
RECEIPTS:
Contributions
Proceeds of Bank Loans (See Contra)
Proceeds of 6% World's Fair Notes *
Rental from Leases and Licenses
Miscellaneous Income
TOI' AL RECEIP:rS
DISBURSEMENTS:
Repayment of Bank Loans (See Contra)
Construction Cost
Other B-e-Fair Expenses
TOTAL DlSBURSEMENTS
CASH. INVESTMENT AND DEPOSIT BALANCE 4/5/62:
DISTRIBUTION OF BALANCE:
Cash (including Time Deposits)
Withheld Taxes
Operating and Construction Deposits
*Total Subscribed
" Pledged
$ 28, 843, 000.
570,000.
$ 29,413, 000.
$ 6, 360,897.11
24.782.38
$ 90,100.00
3,000,000.00
18,339,000.00
4,875,002.50
25.088.69
$ 3, 000, 000. 00
4,982,872.25
7.836,592.84
$ 6, 336, 114. 73
4,173, 611. 37
jlltA
$ 26,329,191.19
$ 15,819,465.09
$ 10, 509, 726.10
$ 10,509,726.10
=

a
t
UNie"HIEIU:

f"LUIHINO 152, N.Y. T!LEPHONEAREA CODE 212 WF' 1964 ' CAI!ILE ADDRESS "WORLOSF'AIR"
I'IACI:-UGH
UNOI:ItSTANDING
736 DAYS TO OPENING OF FAIR
AGENDA
EXECUTIVE COMMITTEE MEETING
APRIL 16, 1962
JAGENDA ITEM 1. Approval of minutes of Executive Committee
meeting of March 16, 1962
/AGENDA ITEM 2. Financial status
,g. Fair Notes
.Q. Financial Report
V"AGENDA ITEM 3. Additions to staif (Reference memoranda)
a. Arthur Towne
- Construction Permit /J-,Ooo
Effective April 2, 1962
b. Dr. George H. Bennet
International Division
Effective 4-16-62
/AGENDA I'IEM 4. Industrial and Special Exhibits
.!:. Ratification of agreements executed
pursuant to prior authorizations.
1. Agreement with J. Anthony Panuch
March 30, 1962
2. Agreement with VIP Broadcasting
Corporation, Apri 1 , 1962
V .Q. Ratification of executed exhibit leases
V', . Status of negotiations
(See reference memorandum)
ROBERT MOStS
PIIESIDINT
Mr. Spargo
Gen. Potter
Mr. Moses
Mr. Stone
., ,
FLUSHING 52. N.Y. TELEPHONtAREA CODE 212 WF 41964 CAaLE ADORI:I&"WORLOSFAIR"
I'CACI TN-OH
UNDUITANDINO
ITEM 5, Report on Transportation Area
! Ratification of executed exhibit leases
1. U. S. Rubber Company
1!:- Amendment to Rules and Regulations
Ferris wheel and giant tire exclusivity
2. Others
b. Status of negotiations
/ (See reference memorandum)
. / AGENDA ITEM 6, Marina and Marine Exhibit
Report on action of Board of Estimate
.Q.. Ratification of agreement executed
pursuant to prior authorization
ROBERT MOSES
PIIUIDINT
Mr. Tozzoli
Mr. Tozzoli
Mr. Shapiro
1. Memorandum of Understanding-Briggs group
/;;//AGENDA ITEM 7. Report on International Exhibits
of executed participation
agreements
1. Belgian Village
2. Others
:!2,. Status of negotiations
{See reference memorandum)
J Report on Holy See Exhibit
- 2 -
Gov. Poletti
Mr.Deeqan
Gov. Poletti

