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Creative Conversation 2: Marketing Charlottesville as a CreativeCommunityI. Arrivals, Lunch, and Informal Networking (12:00 – 12:15)II. Welcome Remarks (12:15 – 12:20)
Introduction to PCA, including the organization’s marketing initiatives andgoals for the Creative Conversations series. An overview of the conversationagenda is provided.
III. Participant Introductions (12:20 – 12:30)
Participant introductions, including names and organizational/communityaffiliations.(1 minute or less per participant.)
IV. Group Discussion of Marketing Charlottesville as a CreativeCommunity (12:30 – 1:00)
Roundtable discussion of marketing Charlottesville as a Creative Community,with guiding questions provided by PCA. Group notes taken, and keyissues/questions will be identified throughout discussion.
V. Break-out Group Analyses (1:00 – 1:20)
Break-out groups delve deeper into key issues/questions raised in roundtablediscussion. Each group selects a note taker to record small group ideaexploration.
VI. Presentations and Responses to Group Analyses (1:20 – 1:40)
Break-out group presentations to share thought processes. Other participantsprovide feedback, raise additional questions, and make connections withother issues. (6 minutes or less per group.) PCA takes synthesis notes tooutline overarching themes and recurring questions.
VII. Synthesis and Summarization of Conversation (1:40 – 1:50)
Identify most important and useful topics of the conversation – for PCA, forthe network of Creative Conversation participants, and for the community atlarge. PCA offers options for additional gatherings and collaboration.
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