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20235 Hwy 65, Milo, IA 50166 Admin@billeanders.com | 515-720-1607 www.billeanders.

com

Professional Expierence

Layer 6 Media- Evansville, Indiana


Co-Owner, Director Of Business Development December 2011-Present
Actively sought out and negotiated partnerships with other businesses in an e ort to drive and maximize cooperative advertising, marketing, and sales. As a founding partner participated in rm's start-up, direction, growth, and management. Principal responsibilities include managing communication, marketing, and sales strategies for client engagements.

InTouch Solutions -Overland Park, Kansas


Digital Marketing Analyst (Intern) May 2012-August 2012
Compiled and analyzed data for large pharmaceutical clients from all areas of the digital marketing e orts to provide detailed insights on campaign/site optimizations Designed detailed site performance presentations using graphs, tables, and charts as client deliverables Developed analytical strategy and site tracking plans using web analytics to measure high-level business goals

Otlay Interactive -Lafayette, Indiana


Advertising Sales Representative (independent contractor)
Carried out all aspects of sales activities for clients such as telemarketing, lead generation, business development, cold calling, and account management initiatives

August 2011-January 2012

Developed and maintained CRM database on SalesForce that resulted in a substantial revenue increase for clients. Attended o site conventions to foster new business relations and maintain relationships with current clients.

Web/UI/UX Analyst (Intern)


Analyzed and evaluated clients and their competitors web tra c/patterns and made recommendations to increase sales and marketing e orts as well as site usability and user experience. Evaluated clients and competitors standings on major search engines and investigated both organic and paid opportunites to give clients a competitive edge on search engines

May 2011-August 2011

Attended o site conventions to survey users regarding mobile application & site experience and perform small scale usability testing Designed user interface for a clients mobile application and performed beta testing while communicating wdith developers to x errors and increase usability.

Bachelor of Sciences in Interactive Digital Media- New Media Concentration Northwest Missouri State University Maryville, MO December 2012

Education

Technology summary
Systems: Windows 9X/NT/2000/XP/Vista/7/8, Mac OS, Linux Unbuntu/ Red Hat Languages: HTML 5, CSS 3, Javascript, AJAX, PHP, MySQL, Java, Action Script 2.0, 3.0 Software: Microsoft O ce Suite Professional, Adobe Creative Suite 3-6.0, Lightwave 3D, Adobe Pro Tools, Final Cut, After E ects, SalesForce, Google Analytics, Omniture, Web Trends

References
Bethany Hartley Intouch Solutions- Sr. Digital Marketing Manager bethany.hartley@intouchsol.com 913-317-9700 Brandon Moore Otlay Interactive- Director of Business Development brandon.moore@gmail.com 816-787-5885 Debra Feldhaus Feldhaus Dentistry- SEO Client jdalfeld@aol.com 816-454-0377

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