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Vivus - 12 Slides, 12 Reasons Why - Vote for Us Ashoka-Intel Competition

Vivus - 12 Slides, 12 Reasons Why - Vote for Us Ashoka-Intel Competition

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Published by rickyci
Vivus - 12 Slides, 12 Reasons Why - Vote for Us Ashoka-Intel Competition - Vote Now! http://www.changemakers.com/girltech/finalists
Vivus - 12 Slides, 12 Reasons Why - Vote for Us Ashoka-Intel Competition - Vote Now! http://www.changemakers.com/girltech/finalists

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Published by: rickyci on Oct 11, 2012
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01/05/2013

 
 VIVUS LIMITED:A TECH-ENABLED, BETTER SUPPLY CHAIN FOR SMALL SCALE FOOD PRODUCE
 
 
What’s the big deal?
 
Given the dominance of export cash crops; neglect has led Ghana’s domestic market for food staples to
be highly inefficient and informal. 2 groups of challenges at the (1) SALES and (2) SOURCING level exist:
Over 50,000 informal table-top and streetwomen vendors sell food staples to consumers.
Traders who
supply them staples always buy inexcess supply because they cannot anticipate theexact quantity to be purchased by vendors.Up to 20% of food produce goes to rot as unsoldproduce at the trader level with consumersultimately paying in the form of inflated prices.
↗ Accra, the capital city of Ghana has exploded in
size with 4 million people and an area wellexceeding 40 km. Yet, we have only 2 centralwholesale markets translating into expensivecommute + being stuck into hours-long traffic forlocation-dispersed women buying staples fromwholesalers.
3 million smallholder farmers in Ghana.Women make the majority of food staple farmers.Smallholding dominated agriculture (2 ha onaverage) = Significant dispersion of crops
↗ Farmer wait for the arrival of a truck and
receive low pay from the trader OR Farmer usehead portage or bicycle to reach rural market (upto 10 km) to fetch a better price
TRUCKS/HEAD PORTAGE = costly or inefficient
sourcing = the need to innovate for cost-effectivesourcing and transportation of crops
 
VIVUS is a social enterprise that has developed a mobile-based sales system enabling women
vendors in urban centers to “crowd
-
purchase” food staples AND an innovative rural transportation
system enabling the efficient collection of crops
available in small quantities
in rural areas of Ghanaand relevant for Sub-Saharan African countries in general.Through an integrated supply chain network Vivus helps African countries meet their food securitychallenges.
Vivus pioneers a new model of “mobile for social change”

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