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Published by Hỏi Chấm

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Published by: Hỏi Chấm on Oct 17, 2012
Copyright:Attribution Non-commercial


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Muller Peterson Marine Corporation
Product report
Executive summany
We have held a meeting with representative of both Muller and PetersonSale group . The purpose of the meeting was to decide what actions to takeso that the sales representatives work together more effectively
The report will look at :
Team working and supporting each other 
What do they think about Company’s main aim
Their promise to the customer about delivery date
Their report to the Sale manager 
Their epected about basic salary and bonus
Their information sharing
Building up customer loyalty and putting pressure on them to buy
Gift for customer 
FindingThe Muller sales representatives
The Muller sales representatives are very competitive so they keepinformation about customers to themselves.
They think company’s main aim is to maximize profit
They promise their customers early delivery date but company oftencannot meer the date so the customer complain
They always sales reports which are often late and incomplete , theyussally forget to send written customer follow-up
They are happy with the present system of payment : low basic salary,high bonus
They are aggressive when selling and put pressure on customer tobuy
They think offer expensive gifts to customers will build up their loyalty 
The Peterson sales representatives
The Peterson sales representatives good at teamworking andsupporting each other ,they share the information together .Theythink this is best way to maximize sales
They think company’s main aim is keeping satisfaction for their customer and buil up good customer relations
They do not promise customer very early delivery
They always send me a good report before the deadline
They would like a higher basic salary and a bonus paid to theteam if they exceed their mothly sales target
They alwaysprovide written follow-up when a customers places anorder 
They think that building up customer loyalty by gaining their trustbetter than giving expensive gift to customer and put pressure onthem to buy
The two Company’s sales representatives have the diffirent perspectiveabout sale
To enable the sales represenratives to work together mor efectively , wehave agreed on the folowing five points
We should let the muller sales manager learn the Peterson howto make good report and customer follow-up2.Make a higher basic salary,lower commission and bonus willpaid for them if they exceed their sales target
Make two company sale group share the customer informationtogether 
Putting pressure on customers to buy will be forbidden
Make the build up customer loyalty Training to the Sale Groups6. Make the regulations about the gifts for the customer Nguyễn Ngọc CườngSale manager of MPMCode : A15429

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