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Fear Factor - Asia

Fear Factor - Asia

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Published by Harry Falber
developing an international strategy
developing an international strategy

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Published by: Harry Falber on Oct 29, 2012
Copyright:Attribution Non-commercial

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12/04/2012

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TradeAreaMarketingGroup
Harry Falber203.557.4150 (office)203.858.0279 (mobile)harry@tradeareamarketing.comhfalber@gmail.com
Fear Factor
 – 
 Asia
What you don’t know,you don’t know
and why you should not fear goingto market in Asia (or otheremerging markets for that matter)
 
TradeAreaMarketingGroup
Harry Falber203.557.4150 (office)203.858.0279 (mobile)harry@tradeareamarketing.comhfalber@gmail.com
What is so mysterious aboutdoing business in Asia?
NothingAndEverything
 
TradeAreaMarketingGroup
Harry Falber203.557.4150 (office)203.858.0279 (mobile)harry@tradeareamarketing.comhfalber@gmail.com
A brief idea of what you will need as afoundation to go to market.What type of learnings are necessaryAnd what type of market intelligence isnecessary so when you invest in going toAsia, you will know that there is a lotyou don’t know…and you can begin to do something aboutthat from the get-go.
What can you hope to gain from afew short minutes together?

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