Elite Access: Design Insight & Foresight
Thought leaders in the design community are raising the bar and sharing their unfiltered views and behind-the scene stories around problems,opportunities and challenges that businesses face today as they stretch and grow their brands. These elite perspectives are now availablethrough a new Designer Showcase to connect innovators and brand leaders to the best design thinking around the world.The Showcase also represents another growing need that manybusinesses have which is to get beneath the buzzwords and create awhole new level of dialogue to make designers and their thinkingmore accessible to internal teams
marketers, engineers,researchers, and the rest of the organization. Seeing this need acrosstheir customers, Avery Dennison Materials Group has taken a step tosupport a more transparent and open design conversation by hosting
this Designer Showcase. If you aren’t aware, Avery Dennison is a 75
plus- year -old global manufacturer of packaging materials that cover,coat, protect, label and enhance brand packaging.