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What is so important about
Social Marketing
?
Everything….
What is it, exactly?From
-
Social networks
connect people at low cost; this can bebeneficial for entrepreneurs and small businesses looking to expand theircontact base. These networks often act as a customer relationship managementtool for companies selling products and services. Companies can also use socialnetworks for advertising in the form of banners and text ads. Since businessesoperate globally, social networks can make it easier to keep in touch withcontacts around the world.Does that help?
A little?
 Traditional marketing techniques have always involved
interrupting
prospectiveclients and customers.Social Marketinglets them engage
you
when
they
areready.I know that you may be used to chasing prospective clients and customers. Bychasing, what I really mean is
screaming at the top of yourlungs to get them to notice you!
 
Screaming
can involvebillboards, Radio and Television commercials, and full page print ads inmagazines and
newspapers
, etc.
{You see where the newspaper industry is going, right?}
So, will embracing
{or at least gently hugging}
 Social Media/Marketingreallywork??
 
A better question may be this one;
Is what you are doing now, really working?
Here is a list of some websites and blogs that you should spend some time on:
 
Websites
Blogs
Brand AutopsyIt is definitely a little overwhelming. And…I only scratched the surface.
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Thank you so much for reading this, everybody! The Franchise King

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