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Web CEO
®
Quick Start Guide
 
Learn how to find your niche,
 
promote and maintainyour website, and analyze your visitors with WebCEO in less than an hour.
 
 
 
Contents
Where should you begin?
 
………………………………………………….
412 steps to a great website using Web CEO……………………............ 5
How Web CEO works – the integrated approach -everything you need in one place
 Step 0. Add your website to projects ……………………………............ 7
Get going by adding your website to projects
Part I: How do you find your niche and optimize your site?
....
9
 
Step 1. Research keywords ………………………………………………. 10
Find popular and relevant keywords and phrasesthat people searching will use to find information,products, and services that you offer
Step 2. Get optimization advice ………………………………………….. 13
Learn what actions you should take to get to the topof search results with your selected keywords
Step 3. Edit your pages for high search engine rankings ……….......... 16
Edit your pages in the visual editor to incorporateWeb CEO’s optimization advice
Part II: How do you promote your website?
………………………..
 
21Step 4. Submit your site to search engines and directories ………..... 22
Register with the most popular search engines anddirectories all over the world
Step 5. Find Link Partners ……………………………………………… 26
Find new potential link partners, evaluate the chosenwebsites, and manage correspondence with the siteowners
Step 6. Manage Paid Search Campaigns …………………………….. 34
Take control of your paid search campaigns, registernew accounts with the PPC search engines, andmanage your PPC accounts easily
Part III: How do you analyze your performance
............................
37Step 7. Check your rankings in search engines ……….……………... 38
Check how your pages are ranked with your chosenkeywords 
Step 8. Analyze your link popularity …………………………………....
 
42
Find out how many pages link to your site, see whois linking to you, and check your competition 
Step 9. Analyze your visitors, revenue, ad campaigns, and more … 46
Put tracking JavaScript code into your pages, andstart viewing traffic reports in real time
 
Contents 3
Part IV: How do you maintain your website?
…………………….
51
 
Step 10. Upload your website using FTP ……………………………...
 
52
Upload Web pages and files to your server
Step 11. Control the quality of your site ……………………….……….
 
56
Pinpoint broken links and other errors
Step 12. Monitor your site uptime ………………………………………
 
59
Continuously monitor the availability and uptime of your site
A final note from the Web CEO team
………………………………….
 
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