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Business Models of Eco Innovations1

Business Models of Eco Innovations1

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Published by Lari Lohikoski

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Published by: Lari Lohikoski on Nov 14, 2012
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10/25/2013

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Business models of eco-innovations
An explorative study into the value networkof the business models of eco-innovations andsome Dutch case studies
Coen BertensHidde StatemaZoetermeer, December, 2011
 
 This project has been commissioned by Dutch Ministry of Infrastructure and Environment(mr. M. de Roos) and by Agentschap NL (mr. J. Koch).The responsibility for the contents of this report lies with EIM. Quoting numbers or text inpapers, essays and books is permitted only when the source is clearly mentioned. No part of this publication may be copied and/or published in any form or by any means, or stored in aretrieval system, without the prior written permission of EIM. EIM does not acceptresponsibility for printing errors and/or other imperfections.
 
 
3
 
Contents
1
 
Introduction 13
 
2
 
Eco-innovations compared to regular innovations 17
 
2.1
 
Introduction 17
 
2.2
 
Definition used 17
 
2.3
 
Differences 18
 
3
 
The value network of eco-innovations 20
 
3.1
 
Definition used 20
 
3.2
 
Components of the business model 21
 
3.3
 
The architectural layer and the value network 22
 
3.4
 
Interesting revenue models for eco-innovations 25
 
3.5
 
Business models of eco-innovations according to experts 29
 
4
 
Factors determining the choice of business models 32
 
5
 
Financing eco-innovators 35
 
6
 
Insights from the case studies 38
 
6.1
 
GreenFox 43
 
6.2
 
AllGreenVehicles 46
 
6.3
 
Cargohopper 49
 
6.4
 
DonQi 52
 
6.5
 
Pharmafilter 54
 
6.6
 
ZND 57
 
6.7
 
Turntoo 59
 

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