it’s on the Internet it must be true (not really). Or better yet, useThe Journalist’sToolbox , a site full of resources, sources, and expert listings for journalists.
3. Make it easy
If you don’t blog as often as you “should” or want to, try to remove the impediments.Are you using the right blogging tools? Are you always on the go? Blog through an appon your phone. This will also allow for spontaneity in your posts. Do you prefer to usethe computer, but your CMS system (WordPress, Joomla) is too difficult for you? Trysomething a little more plain text, likeDropboxor evenEvernote.
4. Diversify your content
People can get hung up on the essay-like blog post. Yes, that’s content, but so is a videoor a photo. Video and photos can often show the emotion that we can’t get from writtentext.
“How many free t-shirts and water bottles can you work for?” This was a quotable fa-vorite from CNN’s Mario Armstrong as he rallied the group to realize the worth of theirinfluence and content. He gave us some more great tips on monetizing your blog/ brand:If one works for a t-shirt, we all do. Let’s stay strong. Here’s to abundant blogging!
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About the AuthorLindsey C. Holmes
Lindsey C. Holmes is the CEO/Lead Strategist of LCH Business SM & Tech, a digital