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DataMonitor-GCC and CIS

DataMonitor-GCC and CIS

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Published by Mridul Greenwold

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Published by: Mridul Greenwold on Oct 15, 2012
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05/13/2014

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KSA Skin care market
Market Value by Category for 2008-2015 in Millions of US Dollars
 
Categories 2008 2009 2010 2015 Share Gr 09-10 CAGR 05-10 CAGR 10-15
Facial care 205.3 218.7 233 307.3 68.4% 7% 9% 7%Suncare 28.3 30.9 33.8 49.8 9.9% 9% 13% 10%Body care 24.6 26.7 29 40.9 8.5% 9% 12% 9%Medicated SC 23.9 25.2 26.6 33.4 7.8% 6% 8% 6%Hand care 14 15.1 16.3 22.5 4.8% 8% 11% 8%Baby Care 1.5 1.6 1.7 2.2 0.5% 6% 7% 7%
Total 297.6 318.2 340.4 456.1 100.0% 7% 9% 8%
Source: Datamonitor
1
 
0%2%4%6%8%10%12%0%2%4%6%8%10%12%14%16%
   C   A   G   R   1   0  -   1   5
CAGR 05-10
Skin care Categories
KSA Skin care market
Source: Datamonitor
Face care
Body care
Hand care
Medicated SCBaby CareSun Care
Size of the bubbledenotes the category size
2
Face care is the focus category withlarge market and high growth
Body care and Sun care are alsoprojected to grow at ~12% CAGRthrough 2015 due to increasingconsumer awareness of completeskincare regime
 
KSA Skin care market
Market Value by Brand for 2010 in Millions of US Dollars
 
Face Care Body Care Sun Care Hand Care
Fair & Lovely(23%)Nivea Body(20%)Nivea Sun(30%)Carex(19%)Nivea(12%)
L’Oreal
 (14%)
L’Oreal
 (15%)Dove(15%)Eskinol(11%)Johnson's(13%)Hawaiian Tr.(9%)Mary Kay(8%)Himalaya(8%)Dove(10%) Avon(9%)Lux(7%)
Johnson’s
 (7%)Jergens(8%)Neutrogena(8%) Ahava(7%)
233 29 33.8 16.369% 8.5% 10% 5%
Top 5 brands makeup 60%Top 5 brands make up60%Top 5 brands makeup 60%Top 6 brands makeup 60%
Source: DatamonitorShare
 
Total
3

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