FM Listenership

Radio Stations

Category

City FM 89

A+

Radio 1 FM 91

FM 100

B+

FM 103

FM 106.20

B_A+

SUMMARY
Radio Stations

Cost

Spots/30 Sec

City FM 89

1,073,220

684

Radio 1 FM 91

568,656

468

FM 100

547,056

540

FM 103

158,256

216

FM 106.20

1,095,444

756

Total:

3,442,632

2664

Summary
Branding

Cost

Spot/Mins

Campus Radio

501,800.00

325

Frankies road show

362,000.00

240

BBC News

460,000.00

142.5

Total Cost

1,323,800.00

707.5

Media Plan For FM Radio

Segment

Cost

Spot/30 Sec

Continuous Two Months

3,442,632.00

2664

Radio Branding Plan

1,323,800.00

42450

Total Cost

4,766,432.00

45114