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Operational Areas of Haque Bistuits Limited

Operational Areas of Haque Bistuits Limited

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Published by Mahmudur Rahman

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Published by: Mahmudur Rahman on Oct 01, 2012
Copyright:Attribution Non-commercial

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05/13/2014

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PresentedBy:MahmudurRahmanID-1035080
TheOperationalArea&Activitiesof
Hoque Brothers Ltd
”
 
Company at a glance
HaqueBrothersLTDisoneofthepioneeringbiscuitmanufacturingcompaniesinBangladeshfoundedin1947.
 Atpresent,itproducesnearabout30-tonbiscuitsperday.
 Almost800workersworkinbiscuitproductionlines.
Ithas14differentproductsinitsproductline.
Ithas34Salesofficesintwenty-fivedistricttownsinBangladesh,andhas105motorvehiclesforthepurposeofdistributionofHaqueProducts.
However,
Mr.Cookies 
,thewellnamedbiscuitofthiscompanyispreparedforexportaswellaslocalconsumers.ThisproductisexportedtoNepal,Bhutan,SouthAfrica,Oman,QatarandsomeotherMiddleEastcountries.
 
DESCRIPTION OF PRODUCTS
HaqueBrothers(Industries)LTDiswellknownforitslargevarietyinbiscuits.Thiscompanyhasmorethan5verypopularbrands.Buttocompetewithothercompaniesandtograbnewconsumersithasproductsinitsproductlines.Thoseproductsareasfollows;
Mr.CookieButterCoconutBiscuit.
NewMarieBiscuit.
LemonPuffCreamSandwichBiscuit.
DutchMilkCreamBiscuit.
ChocolateFingerCreamSandwichBourbonBiscuit.
NewBananaCreamSandwichBiscuit.
ElachiCreamSandwichBiscuit.
DigestiveBiscuit
MilkChocolateDigestiveBiscuit.
NewGlucoseBiscuit.
GoldenOrientCoconutBiscuit.
NewCreamCrackersBiscuit.
KalengaPineappleCreamBiscuit.
JaldubPineappleCreamBiscuit
 Allthoseproductscomeinmarketwithdifferentpackagingandproductsize.Thepricesoftheseproductsvarywiththeirqualityandcontents.Thoseproductsaredesignedandbakedtoattractlocalmarket.However,
Mr.Cookies 
,thewellnamedbiscuitofthiscompanyispreparedforexportaswellaslocalconsumers.ThisproductisexportedtoNepal,Bhutan,SouthAfrica,Oman,QatarandsomeotherMiddleEastcountries.

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