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Final Swot and Hr Chllanges

Final Swot and Hr Chllanges

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Published by: Izazul Haque Effendy on Nov 09, 2012
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08/01/2013

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SWOT Analysis
Evaluating different factors is crucial in any business. Business evaluatedproperly gets more advantage than others. Good performances occur because of the people directing the affairs of the business, and their interaction with the
environment in emphasizing on the company’s strengths
and eliminating any underlying weaknesses. Thus, the assessment of strengths, weakness, as well as opportunities, and threats become anessential task for management. The SWOT analysis is an extremely usefultool for understanding and decision-making for all sorts of situations inbusiness and organizations.SWOT is an acronym for Strengths, Weaknesses, Opportunities, and Threats.Strengths and weaknesses are internal factors. Opportunities and threats areexternal factors.
Strengths
refer to the competitive advantages and other distinctiveCompetencies that a company can exert in the market place.
Weaknesses
are constraints that hinder movements in certain directions.
 
 Opportunities
primarily arise from the external environment, and refer to thechances of gaining competitive advantages.
Threats
are the external that can create problems on organizationalperformances pose as to business firmsHuman resources planning are a process that identifies current and futurehuman resources needs for an organization to achieve its goals. Humanresources planning should serve as a link between human resourcesmanagement and the overall strategic plan of an organization. The SWOTanalysis with the integration of HRPM gets more sophisticated and welldirected.
 
Strengths
 
Strong brand value and recognition give Whirlpool adistinctive advantage in the market from its competitors.
Relatedness of the statement
 As of 1998, Whirlpool
Corporation claimed to be the world’s leading
manufacturer of major home appliances. The company manufactured inthirteen countries and marketed its products under eleven major brand namesto over 140 countries. The brand name became well known in America,Europe and Asia and it was the strength of Whirlpool
.
Whirlpool will lead tocontinued improvement in the operating performance in 1998 and beyond,especially as we manage through a difficult market and economicenvironment. In 1989, Whirlpool Corporation (Whirlpool) embarked on anambitious global expansion with the objective of becoming the world marketleader in home appliances. In Asia the industry was highly fragmented,consisting ofmanufacturers primarily from Japan, Korea, and Taiwan.Matsushita, the market leader, held less than10% market share outsideJapan.
 Justification
Strong brand name helps to increase margins by charging premium prices for goods, because customers perceive a higher standard of quality fromcompanies with strong brands. A strong brand name may also help to supportthe stock price, because people will associate a strong brand with a strongstock. Approximately 120 million home appliances are sold in developedcountries each year. The appliance industry is generally classified into four categories: laundry, refrigeration, cooking, and other appliances. Appliances

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