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Uganda - Public Broadcasting In Africa (AfriMAP 2010)

Uganda - Public Broadcasting In Africa (AfriMAP 2010)

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Published by OSFJournalism
Uganda’s broadcast media landscape has witnessed tremendous growth in recent years. While the public broadcaster remains the dominant national player – in terms of reach – in both radio and television, commercial broadcasters have introduced a substantial level of diversity in the industry. Public broadcasting faces serious competition from the numerous private and independent broadcasters, especially in and around the capital Kampala and major urban centres. In fact, the private/commercial sector clearly dominates the industry in most respects, notably productivity and profitability. The public broadcaster, which enjoys wider geographical coverage, faces the challenge of trying to fulfil a broad mandate with little funding. This makes it difficult for UBC to compete with the more nimble operators in the commercial/private sector. Overall, there appears to be a healthy degree of pluralism and diversity in terms of ownership.
Uganda’s broadcast media landscape has witnessed tremendous growth in recent years. While the public broadcaster remains the dominant national player – in terms of reach – in both radio and television, commercial broadcasters have introduced a substantial level of diversity in the industry. Public broadcasting faces serious competition from the numerous private and independent broadcasters, especially in and around the capital Kampala and major urban centres. In fact, the private/commercial sector clearly dominates the industry in most respects, notably productivity and profitability. The public broadcaster, which enjoys wider geographical coverage, faces the challenge of trying to fulfil a broad mandate with little funding. This makes it difficult for UBC to compete with the more nimble operators in the commercial/private sector. Overall, there appears to be a healthy degree of pluralism and diversity in terms of ownership.

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Categories:Types, Research
Published by: OSFJournalism on Oct 30, 2012
Copyright:Attribution Non-commercial

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06/12/2013

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Uganda
A survey by the
Africa Governance Monitoring and Advocacy Project (AfriMAP),Open Society Initiative for East Africa (OSIEA) andOpen Society Media Program (OSMP)
AN OPEN SOCIETY INSTITUTE NETWORK PUBLICATION
Public broAdcAsting in AricA series
 
 
Copyright © 2010, Open Society Initiative or East Arica. All rights reserved.No part o this publication may be reproduced, stored in a retrieval system or transmitted in any orm,or by any means, without the prior permission o the publisher.Written by:Dr George W. Lugalambi (researcher), Dr Peter G. Mwesige (regional editor) and Hendrik Bussiek(editor-in-chie)Published by:Open Society Initiative or East AricaISBN: 978-1-920355-40-1For more inormation contact:AriMAP / Open Society Initiative or East AricaP.O. Box 219300202, NairobiKenyawww.arimap.orgwww.osiea.orgLayout and printing:COMPRESS.dsl, South Arica
 
Contents
Acronyms vForeword viiIntroduction ix
1 Country Facts 1
1 Government and political structures 12 Socio-economic indicators 93 Ethnic composition and languages 104 Religion 115 Main challenges 116 Media and communication landscape 157 Brie history o broadcasting 20
2 Media Legislation and Regulation 23
1 International, continental and regional standards 232 The Constitution 283 General media laws and regulations 294 Other laws with an impact on media and reedom o expression 335 Jurisprudence 366 Conclusions and recommendations 38
3 The Broadcasting Landscape 43
1 The Uganda Broadcasting Corporation 432 Commercial/private broadcasters 453 Community and other orms o broadcasting 484 Accessibility o services and technical standards 495 Concentration o media ownership 506 Conclusions and recommendations 52
4 Digitalisation and its Impact 55
1 Background 552 Preparedness or switch-over to digital within government and industry 563 Preparedness or switch-over to digitalisation on the part o consumers 574 Convergence 575 Increased competition 586 Conclusions and recommendation 58
5 Broadcasting Legislation and Regulation 61
1 Regulatory mechanisms 612 Broadcasting policy 64

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