For students looking forward to make a career in designing, it is important for them to know that design like all

other career options offers varieties to choos e from and students need not necessarily stick to designing of clothes and appar els. A very wise and profitable career choice can be made in the field of produc t designing which is a successful and highly potential branch of designing. The importance of designing products and ushering one s creativity via product designing is not new and India too is seeing students gradually shifting focus to career choices in the field of product designing. The National Institute of Design whic h is often mistaken to be merely a designing school (in the conventional sense) offers a full fledged course on product designing so that students are able to l earn about designing of products and construct a profitable future out of it. For students planning to learn more about product designing, a few important poi nts ought to be kept in mind. - Students must be precisely informed about what product designing is. Product d esigning like any other field of designing is challenging and requires a student to be creative. The fact that products are consumed on a larger scale makes des igning them more difficult and innovation is the key to be a successful product designer. The product designing course at NID not only nurtures the creativity o f aspiring product designers but trains them adequately to etc which influence the designing of a product in a lot of ways. - One of the major benefits of learning about product designing from a school as reputed as NID is that students are trained properly about the important accomp animents of product designing. It is necessary for a product designer to know ab out the type of designs popular in the market, making sure that the design creat es an immediate impact with the consumer. Training at the product designing facu lty at NID includes proper market research done by students so that while design ing a particular product, they are able to gain information about the background and then design accordingly. - Exploring the market and the field of product designing is another important a spect of product designing. Students aspiring to be product designers must be re ady to explore the market and gain knowledge about products, designs and then fu se it with their own creativity which will result in authentic and marketable de signs. NID s product designing course helps students explore the market and acquaint s them with design projects which helps in the sharpening of their designing ski lls, helping them improve as they progress. - NID has always played an important role in not only training students but also educating them and the course of product designing is not an exception. Student s are thoroughly taught about the history of product designing and how it has ev olved as a subject with the gradual passage of time. This helps students underst and the subject better and make necessary changes in their outlook towards the s ubject. For those who carry with them the misconception that a career in designing is re stricted to the designing of clothes and apparels are hugely misinformed. Produc t designing like all other fields of designing is a respected and profitable cou rse to work upon. The fact that the NID churns out a bunch of product designers every year is the best possible proof of this statement.