About Me

Jam es G. Morrison travels far and w id e to share business insights and his passion for style. Born in Glasgow , Scotland , Jam es began his career as a haird resser at the age of fifteen. H e w ent on to w ork in Lond on, and m oved to Am erica in 1984 as co found er of multi-m illion d ollar m anufacturing and salon com pany TON I&GUY/ TIGI USA. Jam ess love for public speaking and the pursuit of balance m otivated him to capture his philosophies in his first published w ork, The Alphabet of Balance. In ad d ition, he has spent years on the road sharing The Beauty of Balance, a sem inar that inspires people to play an active role in achieving balance in their lives. Jam es also co-created , prod uced and d irected the ground breaking d ocum entary film , One Life Project, featured in the N ew port Beach Film Festival. Jam es now travels the w orld , for Jam es Morrison Coaching, sharing his passion for style and business savvy w ith professionals like you!

Bring Your
Vision
Goal Setting

A Game

Career Path
Being a Team Player Action Plan

Reality vs.

Vision

What can you do to align your vision with your reality?

What obstacles prevent you from making changes?

What is Your
W hy do you do what you do?

Core Purpose?

What are Your

Core Values?

W hat characteristics are most important in your life?

What sets

you apart from other stylists?

W hat makes you unique?

Your Branding
How do clients perceive your own personal brand? How do they perceive the salons brand? A re they cohesive?

Your Mission
W hats your mission as a stylist and in life? W hat are you all about?

Your Vision
W here do you see your life going? W here do you see yourself in five

years? In ten years?

There are many people w ho think they w ant to be

m atad ors,

only to find them selves in the ring w ith

tw o thousand pounds of bull

wear tight pants

bearing d ow n on them, and then d iscover that

w hat they really w anted w as to

and hear the crow d roar.

Making it Happen
W hat actions are you taking to make your dreams come true?

Your Goals
List your top goals: A rtistic, Leadership, Financial, Personal, and more.

How can you be a

consistency and growth.

Better Stylist?

List ways you can lead by example, accountability, results, recognition,

How can you contribute more?

List ways in which you can make more of a contribution to your salon.

Being more accountable

How are you going to hold yourself accountable for your actions and results?

Be A Winning Hairdresser!
Com m it to continu al ed u cation. Listen to w hat you r clients are saying. Disp lay good com m u nication skills. Und erstand the im p ortance of ed u cating you r clients. Pay attention to d etail. Alw ays su ggest a new look before you r client becom es bored w ith an existing style. Show consistency. Take a positive ou tlook. H ave a good self im age. Present a polished , p rofessional ap p earance. Alw ays strive for excellence. Set w ell-d efined goals.

What are your strengths?

What are your weaknesses?

What you need to bring

Positive attitu d e Lead ing by exam ple Personal appearance Langu age Pu nctu ality Professionalism

to the table:

Your Action
A rtistic Goals:

Plan

Resources:

To do by:

Your Action
Leadership Goals:

Plan

Resources:

To do by:

Your Action
Financial Goals:

Plan

Resources:

To do by:

Your Action
Personal Goals:

Plan

Resources:

To do by:

I'm convinced that

the only thing

that kept m e going w as that

I loved what I did

The only w ay to be truly satisfied is to d o w hat you believe is great w ork, and the only w ay to d o great w ork is to

love what you do.

- Steve Jobs, Founder of Apple
{Commencement A ddress, Stanford University}

Want More?
Visit jam esm orrisoncoaching.com or talk to m e tod ay to take you r career to the next level w ith:

One-on-One Coaching Group Coaching Motivational Books Motivational DVDs

info@jamesmorrisoncoaching.com