' ~ C l H ~ U O H
FLUSHING 52. N.Y. TELEPHONE AREA Coot 212 Wf" 41964 CABLt AoORS&"WORLDSFAIR"
ROBERT MOSES
PRUIDr:NT
<GENDuH:MltTAHEDtHMo B.
V ~ :n. United States Exhibit
Representative Delaney
Mr. Preusse
0GENDA ITEM 9. Report on State Exhibits
~ Ratification of executed participation
agreements
1. West Virginia
Q. Status of negotiations
V'i&ENDA ITEM 10. Report on Concessions and Operations
!- Ratification of agreements executed
Gen. Potter
Gen. Potter
Mr. Kane
1. Arlington Hat Co. , Inc. Agreement
of lease - 3-26-62
1!!:- Amendment t ~ Rules and
Regulations - hat exclusivity
2. License agreement
Arlington Hat. Co., Inc. dated 3-26-62
3. American Locker Company-Dated &t-9-62
4. Dexter Color, Inc. -License agreement
Post Cards - dated 4-12-62
5. Others
.Q. Authorization to negotiate and execute
agreements (See reference memoranda)
1. First National City Bank
2. Chase Manhattan Bank
3. Others
- 3-
UN IS .. H 1: Ill E C,.,..,
F"LUSHINO 52. N.Y. TELEPHONE AREA CODE 212 WF 41964 CABLE ADDRESS "WORLDSFAIR"
"lAC& THROUGH
UMOC... TANDINO
c. Report
1. World's Fair charms - Trifari
_g. Appointment of special policemen
Thomas J. Carroll, Jr.
James Kennedy
V AGENDA ITEM 11, Olympic Trials
V AGENDA ITEM 12. Lake Area
~ Authorization to negotiate and
execute
(See reference memoranda)
1. Wax Museum
2. Jai-Alai arena
. Status of negotiations
AGENDA ITEM 13. Fair Engineering and Construction
~ Ratification of agreement executed
1. Amendment to U.S. Steel agreement
g. Authorization requested
World's Fair Fountains final plans
and specifications - Mr. Hamel
. P...mendments to Rules and Regulations
1. Submetering
2. Trees
3. Electric service
4. Inspection by a.rchi tects and engineers
d. Status report
- (See reference memorandum)
... 4-
ROBERT MOSES
PRESIDENT
Mr. Kane
Mr. Kane
Mr. Adams
Judge Rosenman
Gen. Potter
.. ' .
UNta .. HIIU:

INTERNATIONAL EXPOSITION AT FLUSHING MEA.DOW PARK
52, N.Y. TELPHONEARA Coot 212 WF' 41964 CABLE ADDAESs"WORLDSFAIR"
THIIOUOH
UNO&tt&TANDINO
/AGENDA ITEM 14.
Park Department Engineering
and construction schedule
Overpass to IRT and Rodman
Street Bridges
}2. Status report
/ AGENDA ITEM 15, Report on Public Relations
Program for publicizing Fair
in magazines and newspapers
/ AGENDA ITEM 16, Other business
Report on appointment of special
committee on Intergroup Relations
and appointment of Judge Maguire
as Fair's representative on
intergroup relations
AGENDA ITEM 17. Next meeting of Executive Committee,
May 8th, 11 A M
Aprilll, 1962
ROBERT MOSES
I'IIUIDENT
Mr. Andrews
Mr. Berns
Mr. Moses
Flushing Meadow Park
Flushing 52, New York
FROM: WM. J, DONOGHUE CORPORATION
10 Columbus Circle, N.Y.C.
REFER INQUIRIES TO:
Pete McDonnell - JU 2-7060
Jerome Edelberg, or
Charles Francis - WF 4-1964
!QR RELEASE: P.M. NEWSPAPERS, THURSDAY
2
MARCH 29, and
A.M. NEWSPAPERS, FRIDAY, MARCH 30, 1962.
3/62-Rl4
March 29, 1962
Robert Moses, President of the New York World's Fair 1964-
1965 Corporation, announced today that Hon. Edward C. Maguire, labor
advisor to the Fair Corporation, has been appointed the representative
of the Fair Corporation in all matters concerning intergroup relations.
Judge Maguire was appointed a City Magistrate by Mayor Fiorello
H. LaGuardia. He served as labor advisor to Mayor Laquardia, Mayor
O'Dwyer, and Mayor Impellitteri, and was for a time Commissioner of
the City's Department of Commerce and Chairman of the Transit Advisory
Conmission. While serving under Mayor O'Dwyer he established the
City's Division of Labor Relations and served as its first Director.
He presently serves as a Commissioner of the Board of Water Supply of
The City of New York. His fellow commissioners are Hon. Arthur C.
Ford, President of the Board, and Hon. Herbert M. Rosenberg.
(more)
3/62-R14
- 2 -
Judge Maguire's duties will include investigation of any
complaints of discrimination at the Fair and liaison on matters
pertaining to the Fair with federal, state, and municipal authorities
and private groups concerned with human rights. He will report to
President Moses as head of a subcommittee of the Executive Commdttee
including former Governor Charles Poletti, Ralph Bunche, Under
Secretary of the United Nations, and Judge Samuel I. Rosenman,
counsel to Presidents Franklin D. Roosevelt and Harry S. Truman.
President Moses pointed out that the staff directly employed
by the Fair Corporation consists of a very s ~ l l group, which will
not be substantially enlarged. Applicants for employment have been
and will be given equal consideration without regard to race, creed,
color or other extraneous considerations.
###4Mf########

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