Tools for Covering the Elections | 1
Facebook + Journalists:Tools for Covering the Elections
As the election season heats up, there is increased activity from newsoutlets on Facebook. If you're a journalist covering the elections, here aresome Facebook tips and tools to use while you're on the campaign trail.
Subscribe enables journaliststo update readers andsources, while reserving personal updates for friendsonly. If you’re covering the elections, enabling Subscribeon your profile gives your readers and viewers theopportunity to subscribe to your public updates andreceive your photos from the campaign trail, links to yourcontent and analysis about the latest news in their NewsFeeds. Because the feature is opt-in, journalists who wantto enable readers to subscribe to them have toturn onthe feature. Since its launch, journalists like NPR’sAriShapiro , POLITICO’s Juana Summersand ABC News’George
Stephanopouloshave used the feature to distribute content and find sources through crowdsourcing. Your audiencecan connect with you and keep up with your content without having to add you as a friend. They can simplysubscribe:facebook.com/about/subscribeHere are four tips for those starting out on Subscribe:
Optimize your timeline
You want to make sure your settings aresetup properly , but also that your timeline looks professional: adda cover photo, your professional work title, username, etc.
Go to your account settings and select the“Subscribers” tab. Enable subscribe and adjust your commentingsettings to your preference. Remember, your commenting settings have to be set to “everyone” forsubscribers to be able to comment.
by subscribing to political journalists who do it well or by going to their timelines and seeing the types ofcontent that they post.
to subscribers by sharing photos from the campaign trail, links to your content and status updates. Forsubscribers to get the content in their news feeds, make sure to post it under the “public” post-privacysetting. Mix it up to keep readers engaged.